Userpilot

OCTOBER 16, 2023

Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. What is product analytics?

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Data Visualization Analytic Tools Onboarding KPIs Feedback Software 89

Userpilot

APRIL 29, 2024

A market segmentation survey is a market research tool. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies. Userpilot is a product growth platform with advanced segmentation features. A segmentation survey is used to gather the data necessary to segment customers.

Analytic Tools 82

Analytic Tools Research Software Feedback Software Product Research 82

Userpilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. What is a SaaS business model?

Research Software 91

Research Software Feedback Software Analytic Tools Onboarding KPIs 91

Userpilot

JULY 6, 2021

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. Conclusion.

Feedback Software 97

Feedback Software Research Software Analytic Tools Onboarding KPIs 97

Userpilot

OCTOBER 4, 2022

UX KPIs, or user experience key performance indicators, are essential numerical data points that are used to track, measure, and compare the experience users have with your SaaS product. The best tools to track your UX KPIs and improve them are: Userpilot – for creating in-app surveys and tracking feature usage.

Analytic Tools 97

Analytic Tools Research Software Feedback Software Onboarding KPIs 97

Userpilot

JUNE 30, 2024

Lead Product Analyst : A lead product manager leads the product analysis efforts and monitors the research, analysis, reporting , and strategy development. Best tools for product analysts Best tool for Product Analysis ( Userpilot ) : Userpilot gives you insight into your product performance and helps you understand user behavior.

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Userpilot

OCTOBER 5, 2021

OKRs vs KPIs – the most recent darlings of the SaaS world. Initiative: Optimize in-app onboarding. The plan here in order to grow our user base is to optimize in-app onboarding in order to reach that 25% by the end of Q4. What are KPIs? KPI: Run 2k every week. Initiative: Optimize in-app onboarding.

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Onboarding KPIs Analytic Tools KPI Customer Experience 143

Userpilot

JUNE 19, 2024

For instance, a company heavily focused on social media marketing might require strong social media analytics skills, while a B2B company might prioritize experience with marketing automation tools. KPI monitoring also helps you keep track of your performance and identify where you are lagging and where to improve.

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

Userpilot

MAY 17, 2021

Go ahead and skip directly to the product marketing KPIs list or continue to read if you’re just starting out and looking to understand more about what product marketing is first. What is a Product Marketing KPI metric? Product Marketing KPIs vs Product Marketing OKRs. What is a Product Marketing KPI metric?

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Onboarding KPIs Analytic Tools Feedback Software Product Marketing 93

Userpilot

APRIL 23, 2021

Looking for user persona examples to inspire your research, or (product) marketing strategy? But it’s an absolutely critical step for any SaaS strategy. Benefits of user personas B2B SaaS User Persona Examples B2B SaaS Examples with Multiple User Personas – Userpilot, ActiveCampaign, Kontentino 1.

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Analytic Tools Feedback Software Research Software User Testing 98

Userpilot

NOVEMBER 19, 2022

Having trouble deciding which customer service KPI to use? There are some vanity metrics among the KPIs for customer service. So let’s look at the most important KPIs that will help you create strategies to provide superior customer service and boost retention. What are customer service KPIs?

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Onboarding KPIs Data Visualization Reporting Tools Customer Experience 89

Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. Then take into account the product goals on the product roadmap to discover additional KPIs. Step 2: Use Product Goals to Discover Additional KPIs.

Feedback Software 254

Feedback Software Data Visualization Analytic Tools Research Software 254

Userpilot

JUNE 12, 2024

Goal setting and KPI monitoring : Marketing analysis involves interfacing with stakeholders, other members of the marketing team, and sometimes users in the process of research. KPI monitoring also helps you keep track of your performance and identify where you are lagging and where to improve. Book a demo to see it in action!

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Data Visualization Analytic Tools Research Software User Testing 52

Userpilot

JUNE 17, 2024

In this guide, we’ll delve into the core responsibilities, salary insights, essential skills, and more, providing you with the knowledge and tools you need to excel as a marketing analyst. You vet marketing data and strategies to identify growth opportunities. Looking into tools for marketing analysts?

