Roadmunk

SEPTEMBER 21, 2017

I’m constantly consuming articles on product management, product culture, startups and entrepreneurship to bolster my career as a product person and leader. This list is not the be all end all; there are countless ‘must-read’ articles for PMs. I’ve hand-picked articles that specifically helped me during key moments in my career.

Article 81

Article User Testing Product Research Technical Review 81

Roman Pichler

AUGUST 15, 2023

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. You can download the template by clicking on the image and you can find more advice on how to use it in the article The Product Vision Board. For example, has the business strategy changed?

Product Strategy 230

Product Strategy Strategy Research Software Customer Experience 230

The Product Coalition

AUGUST 12, 2023

Drawing inspiration from my experience as an engineer turned to product (yes, UX/UI are not my most robust suites), this article aims to demystify the application of Gestalt principles in visual design, providing product managers with insights to enhance their design-driven decisions and drive business results.

Product Management 123

Product Management Product Manager User Friction Management 123

280 Group

MARCH 2, 2021

You can think of the differentiation as “inbound” vs. “outbound.”. You can learn more about how these roles should work together in this helpful article: Product Manager vs Product Marketing Manager. Developed at Intuit, the DACI framework originated as a variant of the RACI responsibility assignment matrix.

Webinar 296

Webinar Outbound Product Management Product Manager 296

The Secret PM Handbook

AUGUST 18, 2017

But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. Our product’s portfolio management capabilities were a significant differentiator. The first one is about “how to demo.”

Demo 191

Demo Agile Differentiation Product Research 191

Mind the Product

SEPTEMBER 24, 2020

Competition is increasing, products are becoming less differentiated, customers are becoming less loyal, and the cost of acquiring new customers is rising year after year. This article focuses on the [.]. The SaaS industry is undergoing a quiet revolution.

User Testing 206

User Testing Customer Feedback Product Management Product Manager 206

Userpilot

FEBRUARY 25, 2024

The model is quick to implement, making it one of the best product development frameworks for SaaS. In this article, we cover: A brief history of the Kano model. Kano analysis is effective for the following reasons: It’s a user-centric framework that’s simple to execute. Practical explanation of how it works.

Customer Satisfaction 105

Customer Satisfaction User Testing Customer Experience Customer Feedback 105

The Secret PM Handbook

AUGUST 18, 2017

But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. Our product’s portfolio management capabilities were a significant differentiator. The first one is about “how to demo.”

Demo 150

Demo Agile Differentiation Product Research 150

The Secret PM Handbook

AUGUST 18, 2017

But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. Our product’s portfolio management capabilities were a significant differentiator. The first one is about “how to demo.”

Demo 150

Demo Agile Differentiation Product Research 150

The Product Coalition

MARCH 23, 2022

With the actual definition of management as processing facts in differentiation to leadership, the emotional side and the caring for products and the team seams to fall short. The role of the Product Owner is mainly characterized by agile frameworks, especially Scrum. Also this is not what most Product Managers do!

Product Management 125

Product Management Product Manager Differentiation Agile 125

Userpilot

DECEMBER 13, 2023

This is the main focus of the article. A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. This involves researching and understanding user needs and pain points to create a framework for a product’s design and functionality and aligning it with business objectives.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

The Secret PM Handbook

SEPTEMBER 16, 2016

Why my product is a better choice for you (the differentiators). This is the classic framework from Geoffrey Moore’s Crossing the Chasm. For more, check out my article on Doug Hall’s Three Laws of Marketing Physics , or his excellent book Jumpstart Your Business Brain! Who the product is for (the market).

Product Management 275

Product Management Product Manager Product Research User Testing 275

Userpilot

SEPTEMBER 4, 2023

Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. This article will provide an in-depth look at the blue ocean strategy, including its origins, core principles, implementation, and measurement of success. But what exactly is it and why does it matter?

Analytic Tools 90

Analytic Tools Data Visualization Feedback Software User Testing 90

Product Talk

DECEMBER 6, 2023

Opportunity solution trees help product teams chart the best path to their desired outcome. – Tweet This In this article, we’ll cover what an opportunity solution tree is, the benefits of using one, how to create one, and so much more. You can read this article from beginning to end or you can use the links below to jump to any question.

Data Visualization 276

Data Visualization Product Research Analytic Tools Research Software 276

The Product Coalition

SEPTEMBER 5, 2022

Disclaimer: sharing something that was tested solely by my personal experience should be enough for you to take this article with a grain of salt. Enters the Outcome Identification Tree: The Outcome Identification Tree The Outcome Identification Tree, is a framework to assess Product outcomes starting from loose features.

Product Research 124

Product Research Software Review Data Visualization User Testing 124

Userpilot

SEPTEMBER 20, 2022

If so, keep on reading, because that’s exactly what we’re diving into in this article. The customer development framework helps teams validate product ideas and build products that solve customers’ problems. Developing a product differentiation strategy is also a part of the process at this stage.

User Testing 98

User Testing Product Research Customer Experience Customer Feedback 98

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Market research, differentiation, and positioning are necessary to prepare for the product launch. Product differentiation strategy.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

280 Group

JULY 8, 2019

This article will focus on the three weakest skill areas 280 Group uncovered across over 1650 product managers in our Product Management Skills – Benchmark Report : Competitive Analysis , Pricing , and End of Life. Lower close rate against competition from salespeople unable to articulate differentiation.

