The Product Strategy Cycle

Roman Pichler

Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it.

Business Strategy vs. Product Strategy: What’s the Difference?

ProductPlan

Even among experienced product professionals, a common misconception in business holds that product strategy and business strategy mean the same thing. Product professionals need to understand the distinction between business strategy vs. product strategy.

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Establishing an Effective Product Strategy Process

Roman Pichler

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates. In the picture above, the product strategy describes how a visionary, inspirational goal is attained. Do they impact your product?

Rediscover the Forgotten art of Product Strategy

Mind the Product

A strong product strategy is often neglected because of the absence of any strategic thinking in product teams. What can product managers do to make sure they give their product strategy the attention it warrants? Tanya shares her ideas for nurturing a strong product strategy from this year’s #mtpcon London Product Leadership Forum. But today many, if not most, product teams fail this very first test. Agile is not a strategy.

Product Strategy and Skill Development: Learnings from the #mtpcon Session Speakers

Mind the Product

In this first, Breakout Session release from #mtpcon Digital 2020, you can delve into four of the event’s deep-dive sessions focusing on product strategy and skill development.

How Agile Has Changed Product Management

Roman Pichler

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager. Only once the product was close to being finished would the product manager return to the project and prepare the release of the product.

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Best Product Strategy Frameworks

The Basics of Product Management

Choosing the right product strategy framework is very important for every product manager. Remember, choosing the right product strategy will go a long way in making sure that the entire product life cycle proceeds flawlessly. Product Strategy Frameworks.

How Agile Has Changed Product Management

Roman Pichler

During the development phase, the product manager would be only loosely involved, typically attending a project steering meeting and possibly issuing change requests. But it is less suited to create complex digital products. The Brave New Agile World.

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What Makes Amazon’s Product Strategy So Sticky?

ProductPlan

How did Amazon’s product strategy fare during the pandemic? Short answer: Amazon’s product strategy example lead the way). Love it or hate it, Amazon’s product strategy works. Like all great products, it starts with one person.

A Practical Guide for Product Strategy From Almundo: A Case Study:

Mind the Product

Eighteen months ago travel tech company Almundo started to refine its processes to become a product-driven company. Our goal was to define how we would set and communicate the company strategy, and how that strategy would lead OKRs and backlog definition.

How To Create a Great Product Strategy

The Product Coalition

Continue reading on Product Coalition ». product-roadmap technology agile startup product-management

Effective Use of Product Roadmap Software to Align Your Product Strategy

ProductPlan

Vital to delivering successful products at Clickatell , an effective product roadmap can quell the confusion and missteps that often derail well-meaning product delivery organizations. An effective product roadmap lists the many deliverables and deadlines.

Agile Approaches Offer Strategic Advantage; Agile Tools are Tactics, Part 3

Johanna Rothman

In Part 1 and 2 of this series, I wrote about how an agile approach might offer strategic benefits. And because an agile approach changes your culture, I said the agile approach was part of your strategy. The work you choose to do represents your strategy for now.

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7 Ways of Creating and Sustaining an Agile Product Roadmap

bpma ProductHub

By Ellen Gottesdiener – Product Roadmaps Are Necessary for Product Success A product roadmap visually depicts how your product will evolve over time to realize your product vision and achieve continual value for your customers and business. (I I define the term product to refer to a software application, system, device, service, or a combination that… Product Management Product Strategy

Agile at Scale – Outcome Driven (or Broken)

Tyner Blain

Taking agile, a process otherwise optimized for small, cross-functional, collaborative teams and making it work at scale is fascinating. I “went agile” in 2000/2001 – I was writing software and leading teams at an enterprise software company at the time, and we adopted elements of XP and other agile practices in what we branded (internally and externally) as Fast Cycle Time (FCT). For agile at scale, I don’t believe this is true.