Data Visualization 52

Data Visualization Research Software Analytic Tools Feedback Software 52

Pragmatic Marketing

MAY 7, 2019

Modern marketers have exposure to a full range of promotional platforms, and new ones are cropping up every other day. Moreover, marketing teams can easily identify and assess different channels and tactics thanks to modern marketing-monitoring tools, like SERP Tracker. Why do you need marketing KPIs? This is where KPIs come in.

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KPI Data Visualization Marketing Analytic Tools 70

Pragmatic Marketing

MAY 7, 2019

Modern marketers have exposure to a full range of promotional platforms, and new ones are cropping up every other day. Moreover, marketing teams can easily identify and assess different channels and tactics thanks to modern marketing-monitoring tools. Why do you need marketing KPIs? This is where KPIs come in.

KPI 70

KPI Data Visualization Marketing Analytic Tools 70

Birst BI

DECEMBER 18, 2018

According to Gartner, more than 3,000 CIOs ranked Business Intelligence (BI) and Analytics as the top differentiating technology for their organizations. If BI and Analytics is such a game-changer, then why is the average adoption rate in organizations only 32%? But the industry is undergoing a fundamental transformation.

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Data Visualization Analytic Tools Artificial Inteligence KPI 89

The Product Coalition

MARCH 6, 2019

If you’re a mobile app product manager there’s a whole additional layer of complexity to add to that cake. Your software needs to be updated frequently and to the satisfaction levels of the app store gatekeepers. They also said they wished they had a clearer product roadmap strategy. What are you trying to achieve?

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Analytic Tools Feedback Software Research Software Data Visualization 60

Userpilot

DECEMBER 21, 2022

How relevant is it to SaaS product management ? We also look at how to carry out the RFM analysis and some SaaS-specific examples. RFM analysis is a user segmentation tool used in sales and marketing for targeted customer engagement. Build a playbook detailing your outcomes for each segment and your engagement strategy.

Analytic Tools 90

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 90

Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. Then take into account the product goals on the product roadmap to discover additional KPIs. Step 2: Use Product Goals to Discover Additional KPIs.

Feedback Software 156

Feedback Software Data Visualization Analytic Tools Research Software 156

Userpilot

MARCH 18, 2024

In SaaS, a new user activation dashboard can become a massive product analytics tool to understand and optimize the user journey. A new user activation dashboard is an analytical tool designed to monitor and report different activation metrics of new users. What is a new user activation dashboard?

Data Visualization 84

Data Visualization Onboarding KPIs Dashboard Customer Experience 84

The Product Coalition

FEBRUARY 5, 2019

The mobile app industry is a fast-paced world, and the state of mobile in 2019 shows no signs of slowing down. If you’re going to keep up with the rapid changes and challenges, you need to know what’s going on in your app at all times. That’s what real-time analytics tools can provide. What is real-time analytics?

Data Visualization 60

Data Visualization Analytic Tools Customer Feedback Customer Experience 60

Mixpanel

OCTOBER 17, 2022

We spoke to two leaders at growing digital companies about how integrating data-informed practices into their operations, including mature product analytics with a platform like Mixpanel, can lead to success. Using product analytics to power smart, lean growth at Immobiliare. Putting product analytics into action.

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Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 52

Userpilot

JANUARY 16, 2024

A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.),

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ChatGPT Data Visualization Onboarding KPIs Research Software 86

Userpilot

NOVEMBER 18, 2023

Period-over-period analysis is one of the key ways to drive sustainable SaaS growth. The data obtained from the process lets you adapt and refine your strategies, ensuring you make proactive moves to improve key growth metrics. You’ll find these under the Analytics menu, as shown in the image below. Funnel analysis report.

Data Visualization 82

Data Visualization Onboarding KPIs Analytic Tools Customer Experience 82

The Product Coalition

FEBRUARY 27, 2023

Fueled by product insights and strategy, the work exceeded every key metric. Written by Michael Agombar Many times, we see a client’s data collection methods to be lacking, in which case we create analytic tracking plans. Luckily for us, our client, Champion , the iconic retail brand, had analytics that were incredibly strong.

