A brief guide to user experience maps in all their various forms

Userzoom

In which we discuss customer journeys and the many ways we can map them in order to make sense of our usersexperiences. Customer experience maps. User story maps. User journey maps. Customer experience map. User story map.

Recap of 2017 Predictions & Trends for User Experience Design & Research

Userzoom

Having said that, we still believe there is a long runway to improve organizational UX maturity and that can only happen as more and more teams demonstrate value in two primary ways: (1) Rapid research to support Agile development. (2) Agile, Agile & even more Agile. We saw a 3X growth of smaller, frequent, agile studies in 2017. Enterprise applications with consumer grade user experiences. User Experience Research

Agile Product Management – You Asked, We Answered

280 Group

General Use of Agile – My perception is that Agile is being? How extensively is Agile being used for non-software products? Agile, which is really empirical process control, has been embraced well beyond the software world. But in my experience, they don’t.

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Rapid Prototyping – Philip Pantelides on The Product Experience

Mind the Product

The Product Experience is hosted by Lily Smith and Randy Silver. The post Rapid Prototyping – Philip Pantelides on The Product Experience appeared first on Mind the Product. The Product Experience is hosted by Lily Smith and Randy Silver.

How to Package and Price Embedded Analytics

struggle to integrate analytics into their products, business models, and pricing strategies in a way that meets a range of user. One challenge is that different software users perceive the value of analytics features differently. Teams of agile developers race along the product.

Agile Died While You Were Doing Your Standup

Mind the Product

Despite the successes Agile has brought us, it’s time to take the things we have learned from Agile and move on. Like the technology we use to build the products we love ages and gets left behind, Agile has died while we were perfecting our standup. Agile isn’t to blame for this.

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Supercharge Your Corporate Dashboards With UX Analytics

Userzoom

Agile UX Research & Testing Events Measuring User Experience User Experience ResearchThe post Supercharge Your Corporate Dashboards With UX Analytics appeared first on UserZoom.

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Podcast: Breaking the Rules and Generating Insights with Mona Patel

Mind the Product

One of the things I’ve recognised, in working with Product and Innovation folks, especially those that subscribe to an agile and lean methodology is that they kept skipping ‘research’, especially discovery research.

The UX of UserZoom: Part one – How we set up our research process

Userzoom

Well our lofty aims are as follows: Improve the UserZoom experience for our customers. Provide you with evidence that user research is awesome, which you can use to get buy-in from any stakeholders who need a little extra persuading.

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How Autodesk creates better digital experiences with UserTesting – Q&A with User Experience Manager, Lisa Seaman

UserTesting

In a recent webinar, Lisa Seaman, User Experience Manager at Autodesk, shared how she tests and optimizes Autodesk’s websites with UserTesting. She discussed how her team uses UserTesting and why it has become such a crucial tool for their agile … The post How Autodesk creates better digital experiences with UserTesting – Q&A with User Experience Manager, Lisa Seaman appeared first on UserTesting Blog.

How QA Testing is Moving Up in Today’s Agile Value Chain

Usersnap

Agile QA approach and user experience driven development (UXDD) have taken modern software development and testing by storm. Today’s agile methodology demands speed and agility in all phases of software development – including testing.

3 Myths About Bringing Customers into Agile Development

Centercode

To keep products evolving at the speed of their customers’ lives, software teams have adopted agile development practices. The rapid iteration made possible by agile practices and continuous delivery allows teams to fine-tune the user experience, little by little, on a consistent basis.

Louise Rowlands, Senior UX Researcher at MoneySupermarket on democratizing user research [Video]

Userzoom

Our theme this year was on the democratisation of UX, with our speakers discussing how they spread user research education and insights throughout their organisations, and all the successes and challenges they’ve encountered. And believe it or not, there was 25 active users.

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How Google Conducts User Research to Ensure Customer Loyalty

Usersnap

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result.

