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Product Differentiation in SaaS: How to Make a Difference as a Product Manager

Userpilot

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? These are just some of the questions we’re answering in the article! Vertical differentiation happens when customers make a purchase based on objective criteria like price.

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What Exactly is a Product Strategy?

Roman Pichler

Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? Which benefits does the product create for the company developing and providing it? Say that I want to develop a product that helps people eat more healthily. Who are the users and, if appropriate, who are the customers?

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25 must-read product management articles

Roadmunk

I’m constantly consuming articles on product management, product culture, startups and entrepreneurship to bolster my career as a product person and leader. This list is not the be all end all; there are countless ‘must-read’ articles for PMs. I’ve hand-picked articles that specifically helped me during key moments in my career.

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UI/UX Articles and Interesting Tidbits of the Week

The Product Coalition

Another pertinent article from the Nielsen Norman Group, focused on User Interviews. The article goes into details regarding the differentiation between user interviews and usability testing. Interesting article from author Sofia Quintero, focused on UX Writing. link] User Interviews. Asking users “Would you use this?”

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10 Product Strategy Mistakes to Avoid

Roman Pichler

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. What are the benefits the product should generate for the company developing and providing it? It consequently fails to align everyone involved in developing and providing the product.

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Leveraging New Technologies: 3 Tips for Product People

Roman Pichler

Listen to the audio version of this article: [link] Make Time to Keep up with Technology Trends As new technologies come and go, it’s important for you—the person in charge of the product—to stay on top of the developments. 20 percent rule : Developers can take up to one day a week to experiment with new ideas and acquire new skills.

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Product Vision Board Checklist

Roman Pichler

Differentiated : The aspects of your product that make it stand out , set it apart from alternative offerings are stated. Shared : The key stakeholders and development team members have a shared understanding of the product vision board contents and support the decisions captured on it. Focused : There are no more than five features.

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