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How to Build a Roadmap for an Ultra Agile Team

The Product Coalition

When I talk about roadmaps with younger product leaders, I often hear things like “we don’t need one, we are agile” or “why build a roadmap when things will surely change”. The Benefits of a Roadmap Do Not Contradict Agility The roadmap is not a work plan. the product leader?—?to

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The Potential of Agile

Tyner Blain

When an executive, too far removed from what makes creating products hard thinks of “agile” as a silver bullet it becomes difficult to manage expectations. The business practice of agility (small a) – specifically when an organization, and not just a technology team, adopts the practice – has a lot of potential. It is precisely that potential which inspires not-yet-informed executives to learn about how agile could help them.

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Sustainable Product Strategy: How to Move from Outputs to Outcomes

Amplitude

Roadmapping is at the core of product strategy and product management. As a product person, and the VP of Product at Yesware , I’ve never come to fully embrace the discussion of what each team would deliver, in what sequence and within a long timeframe.

Productboard founder and CEO Hubert Palan on mastering product strategy

Inside Intercom

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. Use it to make better product decisions. I started as a product manager and ended up as the VP of product.

Product development strategy: setup your product for success

Mind the Product

Product development will not ever be an easy task. Read more » The post Product development strategy: setup your product for success appeared first on Mind the Product. Agile Product Development Guest Post Product Strategy Product Development

10 Ways a Feature-Less Roadmap Helps Your Product Strategy

ProductPlan

Since releasing both a webinar and book on the impact of feature-less roadmaps on your product strategy recently, we’ve gotten a lot of questions about why we’re so hostile to including features on product roadmaps. Why Your Product Roadmap Should Be Feature-Less.

May 12: Covid19’s Impact On Your Product Strategy (webinar)

Mironov Consulting

Topic: Covid19’s Impact On Your Product Strategy. But now many of us in product or development organizations are shifting attention to how this crisis changes priorities and product plans. When: Tuesday 12 May , 10am PT / 12:00pm CT / 1pm ET. Hosted by: Synerzip.

10 Tips for Creating an Agile Product Roadmap

Roman Pichler

Whenever you are faced with an agile, dynamic environment—be it that your product is young and is experiencing significant change or that the market is dynamic with new competitors or technologies introducing change, you should work with a goal-oriented product roadmap, sometimes also referred to as theme-based. To help you develop your agile product roadmap, I have created a goal-oriented roadmap template called the GO Product Roadmap. Product Roadmap

Future-proofing your product strategy with adaptive teams

Mixpanel

Do you ever feel, as a product leader, that you’re unpopular in your company? A product manager’s job is inevitably going to make them unpopular at times, and that’s not necessarily a bad thing. Lifting & shifting: the common pitfall of product teams.

Product Diligence: The New Technical Diligence – Part one

Mind the Product

Technical due diligence is a lot harder than it used to be with Agile. In this post, Drew Falkman proposes a pivot from technical diligence to product diligence. Changing our view to focus on the product strategy, development, and management practices. [.]

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Why Simply “Allowing” Mistakes is a Dead-end for Agile Companies

Mind the Product

Managing culture can quickly become one of the most complex challenges for companies that seek to scale agile practices. Scaling agile practices [1] in a company requires strong cultural foundations, as you build understanding and trust, between – and within – teams. To quote Peter Drucker, “culture eats strategy for breakfast”. Scaling agile practices in a company requires a cultural shift that puts mistakes at the center of success.

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How Design Thinking, Lean, and Agile Work Together by Jonny Schneider

Mind the Product

In this keynote from #mtpcon London, Jonny Schneider, Product Strategy and Design Principal at ThoughtWorks, discusses how using all of design thinking, agile, and lean means we can build better products. Key points: You should try to use design thinking, agile and lean when building your products. Agile optimises software delivery – the most powerful part of this framework is that it values responding to change over following a plan.

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I’m Predictable in an Agile Environment

ProductPlan

“Being Agile” and “being predictable” may seem mutually exclusive, at least when it comes to product management. Isn’t the whole point of Agile that we can continuously adjust, making on-the-fly tweaks to seize opportunities? I’m predictable in an agile environment.

