280 Group

NOVEMBER 3, 2020

For our next installment of the Trailblazing Women in Product Management series, I interviewed Quisha Light, Manager, Product Development and Lifecycle Management at Portland General Electric (PGE). As a result, I was offered the opportunity to lead the product development team. How did you get into product management?

Product Research 296

Product Research Research Software Development Customer Experience 296

The Product Coalition

FEBRUARY 1, 2018

While researching “market research”, I found it’s one of those topics that can be overwhelming, simply because I had to go through endless sources, most of which are very similar, and each carrying only a small piece of the puzzle. What’s Market Research? Do not confuse the term with “marketing research”.

Market Research 68

Market Research User Testing Product Research Research Software 68

The Product Coalition

MAY 12, 2021

Disclaimer: you may feel hungry after reading the article! Foodtech is not only ordinary food delivery app development, but also agriculture technologies, ecological developments, solutions for vegans, and many other important fields. Foodtech market is growing like mad?—?by It’s the foodtech era now.

Research Software 89

Research Software Feedback Software Technical Review User Testing 89

Roman Pichler

AUGUST 11, 2020

A Brief Guide to this Article. This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Instead, they require tough strategic decision and clear focus. 94, How to Lead in Product Management , pp.

Vision 300

Vision User Testing Research Software Product Research 300

The Product Coalition

APRIL 7, 2021

This article may help you find the right company. As a consequence of this, the mobile app development industry is on the rise now. Probably, you look for a research-based recommendation of a reliable app development service provider too. Think of who does really spend 24/7 with you, all day and even night long?

Research Software 116

Research Software Feedback Software Artificial Inteligence User Testing 116

The Product Coalition

FEBRUARY 23, 2024

This article is tailored for product managers eager to excel in interviews focusing on product sense and execution. This article is tailored for product managers eager to excel in interviews focusing on product sense and execution. In product management , it’s crucial to discern genuine expertise from merely holding a job title.

Data Visualization 137

Data Visualization Analytic Tools Research Software Feedback Software 137

UX Studio: Product Management

MARCH 19, 2021

We’ve read amazing articles describing and categorizing these techniques. At the end of the day the ultimate goal of product development is to decide what features to spend time on, in what order – and what to exile to the uncharted shores of the backlog. Especially in early phases of the development, where resources are scarce.

Product Research 109

Product Research User Testing Development Customer Experience 109

Product Innovation Educators

FEBRUARY 19, 2024

Market research essentials for product managers Today we are talking about the knowledge area called market research. How do you know that the product you’re developing will actually create value for customers, that they’ll love it, and that they’ll buy it?

Research Software 105

Research Software Systems Review User Friction Product Research 105

280 Group

MARCH 27, 2020

How to conduct market research, but quantitative and qualitative, to quickly understand how your customer needs are shifting. Tips to support Marketing and Sales during this challenging time. You can read the article Strategy under uncertainty. Tips on how to run collaborative activities virtually.

Customer Experience 263

Customer Experience Product Management Product Manager Research Software 263

Userpilot

NOVEMBER 30, 2023

How do product managers identify market gaps? This is the main focus of the article, so if you’re after the answer, we’ve got you covered! TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. Talk to the developers and engineers.

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

The Product Coalition

DECEMBER 11, 2023

AI for content creation uses artificial intelligence technology to develop and improve various aspects of content development and refinement. This ensures efficient resource allocation and optimization of marketing efforts, leading to better overall returns on investment. What is AI for content creation?

Data Visualization 132

Data Visualization Artificial Inteligence Analytic Tools Research Software 132

Userpilot

AUGUST 29, 2023

This article also introduces popular market validation methods and explains how product teams can develop a solid validation plan! TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. Let’s get right to it!

User Testing 105

User Testing Product Research Data Visualization Research Software 105

Product Innovation Educators

AUGUST 25, 2017

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Tips for conducting consumer and market research for new products. This article shares a useful example… [link]. Discover where DT fits and where it doesn’t in this article [link].

User Testing 48

User Testing Market Research Product Research Research Software 48

Userpilot

JANUARY 28, 2024

This article guides you through important surveys to implement across the customer journey. So, what’s the best time to trigger market research surveys? While the obvious answer is during product development , you can also do it at regular intervals to keep track of customer preferences. Market research survey.

User Testing 96

User Testing Customer Feedback Product Research Feedback Software 96

Userpilot

DECEMBER 7, 2023

Data is the backbone of modern marketing. This article explores what data-driven insights are and why they are important. For instance, market research data can help you decide on effective product management strategies. It also provides information on everything from market development to product positioning and pricing.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

UX Planet

JANUARY 16, 2024

In this article, we’ll uncover the common branding mistakes that have haunted both enterprises and small ventures. SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. Start early: Begin the research process at the inception of your branding idea.

Branding 91

Branding User Testing Product Research Data Visualization 91

The Product Coalition

APRIL 28, 2023

Product Management is a challenging and dynamic field that requires constant adaptation to new technological developments on the one hand and changing customer and market demands on the other hand. This information can then be used to identify areas for improvement and prioritize product development efforts.

ChatGPT 97

ChatGPT Reporting Tools Feedback Software Research Software 97

Userpilot

AUGUST 23, 2023

In this article, we’ll cover the responsibilities of a product analyst, the skills needed in the current job market, and the prerequisites. The product analyst role has evolved to encompass the elements of market research, data analysis, and product management. Let’s dive in!

