A brief guide to user experience maps in all their various forms

Userzoom

In which we discuss customer journeys and the many ways we can map them in order to make sense of our usersexperiences. Customer experience maps. User story maps. User journey maps. Customer experience map. User story map.

Recap of 2017 Predictions & Trends for User Experience Design & Research

Userzoom

Having said that, we still believe there is a long runway to improve organizational UX maturity and that can only happen as more and more teams demonstrate value in two primary ways: (1) Rapid research to support Agile development. (2) Agile, Agile & even more Agile. We saw a 3X growth of smaller, frequent, agile studies in 2017. Enterprise applications with consumer grade user experiences. User Experience Research

Agile Product Management – You Asked, We Answered

280 Group

General Use of Agile – My perception is that Agile is being? How extensively is Agile being used for non-software products? Agile, which is really empirical process control, has been embraced well beyond the software world. Campbell Soup recently used agile strategies to launch a new Epic Crunch Goldfish cracker in nine months, much more quickly than usual.” You can read about it here: Are You Agile Enough for Agile Management?

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Agile Died While You Were Doing Your Standup

Mind the Product

Despite the successes Agile has brought us, it’s time to take the things we have learned from Agile and move on. Like the technology we use to build the products we love ages and gets left behind, Agile has died while we were perfecting our standup. Personally, I can’t stop thinking about the pain that this new reality – the one that comes after Agile – is going to cause a lot of enterprise companies. Agile isn’t to blame for this.

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How to Package and Price Embedded Analytics

struggle to integrate analytics into their products, business models, and pricing strategies in a way that meets a range of user. One challenge is that different software users perceive the value of analytics features differently. Teams of agile developers race along the product.

Remote Agile (Part 5): Retrospectives

The Product Coalition

The latter does not rule out utilizing other techniques from the agile toolbox, and there are plenty of those available on Retromat or Tasty Cupcakes.) Video on/off is used to distinguish between roles, for example, between the inner circle and the outer circle of the User Experience fishbowl.

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Rapid Prototyping – Philip Pantelides on The Product Experience

Mind the Product

We set ourselves a really clear sprint question, one that you can answer with a yes or a no… [and] at the end of 5 [user] tests, we’ll know how that the user would have answered that question… Unless a minimum of 3 – usually 4 or 5 – are a strong yes, it’s a fail and we’ll have to go back around again. The Product Experience is hosted by Lily Smith and Randy Silver. The Product Experience is hosted by Lily Smith and Randy Silver.

Supercharge Your Corporate Dashboards With UX Analytics

Userzoom

Agile UX Research & Testing Events Measuring User Experience User Experience ResearchThe post Supercharge Your Corporate Dashboards With UX Analytics appeared first on UserZoom.

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Help your Whole Company by always writing crystal clear User Stories for your Product or Service

The Product Coalition

agile product-marketing user-experience-design product-management product-development

Joe Leech: A Scientific Approach to Product

Mind the Product

Joe coaches and mentors product teams, supporting them to make good decisions and good user-centred design choices. I worked on the first ever agile project at moneysupermarket.com ,” he adds. “We

3 Vitals for Creating High-Impact Wearables and Health Trackers

Centercode

Every connected product maker knows how critical interoperability is to a frictionless experience. The Centercode Platform is built on a foundation of Delta Testing — meaning it’s built specifically to feed your agile release schedule with consistent, targeted customer feedback.

A quick start guide to running user research in Agile

Userzoom

This is a guide for UX and research practitioners who have either newly joined an organization that’s using the Agile methodology, or their current product development is adopting Agile for the first time and they’ve been told to “make UX research happen in this new fangled process immediately please!” . In this article, we’ll discuss: What is Agile? What are the benefits of Agile? Why user research has traditionally struggled in the Agile environment.

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How Autodesk creates better digital experiences with UserTesting – Q&A with User Experience Manager, Lisa Seaman

UserTesting

In a recent webinar, Lisa Seaman, User Experience Manager at Autodesk, shared how she tests and optimizes Autodesk’s websites with UserTesting. She discussed how her team uses UserTesting and why it has become such a crucial tool for their agile … The post How Autodesk creates better digital experiences with UserTesting – Q&A with User Experience Manager, Lisa Seaman appeared first on UserTesting Blog.

How Autodesk creates better digital experiences with UserTesting – Q&A with User Experience Manager, Lisa Seaman

UserTesting

In a recent webinar, Lisa Seaman, User Experience Manager at Autodesk, shared how she tests and optimizes Autodesk’s websites with UserTesting. She discussed how her team uses UserTesting and why it has become such a crucial tool for their agile … The post How Autodesk creates better digital experiences with UserTesting – Q&A with User Experience Manager, Lisa Seaman appeared first on UserTesting Blog.

