280 Group

APRIL 18, 2023

Jennifer is now the Vice President of Product Management at Synthetaic, an end-to-end AI company. “ I had never worked directly on an AI product before, nor had I worked in a startup, but the more it scared me, the more I knew it’s what I had to do next.” You want to be a decision maker.

Product Management 295

Product Management Product Manager Customer Experience Management 295

280 Group

FEBRUARY 13, 2023

For our next installment of the Women in Product Management Series I interviewed Sabrina Mandese , Vice President of Product Management at Qurate Retail Group. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into Product Management?

Reporting Tools 295

Reporting Tools Product Management Product Manager Customer Experience 295

280 Group

NOVEMBER 16, 2023

For our next installment of our Women in Product Management Series, I interviewed Joyce Schofield , Head of Product & UXD at The Container Store. I believe the role of Product Manager is not understood and is underleveraged. I discovered this role called Product Manager, while I was a Sr.,

Research Software 317

Research Software Product Research Product Management Product Manager 317

280 Group

FEBRUARY 16, 2022

For our next installment of the Women in Product Management Series I interviewed Michelle Lance: Head of Product Management, Western Alliance Bank. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into product management?

Banking 296

Banking Product Management Product Manager Management 296

280 Group

OCTOBER 25, 2021

For our next installment of the Women in Product Management Series, I interviewed Laura Bednasz, Vice President, Product Management at Xylem. View the full list of this blog interview series to learn the stories of more women product leaders. How did you get into product management?

Reporting Tools 296

Reporting Tools Technical Review Product Management Product Manager 296

The Accidental Product Manager

OCTOBER 2, 2023

Product managers adopt a lo-fi approach to advertising their products Image Credit: nefasth When we think about how we want to present our products to our potential customers, I think that we can all agree that we’d like to make the product look as attractive as possible.

Advertising 73

Advertising Product Management Product Manager Management 73

280 Group

SEPTEMBER 9, 2021

For our next installment of the Women in Product Management Series, I interviewed Nicole Francis, Director of Product Management at Paycor. View the full list of this blog interview series to learn the stories of more women product leaders. How did you get into product management?

Product Management 294

Product Management Product Manager Management Management 294

280 Group

MARCH 22, 2022

For our next installment of the Women in Product Management Series I interviewed Xo chitl Javier , Director, Product Management & Strategic Marketing at Thermo Fisher Scientific. To read the entire series on Women in Product Management make sure to sign up for our newsletter. I look for three things.

Product Management 296

Product Management Product Manager Marketing Feedback Software 296

280 Group

NOVEMBER 15, 2021

For our next installment of the Women in Product Management Series, I interviewed Susan Gasperini, Vice President, Technical Product Manager at LPL Financial. View the full list of this blog interview series to learn the stories of more women product leaders. How did you get into product management?

Feedback Software 296

Feedback Software Product Management Product Manager Management 296

280 Group

DECEMBER 20, 2023

For our next installment of our Women in Product Management Series, I interviewed Aruna Thapa , Senior Director of Product Strategy at IQVIA Technologies. Our goal with this series is to shine a light on Product Management as an option for women from various backgrounds and experiences. That’s a good thing!

Product Strategy 207

Product Strategy Research Software Product Management Product Manager 207

The Accidental Product Manager

FEBRUARY 19, 2024

TicTok product managers have to deal with new rivals Image Credit: HS You Is there any app that is hotter than TicTok? This would be a great product manager job to have. The TicTok product managers have to start to consider how they are going to react to a changing market. were using TikTok.

User Testing 73

User Testing Product Management Product Manager Product Research 73

280 Group

AUGUST 14, 2023

For our next installment of our Women in Product Management Series, I interviewed Corre Curtice , Vice President of Product Management at Genesys. Corre enjoys the early stages of Product Management, creating product vision and financial business cases; challenges include aligning internal stakeholders.

Product Management 156

Product Management Product Manager Feedback Software User Testing 156

280 Group

JANUARY 24, 2023

For our next installment of the Women in Product Management Series I interviewed Costanza Montresor, Global Head of Consumer Digital Security Product at Vodafone. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into Product Management?

