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The Editor’s Notebook: Privacy and Data Security, Retraining Sales Teams

Pragmatic Marketing

. “Adversaries’ offensive tactics evolve more rapidly than the majority of security technologies on the market today,” said Stephen Moore, chief security strategist at Exabeam. “It’s abundantly clear that regular and relevant red/blue team testing helps companies develop their security capabilities.”

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What is the Product Operations Career Path?

ProductPlan

Generally, organizations develop product operations roles as needed to offload non-core tasks from product managers. How developed are the organization’s processes? What do the sales or marketing teams need to know about a product? Does this role focus on one product, or does it span multiple products?

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 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

One stunning statistic drives this point home: there are 6,829 marketing technology solutions tracked on Scott Brinker’s Marketing Technology Landscape Supergraphic. Small, confident companies learn the hard way that much of the market looks to big, established, stable leaders to buy products from. Big and Rich Matters.

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 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

One stunning statistic drives this point home: there are 6,829 marketing technology solutions tracked on Scott Brinker’s Marketing Technology Landscape Supergraphic. Small, confident companies learn the hard way that much of the market looks to big, established, stable leaders to buy products from. Big and Rich Matters.

article thumbnail

 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

One stunning statistic drives this point home: there are 6,829 marketing technology solutions tracked on Scott Brinker’s Marketing Technology Landscape Supergraphic. Small, confident companies learn the hard way that much of the market looks to big, established, stable leaders to buy products from. Big and Rich Matters.

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Sustainable Product Strategy: How to Move from Outputs to Outcomes

Amplitude

Product managers and their teams almost always inform their roadmaps based on various data, market and user insights. We broke into pairs and then each pair developed a feature roadmap along a particular area of focus. You can create sales training and prepare go-to-market plans for upcoming feature launches months in advance.

article thumbnail

The Editor’s Notebook: Privacy and Data Security, Retraining Sales Teams

Pragmatic Marketing

. “Adversaries’ offensive tactics evolve more rapidly than the majority of security technologies on the market today,” said Stephen Moore, chief security strategist at Exabeam. “It’s abundantly clear that regular and relevant red/blue team testing helps companies develop their security capabilities.”