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Introducing the Amplitude Growth Engine

Amplitude

With the Growth Engine, you can now go from iterating once or twice a year to testing new hypotheses every week. Today, we are excited to announce the Amplitude Growth Engine (beta), our industry’s first product iteration system that helps teams build for systematic growth. Today, we are changing that. 1) Generate hypotheses.

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Mistakes Made By The A380 Airbus Product Managers

The Accidental Product Manager

firm Boeing and both companies sell hundreds of their large airplanes to airlines around the world. The first was that airlines would keep on using big, congested hub airports to transfer their passengers between connecting flights. The second was that there was a need to fly large four-engine aircraft on very long routes.

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Airbus Product Managers Focus On New Smaller Airplanes

The Accidental Product Manager

They spend over two decades trying to get airlines interested in buying it. The reason that this plane was not successful was because airlines didn’t think that they could fill the 555 seats and the fact that the aircraft cost US$445.6M. This is why they are now creating more energy efficient two engine models.

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16 Product Management Quotes to Leave You Inspired

Alchemer Mobile

A great product manager has the brain of an engineer, the heart of a designer, and the speech of a diplomat.”. – Francis Brown, Product Development Manager at Alaska Airlines. Great products are engineered when product managers truly understand the desired outcomes by actively listening to people, not users.”

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How to Avoid Patch-Work Innovation

The Product Coalition

I came across an opportunity from a reputable airline requesting for innovative ideas on how to curb food wastage on flights. One differentiation factor for full service airlines apart from the entertainment offered to their passengers, is food. However the blind-spot lies at how the problem is created in the first place.

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Product in Practice: Adopting the Discovery Habits is An Iterative Process

Product Talk

An engineer could call out an assumption they didn’t believe was true or a designer could question whether the choices they were making (e.g. Once the spot checks were complete, they locked in the design, had the designer make their hi-fi version, and asked the engineers to start figuring out how to pull it off.

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10 Digital Transformation Examples from 10 Industries

Modus Create

Audi — Reducing Marketing Costs with Unreal Engine Automobile Audi, a subsidiary of Volkswagen AG, had a high dependence on external service providers to create visuals for its products. United Airlines created a new tool to solve the problem: ConnectionSaver.