Podcast: Breaking the Rules and Generating Insights with Mona Patel

Mind the Product

One of the things I’ve recognised, in working with Product and Innovation folks, especially those that subscribe to an agile and lean methodology is that they kept skipping ‘research’, especially discovery research. The Product Experience is hosted by Lily Smith and Randy Silver. This year Lily will be launching Productcamp in Bristol and she joins the MTP team as co-host of The Product Experience podcast.

The UX of UserZoom: Part one – How we set up our research process

Userzoom

Well our lofty aims are as follows: Improve the UserZoom experience for our customers. Provide you with evidence that user research is awesome, which you can use to get buy-in from any stakeholders who need a little extra persuading. You have to be agile and iterate, especially in a small company , so setting up our research process has been a work in progress. We’re now very heavy users of the moderated project study type.

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How QA Testing is Moving Up in Today’s Agile Value Chain

Usersnap

Agile QA approach and user experience driven development (UXDD) have taken modern software development and testing by storm. Today’s agile methodology demands speed and agility in all phases of software development – including testing. Risk of QA failure in the agile workspace. Agile software development practices have led to faster product development lifecycles. Agile development also involves working with cross-functional teams.

Remote Agile (Part 6): Sprint Planning with Distributed Teams

The Product Coalition

Remote Agile (Part 7): Sprint Review with Distributed Teams TL; DR: A Remote Sprint Review with a Distributed Team We started this series on remote agile with looking into practices and tools; we explored virtual Liberating Structures, and how to master Zoom. We had a look at common remote agile anti-patterns, and we analyzed remote Retrospectives and Sprint Plannings based on Liberating Structures. of the User Experience fishbowl.

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The Emerging Data Trends For 2020

Indicative

Augmented data management allows this to occur by automating a variety of manual tasks, allowing users of any technical skill level to use data more autonomously. NLP gives non-technical business users an easier way to ask query complex data to provide output and explanations of insights.

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How Google Conducts User Research to Ensure Customer Loyalty

Usersnap

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. How To Attract User Research Prospects. Complex user segmentation.

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Louise Rowlands, Senior UX Researcher at MoneySupermarket on democratizing user research [Video]

Userzoom

Our theme this year was on the democratisation of UX, with our speakers discussing how they spread user research education and insights throughout their organisations, and all the successes and challenges they’ve encountered. Every couple of weeks we’ll a share a different presentation from BetterUX 2019, including ones from Paul Boag, Leader in Digital Strategy and User Experience Design and James Barley, Head of UX Research at Auto Trader.

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3 Myths About Bringing Customers into Agile Development

Centercode

To keep products evolving at the speed of their customers’ lives, software teams have adopted agile development practices. The rapid iteration made possible by agile practices and continuous delivery allows teams to fine-tune the user experience, little by little, on a consistent basis. We’ve identified 3 myths about bringing customers into agile development practices that could be the culprit. Bring Your Customers into Agile Development.

Top 10 Product Guest Posts of 2017

Mind the Product

Agile Died While You Were Doing Your Standup. The inimitable Nate Walkingshaw argues that despite the successes Agile has brought us, it’s time to take the things we have learned from Agile and move on. Like the technology we use to build the products we love ages and gets left behind, Agile has died while we were perfecting our standup. Understanding how Design Thinking, Lean and Agile Work Together. Dual-Track Agile: Why Messy Leads to Innovation.

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Storyboarding and Flow Diagrams

Actuation Consulting

All problem scenarios must illustrate challenges faced by users while attempting to reach a specific goal. An effective problem scenario promotes: Clear understanding of the situation a user faces in trying to reach a goal. An accurate definition of the goal the user is seeking to achieve. A wide open path for the presentation of bold, fresh ideas that could dramatically improve the customer’s experience.

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Soma Ray & Stephanie Agotborde from Booking.com on ‘Making UX Research a Team Sport’

Userzoom

And also how, through the coaching of others and democratizing user research throughout the company, Soma and Stephanie massively scaled the number of user needs and pain points solved. And sometimes this collaboration can turn into a challenge, especially when it comes to solving user needs at scale. So, at Booking.com, we have a huge UX community that are identifying and addressing multiple user needs in simultaneous.

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The Importance of Listening to Your Customers by David Cancel

Mind the Product

My approach, for the last decade at least, has been to shift away from waterfall and agile methodologies and say we now build software that is connected to our customers.” User experience issues. For example a “how do I” question means that the customer already knows that something is possible with your product, so it’s not a product marketing or education issue, it’s a user experience issue.

What are confidence intervals and why do we need them in usability studies?

Userzoom

In our continuing effort to demystify the statistics in your user research studies , we’re looking at confidence intervals: why do we need them, what are they, and why they are useful? Everything you need to integrate user research into product development! Here’s an exclusive collection of content tackling the number one UX challenge – getting user research into the product development process. How to Run User Experience in Agile [on-demand webinar].