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The Ultimate Product Strategy Checklist for your Mobile App

The Product Coalition

Working as a product manager can be a busy, unpredictable and octopus-like existence. Bringing team members together, organizing user research, product demos, road mapping and more. If you’re a mobile app product manager there’s a whole additional layer of complexity to add to that cake. In a recent product management insights report , as many as 57% of PMs said they don’t spend enough or any time road mapping.

The PM Competency Framework: Making Product Management growth a team effort

Mind the Product

I had joined the Infrastructure and Operations ‘tribe’ as an Agile Coach and some of my fondest memories (both personally and professionally) were from working in my Agile Coach ‘chapter’. My first year at Spotify was one of the happiest years of my life.

What does the agile roadmapping process look like in practice?

The Product Coalition

Decades before agile’s inception, Dwight D. In most contexts, war and product development are completely different beasts. But in the context of planning, agile software development practitioners are wise to take Eisenhower’s words to heart. “In Eisenhower Why agile teams need a product roadmap There are many discussions out there on both the importance of, and lack of importance of agile product roadmaps.

Am I a Product Manager or a Product Owner? Part 1

bpma ProductHub

By Ellen Gottesdiener Part 1: Confusion Abounds With the maturing of the software industry and with an overwhelming acceptance of agility, I am still surprised at the inconsistency and overall confusion between what product managers and product owners do. … Product Strategy

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Remote Agile (Part 6): Sprint Planning with Distributed Teams

The Product Coalition

Remote Agile (Part 7): Sprint Review with Distributed Teams TL; DR: A Remote Sprint Review with a Distributed Team We started this series on remote agile with looking into practices and tools; we explored virtual Liberating Structures, and how to master Zoom.

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What Does the Agile Roadmapping Process Look Like in Practice?

ProductPlan

In today’s article, we’ll discuss the agile roadmapping process. We’ll start by reviewing the objectives of roadmaps and planning for agile teams, then share some special considerations for agile roadmaps. From there, we’ll walk you through the agile roadmapping process step by step. Decades before agile’s inception, Dwight D. In most contexts, war and product development are completely different beasts.

Breaking The Walls Between Business and Agile Teams

The Product Coalition

Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. When a long-awaited product or feature finally launches, it often comes well short of the needs. Agile dev did away with project waterfall?—?Specification

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Lead with Context, Not Control

ProductPlan

Acquiring a consensus on product direction remains the number one challenge for product professionals, according to ProductPlan’s 2021 State of Product Management Annual Report. The art of product leader communication relies on the concept of responsibility without authority.

How Product Marketing Roadmaps Drive Sales | Shifting Market, Shifting Strategy | Agile: We’ve Come Full Circle

Proficientz

The B2B Product Manager Magazine August 2018 is now available. This month we explore the value of a product marketing roadmap to sales. It’s not a staple in most B2B organizations but it’s just as important to your near-term revenue as a product roadmap is to your longer-term growth. We also look in the rear-view mirror at Agile and discuss what’s changed and what hasn’t along with tips for dealing with flat growth and shifting market conditions.

Prioritization is about Confidence, not Value

The Product Coalition

“Defining value: the most ambiguous word in product development” was the title of a post by Jeff Gothelf at the beginning of last year. If… Continue reading on Product Coalition ». ux prioritization agile product-strategy product-management

Behind the Product: Kellogg’s Succeeds in Meat Alternative Market Thanks to its Data-Driven Agile Approach

280 Group

In our “Behind the Product” series, we discuss examples of products or services that highlight a particular Product Management concept or principle. It surprised me to learn that snack items — including cereal packaged for snacking — comprise over 55% of Kellogg’s products.

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Strategic Team Alignment: The Power of a One-Pager [+Webinar]

280 Group

Join our upcoming webinar, Cultivating a Strategic Product Team, Part 1: The Power of a One-Pager , on May 13th, 2021 at 10:00am PT for an in-depth discussion on creating strategic alignment in your team with a Product One-Pager. Who is the product for? The Product One-Pager.