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Soma Ray & Stephanie Agotborde from Booking.com on ‘Making UX Research a Team Sport’

Userzoom

And also how, through the coaching of others and democratizing user research throughout the company, Soma and Stephanie massively scaled the number of user needs and pain points solved. And it might need a whole gamut of research experience.

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How Autodesk creates better digital experiences with UserTesting – Q&A with User Experience Manager, Lisa Seaman

UserTesting

In a recent webinar, Lisa Seaman, User Experience Manager at Autodesk, shared how she tests and optimizes Autodesk’s websites with UserTesting. She discussed how her team uses UserTesting and why it has become such a crucial tool for their agile … The post How Autodesk creates better digital experiences with UserTesting – Q&A with User Experience Manager, Lisa Seaman appeared first on UserTesting Blog.

What are confidence intervals and why do we need them in usability studies?

Userzoom

In our continuing effort to demystify the statistics in your user research studies , we’re looking at confidence intervals: why do we need them, what are they, and why they are useful? Everything you need to integrate user research into product development!

Top 10 Product Guest Posts of 2017

Mind the Product

Agile Died While You Were Doing Your Standup. The inimitable Nate Walkingshaw argues that despite the successes Agile has brought us, it’s time to take the things we have learned from Agile and move on. Understanding how Design Thinking, Lean and Agile Work Together.

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What sample size do you really need for UX research?

Userzoom

We might be doing a disservice to the better UX cause by stating “3 out of 8 users liked this” or “4 out of 6 users preferred this design.” Agile UX Research & Testing Recruiting User Experience ResearchDemystifying sample size.

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The Importance of Listening to Your Customers by David Cancel

Mind the Product

My approach, for the last decade at least, has been to shift away from waterfall and agile methodologies and say we now build software that is connected to our customers.” User experience issues.

Top 10 Mobile UX Agencies in 2018-2019

Appsee

It takes expertise, creativity, and time to turn an abstract concept into a design that users love. We’ve done the research, and we have the top 10 UX agencies that can take an app concept and bring it to life, creating a design and experience that will thrill any mobile app user.

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Feature Flagging: Your Secret Weapon in Continuous Customer Testing

Centercode

Just as dev teams have adopted Agile methodologies to increase their pace and output, customer testing teams need to evolve their beta testing practices to maintain both speed and quality. Agile works like Lego bricks,” said Neil.

Why Marketing Should Go Agile

Pragmatic Marketing

Some marketers, including myself, are taking a different approach—one based on agile development. They responded with a set of principles and a methodology called agile development, and it has transformed software programming. What Is Agile Marketing?

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Product Questions to Ask Customers Across the Product Life Cycle

Centercode

Within the world of user research, there are methods for collecting feedback that support each phase with unique customer insights. Recommended Research Type : User Experience (UX) Research. What is the buying experience like? In product development, timing is everything.

From People To Insights In Hours: Fast & Easy Think-Out-Loud Studies With UserZoom

Userzoom

This is mainly due to the fact that when users are allowed to speak for themselves you can hear how they truly feel about your product or site, as well as gain an understanding of their misconceptions and why they have them. Agile UX Research & Testing User Experience Research

Storyboarding and Flow Diagrams

Actuation Consulting

All problem scenarios must illustrate challenges faced by users while attempting to reach a specific goal. An effective problem scenario promotes: Clear understanding of the situation a user faces in trying to reach a goal. An accurate definition of the goal the user is seeking to achieve. A wide open path for the presentation of bold, fresh ideas that could dramatically improve the customer’s experience.

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Feature Flagging: Your Secret Weapon in Continuous Customer Testing

Centercode

Just as dev teams have adopted Agile methodologies to increase their pace and output, customer testing teams need to evolve their beta testing practices to maintain both speed and quality. Agile works like Lego bricks,” said Neil.

