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How Agile Has Changed Product Management

Roman Pichler

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 250
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Maximizing Insights by Leveraging the Benefits of Integrating Market Research and User Research

The Product Coalition

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

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The Secret Product Management Framework

The Secret PM Handbook

In this post, I share a simple model or framework to answer this question. The first box in the Secret Product Management Framework. Agile development methodologies. Market research. The Jobs To Be Done framework has a whole methodology for finding unmet needs of market segments. Product manager =?

Framework 302
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A Comprehensive Guide to Product Manager Salaries in 2024

280 Group

In the dynamic world of agile development, the Scaled Agile Framework (SAFe) and Product Management stand as key players, each with its own set of principles and practices. SAFe SAFe, often considered a comprehensive guide to large-scale agile development, holds a special place in my professional journey.

article thumbnail

How Agile Has Changed Product Management

Roman Pichler

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 156
article thumbnail

The Secret Product Management Framework

The Secret PM Handbook

In this post, I share a simple model or framework to answer this question. The first box in the Secret Product Management Framework. Agile development methodologies. Market research. The Jobs To Be Done framework has a whole methodology for finding unmet needs of market segments. Product manager =?

Framework 150
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Elevating Product Management: Insights from the Latest Global Benchmark

280 Group

This leap in confidence underscores the importance of solid frameworks and methodologies in the product management arena. The benefits multiply—from heightened confidence and competence to the ability to navigate complex market dynamics with agility and insight.