Data Visualization 98

Data Visualization Reporting Tools Analytic Tools Research Software 98

Userpilot

NOVEMBER 21, 2023

Technically not, but it helps a lot to have one, and you will find out why from this article! Develop a product that meets customer needs and expectations. Craft a comprehensive go-to-market strategy covering your product positioning , pricing , marketing campaign details, and launch timelines.

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Market Research. Product Development. Advertising.

Feedback Software 98

Feedback Software Product Research Research Software Product Marketing 98

Userpilot

JUNE 12, 2023

It can be a tough nut to crack sometimes, but we’ve made it easier in this article. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys.

Data Visualization 97

Data Visualization Product Research Research Software Analytic Tools 97

Userpilot

SEPTEMBER 11, 2023

Whether you’re launching a new product or releasing a new feature/version of your product, this article will guide you through the different launch phases and help you create an effective product launch strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 105

Product launches Product Research Data Visualization Research Software 105

The Product Coalition

OCTOBER 13, 2022

Market research, trends, and data indicates that APIs are one of the most strategically important areas of technology. This article looks at selected research, trends, and data points that support this view. Manufacturing: 19,000+ developers have registered for Mercedes’ API.

Enterprise 133

Enterprise Research Software Telecommunications Government 133

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 248

Agile Product Research User Testing Feedback Software 248

Userpilot

NOVEMBER 23, 2023

This article explores both hard and soft skills that product managers need in their everyday work, so if you’re curious to learn more, dive right in. Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. Product manager skills: market research.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

Roman Pichler

FEBRUARY 2, 2021

Listen to this article: [link]. Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 156

Agile Product Research User Testing Feedback Software 156

Userpilot

JANUARY 16, 2024

In this article, we unlock the best ChatGPT prompts to elevate your product management process. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.), ChatGPT performs market research.

ChatGPT 105

ChatGPT Data Visualization Onboarding KPIs Research Software 105

People-First Product Leadership

MARCH 10, 2024

While many articles highlight its importance, the journey to developing it often seems shrouded in mystery. Subscribe now How do you develop product sense? At each stage of the product development lifecycle there is an opportunity to increase your product sense. That's why I never rely on market research.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

The Product Coalition

FEBRUARY 24, 2023

This can make it difficult for the CPO to develop a product that meets the needs of a specific customer segment and can lead to a product that needs to be better aligned with the market demand. This will help the CEO understand the value of customer feedback and its importance in the product development process.

Startups 127

Startups User Testing Feedback Software Customer Feedback 127

280 Group

JULY 8, 2019

This article will focus on the three weakest skill areas 280 Group uncovered across over 1650 product managers in our Product Management Skills – Benchmark Report : Competitive Analysis , Pricing , and End of Life. Create a template of each framework and fill it out based on real market research.

Weak Development Team 267

Weak Development Team Data Visualization User Testing Product Research 267

280 Group

JULY 13, 2020

We have developed a template to help guide you in building your earned authority and ability to influence other stakeholders. We’re talking about skills like market research, voice-of-the-customer (VOC), competitive analysis , and prioritization, to name a few. This is a combination of soft and hard skills. Hard skills review.

Customer Experience 279

Customer Experience Vision User Testing Download 279

Userpilot

MAY 5, 2022

These are just a couple of the questions that we are going to tackle in this article, so grab a beverage of your choice, find a comfy spot, and let’s dive in! Product managers monitor and control the product lifecycle while ensuring there is the right corporate environment for its development. 6: Product development. #7:

Product Research 98

Product Research User Testing Research Software Feedback Software 98

The Product Coalition

NOVEMBER 2, 2022

Is it worth developing an Instagram-like app? Read this article to learn how to build an Instagram-like app in five steps. A global market study by DataReportal found that 4.7 What steps do you need to take to develop an Instagram-like app? Why develop an Instagram-like app? How do you do it? 24% of the 4.18

Analytic Tools 123

Analytic Tools Research Software Feedback Software User Testing 123

Userpilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. In this article, we will cover the key responsibilities of PMMs, as well as discuss the skills needed to succeed in this role. Who is a product marketing manager?

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

The Product Coalition

APRIL 20, 2023

Yes we have our own tasks: writing requirement docs and stories, drawing wireframes, creating and triaging tickets, market researching, determining product strategies, and driving cross-functional meetings to get work done. Check out my website and my Linktree , and add me on LinkedIn or Twitter , telling me you saw my articles!

Technical Review 130

Technical Review Product Research User Testing Software Review 130

Imaginary Cloud - Design

AUGUST 19, 2021

This blog post will discuss what Design Research is, its top benefits, and how we do it at Imaginary Cloud. What is Design Research? The Benefits of Design Research. ? Market Research vs Design Research. ? Design Research steps. ? Design Research methods. User Research. ?

User Testing 110

User Testing Research Software Product Research Customer Experience 110

280 Group

OCTOBER 18, 2020

How we work – the working style of a group, including how innovations are developed and how problems are solved, which affect the group’s perception of the business value it creates. He specializes in improving product strategy development, implementing full product lifecycle processes, and roadmap development and evolution.

Webinar 296

Webinar Customer Experience Product Research User Testing 296