Focusing On Your Brand Will Produce a Better Product

Mind the Product

We all want to build products which connect with our users and drive engagement. Blurring the lines in user experience. The values and stories told by legacy brands such as Coca-Cola have little to do with the experience of using the product itself.

How to prepare your Think-Out-Loud Study in UserZoom

Userzoom

There are few things as powerful as verbatim feedback from a participant as they experience your site or product. The Agile Usability Test Think-Out-Loud, or TOL for short, uses a task based structure to record a user’s screen and their audio.

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Creating a Competitive Analysis Matrix

Actuation Consulting

Include attributes that impact the entire user experience. Agile Business Analysis Product Management product manager Product Marketing Product Owner Product Teams Scrum Strategy Take Charge Product Management User Experience Voice of the Customer actuation consulting competitive analysis greg geracie product management Product marketingHow to Use a Competitive Analysis Matrix.

Using Different Types of Personas

Actuation Consulting

Experience with the product category. An end user or a purchasing manager is an example. User Personas. A User Persona represents a specific type of buyer who will have a very specific use for your product or service. This person is not an end user, but has interests and goals for the product that are different from the end user who is the employee who will actually use the product.

The Product Concept: Questions to Ask

Actuation Consulting

Who are the potential buyers and users? Agile Disruptive product Innovation Marketing Product Management product manager Product Marketing Product Owner Product Teams Take Charge Product Management User Experience actuation consulting greg geracie product concept product management product ownerBefore any product direction can be undertaken, you as product manager need to develop your product concept. This is not a thick, in-depth document.

Problem Scenarios as a Device

Actuation Consulting

Business Analysis Innovation Marketing positioning statement Product Management product manager Product Marketing Product Owner Product Teams Project Management Take Charge Product Management User Experience Agile greg geracie problem scenario product development product management product teamLast week we looked at Personas as a means of product concept investigation. This method focuses on the people who may use the products being considered for development.

Pursuing the Right Product Ideas or Features

Actuation Consulting

Business Analysis Marketing Product Management product manager Product Marketing Product Owner Product Teams Project Management Scrum Take Charge Product Management Uncategorized User Experience Voice of the Customer Agile product development Product ideas product management project managementWhether your product team is large or small, you have a limited amount of resources.

How we Built a Ride-Hailing app for the Polish Market

Mind the Product

User Experience. We started the process of creating a new app for cab drivers by collecting requirements from both business managers and cab drivers (our end users). Presenting wireframes to managers and end users dispelled their doubts about how features would work.

I’m Agile? I’m Agile. I’m Agile! Becoming an Agile Product Manager

Pragmatic Marketing

Agile. Becoming Agile doesn’t happen overnight and, like most methodologies, it never looks quite like the definition. After 18 months of being an Agile Product Manager, here are the top five lessons I learned. Agile development is all about teamwork, and building on each others strengths (see Lesson 5). One thing I loved about the idea of being Agile was that there was no longer a three month period where I had to create tomes of requirements and specs.

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How to deliver great products when you don’t follow any “magical framework”

The Product Coalition

Yes, there is a way (or more)… Over the past few years I had some experiences working as a Product Owner with digital products. This will happen with your team, stakeholders and users. user-experience product-management design-thinking product ux

Customer Discovery Series Part I: The Role of Product Management

Product Manager in Heels

No two days are alike for a Product Manager (although with the introduction of the Product Owner role with Agile, the days can sometimes feel like they have the same structure). In this, it puts PM at the center of User Experience (or UX), Technology and Business.

Technical Debt and Product Success

Roman Pichler

But the quality of your product matters: It directly impacts your ability to achieve strategic product goals and make your products successful: Technical debt makes it hard to experiment with new ideas, release new features, and quickly respond to user feedback. [1].

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The Strategic Role of Product Management when Development goes Agile

Pragmatic Marketing

While software development teams have been moving toward agile methods for years, many product managers are only now becoming aware of it. An agile approach applies collaborative and continuous improvement concepts to software development. There is no single, definitive “agile method.”