Product Management 296

Product Management Product Manager Customer Experience Travel 296

280 Group

OCTOBER 18, 2022

For our next installment of the Women in Product Management Series I interviewed Shuba Swaminathan, Vice President of Product, Developer Experience & Design at Vonage. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into product management?

Customer Experience 296

Customer Experience Development Product Management Product Manager 296

280 Group

JULY 19, 2022

For our next installment of the Women in Product Management Series I interviewed Sneha Narahalli , Vice President, Head of Product at Sephora. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into Product Management? .

Product Management 296

Product Management Product Manager Weak Development Team Management 296

Mind the Product

JANUARY 3, 2023

Karen Velasquez is a product manager who has been working at electronic signature provider Signable for the last 18 months. Here’s how she got her job in product. I saw it advertised on LinkedIn. How did you find out about the job and why did the role appeal to you? It was local, I felt [.]

Product Management 142

Product Management Product Manager Advertising Management 142

280 Group

AUGUST 9, 2022

For our next installment of the Women in Product Management Series I interviewed Lisa Yokoyama, Head of Product for Amex Digital Labs at American Express. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into Product Management? .

User Testing 296

User Testing Research Software Feedback Software Product Research 296

280 Group

SEPTEMBER 13, 2022

For our next installment of the Women in Product Management Series, I interviewed Monika Portman, Associate Vice President of Product Management at Cox Automotive. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into Product Management? .

Automotive 156

Automotive Product Management Product Manager User Testing 156

Product Management Unpacked

MAY 13, 2020

It was on this day in 1931 that the field of product management was born – its birth marked by an internal memorandum written by Neil H. McElroy, manager of Proctor and Gamble’s Promotion department. In many ways, the role of a brand manager has informed the modern-day product manager role. It’s May 13th.

Reporting Tools 173

Reporting Tools Research Software Technical Review User Testing 173

280 Group

FEBRUARY 13, 2023

For our next installment of the Women in Product Management Series I interviewed Sabrina Mandese , Vice President of Product Management at Qurate Retail Group. To read the entire series on Women in Product Management make sure to sign up for our newsletter. What do you like the most about Product Management?

Reporting Tools 156

Reporting Tools Product Management Product Manager Customer Experience 156

280 Group

JULY 23, 2021

For our next installment of the Women in Product Management Series, I interviewed Cecile Leroux, Group Vice President, Product Research & Innovation at UKG (Ultimate Kronos Group). View the full list of this blog interview series to learn the stories of more women product leaders. There are two important lessons.

Research Software 296

Research Software Product Research User Testing Feedback Software 296

280 Group

MARCH 14, 2023

For our next installment of our Women in Product Management Series, I had the pleasure of interviewing Mina Ghaani , Director of Product Management and Web3 Product Leader at PwC. To read the entire series on Women in Product Management make sure to sign up for our newsletter. It really is.

Product Management 156

Product Management Product Manager Customer Experience User Testing 156

Mind the Product

APRIL 21, 2017

How can we design products that users love, while also building a sustainable business model through advertising? User experience and advertisements seem incompatible. . Meanwhile, product managers are tasked with maximising this user engagement and also developing revenue from it. Here’s how: 1. Looks Matter.

Advertising 71

Advertising Customer Experience User Testing Data Visualization 71

The Product Coalition

JUNE 10, 2022

Objective 1: Promote and advertise Black Friday as one of a kind event of the year. Strategy: Actively endorse Black Friday on different channels- offline & online Design a theme for Black Friday e.g. promoting small and mid-size businesses of certain product categories etc. Enjoy learning!

Onboarding KPIs 142

Onboarding KPIs Customer Experience User Friction Product Management 142

The Accidental Product Manager

APRIL 10, 2023

Roku product managers are creating an ad-supported streaming strategy Image Credit: Mike Mozart The product managers at the streaming hardware provider Roku had a bit of a problem on their hands. Say Hello To Streaming Ads The product managers at connected-TV giant Roku are betting big on ad-supported streaming.

Product Management 65

Product Management Product Manager User Testing Reporting Tools 65

280 Group

DECEMBER 7, 2021

For our next installment of the Women in Product Management Series, I interviewed Vanessa Davis, Vice President of Workspace Products at Litera Microsystems. View the full list of this blog interview series to learn the stories of more women product leaders. How did you get into product management?