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Data Visualization Customer Feedback Customer Experience Analytic Tools 131

Mixpanel

MAY 27, 2021

All of this could have been avoided if you’d been tracking leading indicators of success, were monitoring these metrics properly, and had experimented with new ways to improve your product (the lemonade) and growth strategy (luring in thirsty neighbors). Step one is to define the Growth KPI in your analytics tool.

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Data Visualization KPI Customer Experience Analytic Tools 140

Gainsight

JUNE 17, 2022

If you’re considering implementing—or have already implemented—a product-led growth (PLG) strategy, one of the first things you should determine are the metrics you’ll need to measure success. . How do product-led strategies contribute to business growth? . Since January 2020, PLG companies have outperformed standard SaaS growth by 2x.

Onboarding KPIs 52

Onboarding KPIs Data Visualization Analytic Tools Research Software 52

Mixpanel

FEBRUARY 26, 2020

How Mad Paws uses analytics to learn more about their business and woo investors. The analytics told us that pet sitters were being unresponsive, which made sense because we signed them up long before the surge in interest. Mixpanel: What percentage of your day do you spend on analytics reporting? What metrics do you use?

Data Visualization 101

Data Visualization Analytic Tools Reporting Tools Customer Experience 101

Userpilot

JUNE 15, 2022

Learning to differentiate between the two can help you understand your SaaS business in greater depth and drive customer retention. The median NRR rate for public SaaS businesses is 114%, whereas, for private companies, the rate is between 60% and 148%. Then you can improve in-app experiences to reduce churn and downgrades.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Amplitude

APRIL 9, 2019

In order to better understand users—their wants and their unique problems that need proactive solutions—it’s crucial to involve data in every step of the product-development process. Her career in digital product and strategy has taught her that products only succeed when they offer solutions that users actually need.

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Data Visualization Analytic Tools Feedback Software Reporting Tools 61

Userpilot

JANUARY 15, 2024

With an abundance of product analytics to track, having a robust SaaS KPI dashboard is essential to monitor the metrics that matter most. TL;DR A SaaS dashboard can be used to track important metrics and key performance indicators. Your custom SaaS dashboard should provide actionable data and be as automated as possible.

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Onboarding KPIs Data Visualization KPI Dashboard 88

The Product Coalition

JULY 1, 2019

In practice companies struggle with settling for just one top KPI, and with good reason. North Star Metric, One Metric, top business KPI?—?are these are the familiar Key Performance Indicators (KPIs): Revenue, Net Income, Paying Customers, Active users, etc. In healthy companies the NSM and the top KPI are highly correlated?—?they

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KPI Data Visualization Workshop Analytic Tools 94

The Product Coalition

MARCH 15, 2020

If you are “doing prioritization”, that simply means you have too much you are trying to tackle, you are wasting time trimming down those ideas, and you are probably doing this in a series of internal discussions, i.e., you are not leveraging user testing to make evidence-based decisions to drive toward more innovative solutions.

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Data Visualization Analytic Tools Product Research Customer Experience 78

Userpilot

JANUARY 31, 2023

In this comprehensive guide, we’ll break down underlying customer activation strategies and actionable strategies, specific onboarding tools , and techniques, and tangible examples to learn from. All of that will help you nail customer activation in your own SaaS. SaaS owners and product managers are busy people.

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Analytic Tools Feedback Software Research Software Data Visualization 90

The Product Coalition

DECEMBER 8, 2020

With decentralized structures on the rise, we should remember Porter’s fundamental concepts of business strategy that explain the success of today’s business heavyweights. Michael Porter was aware of this when writing the iconic “What is Strategy?”. A view into Ikea’s integrated activity system. What are reinforcing activities?

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Analytic Tools Research Software Customer Experience Systems Review 105

Birst BI

AUGUST 23, 2018

For example, there are a plethora of software tools available to automatically develop predictive models from relational data, and according to Gartner, “By 2020, more than 40% of data science tasks will be automated, resulting in increased productivity and broader usage by citizen data scientists.” [1]

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Data Visualization Artificial Inteligence Analytic Tools Reporting Tools 73