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5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

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Preference Testing: A Step-By-Step Guide

Userpilot

What’s preference testing? How to conduct a preference test and collect feedback ? These are some of the questions that this article tackles, so if you’re after the answers, you’re in the right place! A/B testing , on the other hand, requires a working product and quantitatively measures actual user behavior.

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436: Practical tips for creating a product/brand community – with Bri Leever

Product Innovation Educators

What a community can do for your product – for product managers Today we are talking about building a community for a brand or product. What can a community do for a brand or product? She is a community strategist who designs and implements communities for brands. So this episode is about communities.

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What is Content Testing: Benefits, Methods, and Tools

Userpilot

Content testing is how you ensure that your content is relatable and well-perceived by your audience. Content testing is a form of user experience research that measures the quality and performance of content. By running regular tests and improving upon the results, you can boost your conversion and retention rates. Everything.

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Product Validation: Testing and Researching Ideas to Ensure Product Success

The Product Coalition

In this article, we’ll look into idea validation. We’ll explore how you can test and research ideas for your product, service, or business model. Idea validation is a process where a specific product, service, or business idea is tested in various ways to determine its viability. Now, it’s time for the test-prototype-test cycle.

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UI/UX Articles and Interesting Tidbits of the Week

The Product Coalition

Another pertinent article from the Nielsen Norman Group, focused on User Interviews. The article goes into details regarding the differentiation between user interviews and usability testing. Almost anyone can [learn how to] do a usability test.” Interesting article from author Sofia Quintero, focused on UX Writing.

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Beta Testing: How to Find The Ideal Beta Tester For Your Software

Userpilot

In this article, we’re going to break down what beta testing is, what makes a good beta tester, how to find and recruit them, and the difference they can make for you and your software. Beta testing is a term that describes a specific type of test activity: testing with actual users prior to launch.