User Testing 296

User Testing Product Management Product Manager Weak Development Team 296

The Accidental Product Manager

JUNE 13, 2022

Ad product managers think that they have found a new market Image Credit: United Nations Development Programme. Advertising product managers are always looking for the next “big thing” The advertising market has its ups and downs as customer’s needs, wants, and moods change seemingly overnight.

Customer Experience 65

Customer Experience Advertising Product Management Product Manager 65

The Accidental Product Manager

JUNE 6, 2022

Facebook product managers just can’t find enough news to use Image Credit: Megan Trace. The product managers at Facebook are facing a serious challenge. They have to find ways to expand their product development definition and make Facebook more interesting and relevant to their visitors.

Research Software 65

Research Software Advertising Product Management Product Manager 65

The Accidental Product Manager

OCTOBER 17, 2022

Product managers are starting to move away from using Amazon Image Credit: Open Grid Scheduler / Grid Engine. So if you were a product manager and you wanted to both advertise your product to your customers and make it easy for them to buy it from you, how would you go about doing that?

Advertising 65

Advertising Customer Experience Product Management Product Manager 65

The Accidental Product Manager

SEPTEMBER 18, 2023

Sure would be good to be a product manager for one of them. Product managers know that streaming-video services get a surge of subscribers when they launch a hotly anticipated show or movie. This creates a challenge even for the product managers at the industry’s deep-pocketed giants. ViacomCBS Inc.

Customer Experience 73

Customer Experience Product Research Product Management Product Manager 73

The Product Coalition

JANUARY 11, 2023

A couple of weeks ago, I was attending a public Product Management event. One of the speakers said this: “it doesn’t matter which product you’re working on — if you’re not using AI, you’re missing out”. I think that was a bit of an overstatement. We released it a few weeks ago, exactly 33 days after I first saw the article.

Research Software 158

Research Software Product launches Technology Data Visualization 158

The Accidental Product Manager

MARCH 6, 2023

The ease of doing this is one of the challenges that product managers are facing these days. Online product managers realize this and they are currently looking for ways that they can stand out from among all of the other sellers who are online. Since it is so easy to do, everyone seems to be doing it.

User Testing 65

User Testing Product Management Product Manager Advertising 65

280 Group

FEBRUARY 24, 2020

In honor of International Women’s Day, 280 Group is hosting a panel discussion on how trailblazing women paved their way into Product Management. How did you get into product management? At the time, I was building solutions for Yahoo’s advertising customers without having a dedicated product manager.

Feedback Software 194

Feedback Software User Testing Product Management Product Manager 194

The Accidental Product Manager

MARCH 27, 2023

Image Credit: Mike Mozart As a product manager, our goal is to get more people to buy our products. If you happen to be selling your products online, both you and your customers are very aware that your advertised price is not what they’ll end up paying – they also have to pay shipping costs.

Product Management 65

Product Management Product Manager User Testing Product Research 65

280 Group

FEBRUARY 20, 2020

“You Never Get a Second Chance to make a great first impression” – Advertising Slogan from the 1960’s. Now that you know how to be the best Product Manager you can be, how do you prove it to everyone else when looking to advance in your career? Building a Rocking LinkedIn Product Management Profile.

Strategy 234

Strategy Product Management Product Manager Weak Development Team 234

The Accidental Product Manager

DECEMBER 4, 2023

Subway product managers have to come up with a comeback plan Image Credit: Mike Mozart I’m pretty sure that even if you didn’t know it, there are more Subway sandwich restaurants out there than there are McDonald’s restaurants. The Subway product mangers now have a new challenge on their hands.

Product Management 73

Product Management Product Manager Management Management 73

Alchemer Mobile

DECEMBER 31, 2020

Despite the wild ride that 2020 was for all of us, our team here at Apptentive continued to produce high-quality content for product managers, mobile marketers, and C-suite executives interested in digital transformation. 21 Mobile Product Management Resources. However, I’ll let our data speak for itself.

Data Visualization 147

Data Visualization Marketing User Testing Feedback Software 147