What sample size do you really need for UX research?

Userzoom

We might be doing a disservice to the better UX cause by stating “3 out of 8 users liked this” or “4 out of 6 users preferred this design.” Most UX research we see use Within Subject experiments because it allows for a more apples-to-apples comparison of both A and B with an explicit question at the end (preference) and comparison of both options. Agile UX Research & Testing Recruiting User Experience ResearchDemystifying sample size.

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Are Feature Teams or Component Teams Right for Your Product?

Roman Pichler

A feature team is a development team that implements end-user functionality end-to-end. Figure 1 depicts a simple software architecture that consists of three layers: user interface, business logic, and data. Process: Lean, Agile, Scrum empowerment innovation product life cycle scalin

From People To Insights In Hours: Fast & Easy Think-Out-Loud Studies With UserZoom

Userzoom

This is mainly due to the fact that when users are allowed to speak for themselves you can hear how they truly feel about your product or site, as well as gain an understanding of their misconceptions and why they have them. Her passion is forming connections: between people, between data, and between users and an end product. Agile UX Research & Testing User Experience ResearchON-DEMAND WEBINAR.

Creating a Competitive Analysis Matrix

Actuation Consulting

Include attributes that impact the entire user experience. Agile Business Analysis Product Management product manager Product Marketing Product Owner Product Teams Scrum Strategy Take Charge Product Management User Experience Voice of the Customer actuation consulting competitive analysis greg geracie product management Product marketingHow to Use a Competitive Analysis Matrix.

Using Different Types of Personas

Actuation Consulting

Experience with the product category. An end user or a purchasing manager is an example. User Personas. A User Persona represents a specific type of buyer who will have a very specific use for your product or service. This person is not an end user, but has interests and goals for the product that are different from the end user who is the employee who will actually use the product.

The Product Concept: Questions to Ask

Actuation Consulting

Who are the potential buyers and users? Agile Disruptive product Innovation Marketing Product Management product manager Product Marketing Product Owner Product Teams Take Charge Product Management User Experience actuation consulting greg geracie product concept product management product ownerBefore any product direction can be undertaken, you as product manager need to develop your product concept. This is not a thick, in-depth document.

Problem Scenarios as a Device

Actuation Consulting

Business Analysis Innovation Marketing positioning statement Product Management product manager Product Marketing Product Owner Product Teams Project Management Take Charge Product Management User Experience Agile greg geracie problem scenario product development product management product teamLast week we looked at Personas as a means of product concept investigation. This method focuses on the people who may use the products being considered for development.

Why Marketing Should Go Agile

Pragmatic Marketing

Some marketers, including myself, are taking a different approach—one based on agile development. They responded with a set of principles and a methodology called agile development, and it has transformed software programming. What Is Agile Marketing? Agile marketing is an iterative and experimental approach to marketing that values adaptability and responsiveness to change over long-term planning. There are six core values of agile marketing.

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Product Questions to Ask Customers Across the Product Life Cycle

Centercode

Within the world of user research, there are methods for collecting feedback that support each phase with unique customer insights. Recommended Research Type : User Experience (UX) Research. UX Research is typically used during the concept and design phases to shape user interactions with your product. It improves usability and improves user stories by letting people interact with the product interface and share their attitudes and experiences.

Pursuing the Right Product Ideas or Features

Actuation Consulting

Business Analysis Marketing Product Management product manager Product Marketing Product Owner Product Teams Project Management Scrum Take Charge Product Management Uncategorized User Experience Voice of the Customer Agile product development Product ideas product management project managementWhether your product team is large or small, you have a limited amount of resources.

Focusing On Your Brand Will Produce a Better Product

Mind the Product

We all want to build products which connect with our users and drive engagement. In this talk, Jesus Ramirez , VP Product at Tallwave Capital, explains how effectively leveraging brand in your products can create user experiences which do just that, and which turn your customers into advocates. Blurring the lines in user experience. The values and stories told by legacy brands such as Coca-Cola have little to do with the experience of using the product itself.

How to prepare your Think-Out-Loud Study in UserZoom

Userzoom

There are few things as powerful as verbatim feedback from a participant as they experience your site or product. Depending on whether you’re planning on getting feedback on a live mobile app, or on a website/prototype, you have the following options: If you want to quickly measure what your users think about a concept or live user experience, for example about a new prototype you mocked up in InVision, Agile Usability Test (Think-Out-Loud) is the best project type.

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How we Built a Ride-Hailing app for the Polish Market

Mind the Product

User Experience. We started the process of creating a new app for cab drivers by collecting requirements from both business managers and cab drivers (our end users). Presenting wireframes to managers and end users dispelled their doubts about how features would work. We also used frameworks based on Agile best practices to facilitate development, introduce some code transparency, and minimise the risk of errors.