Weak Development Team 267

Weak Development Team Data Visualization User Testing Product Research 267

Userpilot

NOVEMBER 24, 2022

This is the question we’re exploring in the article, so grab a warm beverage, find a comfy spot and let’s dive in. It is also a chance to differentiate the product from the competition and identify areas for improvement. Resolving the issue could be as simple as referring the customer to existing knowledge base articles.

Feedback Software 98

Feedback Software User Testing Product Research Customer Experience 98

Userpilot

NOVEMBER 23, 2023

Many companies lack differentiation strategies and drive product development by copying competitors. Poor market differentiation Poor market differentiation is another reason why product discovery doesn’t happen. To make matters worse, popular prioritization frameworks focus on short-term goals.

Analytic Tools 105

Analytic Tools Feedback Software Product Research User Testing 105

Userpilot

SEPTEMBER 4, 2023

Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. This article will provide an in-depth look at the blue ocean strategy, including its origins, core principles, implementation, and measurement of success. But what exactly is it and why does it matter?

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software User Testing 52

The Product Guy

JUNE 18, 2020

Would like to get your thoughts around that in the article. but its up to you, i’m not sure if its something you need to cover in this article but it might provide a more complete picture. A decision making framework that I use is. Clear Benefits: FBL’s provide higher confidence for large releases.

Product Research 165

Product Research Feedback Loop Feedback Software User Testing 165

Userpilot

NOVEMBER 8, 2022

This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model. Differentiate your product from other similar products on the market to avoid product parity. Differentiate your product. SMART goal framework. The growth loop framework. SaaS GTM best practices.

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

Intercom, Inc.

AUGUST 17, 2021

But now that customer experience has become a critical differentiator for modern consumers, this reactive approach to customer support is no longer good enough. Want to learn more about how to combine proactive support with self-serve and human support to create a powerful strategic framework (a.k.a the Conversational Support Funnel )?

Data Visualization 156

Data Visualization Inbound User Friction Customer Experience 156

Mind the Product

DECEMBER 24, 2019

It’s a conversation in which Ryan shares the Basecamp approach – one that challenges most of the orthodoxy around Agile as a framework, but retains all of the spirit of agile as a philosophy. Articles you Couldn’t Get Enough of. We couldn’t hold back the excitement ! SafeBoda (@SafeBoda) May 15, 2019. Talks you Loved.

Travel 102

Travel Agile Download Framework 102

Userpilot

APRIL 21, 2023

These are just a couple of questions we answer in the article. You can use it to refine your marketing , differentiation , and pricing strategies. Product marketing team : allows them to understand how the product differentiates from the competitors and its unique value proposition. Golden Circle goal setting framework.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

NOVEMBER 21, 2023

Technically not, but it helps a lot to have one, and you will find out why from this article! The latter is riskier but potentially more rewarding as it can truly differentiate your product in the market. Most teams these days follow Agile frameworks, like Scrum, and deliver work in small increments. Goal setting framework.

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Mind the Product

APRIL 6, 2020

The Approach (the Frameworks). Will you follow Porter’s path for differentiation or cost leadership? I’d like to share next how we merged these frameworks together in a unified process. We start by reviewing each quarter a different framework to re-think our decisions and get ideas flowing. Playing to win by Alan G.

Product Strategy 112

Product Strategy Strategy Feedback Software Customer Experience 112

Product Management University

AUGUST 9, 2017

If you’re in a marketing or sales role, that same dialogue demonstrates high credibility, which might be the most important aspect of differentiating your organization and its solutions from the competition. Check out these articles for more perspectives on uncovering needs that are more strategic to your target customers.

Marketing 100

Marketing Certifications Differentiation B2B 100

The Product Coalition

MARCH 23, 2022

The article discusses an approach to solving the “Cheaper/Faster/Better” problem from the lens of Vertical Integration. While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. I apply this lens to a startup that develops solutions in the health-tech market.

Startups 138

Startups Fractional CTO Technical Review Software Review 138

280 Group

APRIL 28, 2019

The importance of product backlog management is discussed in this article along with our top tips for backlog optimization. It should clearly state the key benefits for the customer, and how the product is differentiated from the competition. A product backlog is an essential component for your Agile development team.

Research Software 275

Research Software Feedback Software User Testing Customer Experience 275

The Product Coalition

MARCH 9, 2020

It’s an incredible piece of work so I decided to make a resume in this article, adding up my own knowledge and points of view. If you don’t have time to read the whole article, I recommend you to go straight to the tips for startups in the end. Hope you enjoy! Drivers of Trust (Chaffey & Ellis-Chadwick, 2012, p.

Startups 78

Startups Marketing Reporting Tools Research Software 78

The Product Coalition

MARCH 17, 2020

As things shift from inner workings and move towards communication with customers, the main challenge for product managers becomes differentiating between routine daily tasks that move things forward and the ones that are hindering the project. But what happens once things move from the starting point? Onboarding Engagement?—?tracking

Onboarding KPIs 99

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 99

Product Management University

JANUARY 26, 2017

Wealth made simple: news and articles from IRC Wealth. Differentiation becomes a no-brainer as you solve more CEO-level problems. Contact us to discuss how the Proficientz Framework , training programs and consulting services can help your product teams solve bigger problems that drive growth. Related Article.

B2B 100

B2B Differentiation Customer Feedback Consulting 100

Userpilot

DECEMBER 8, 2022

That’s one of the questions we’re dealing with in the article. SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. Differentiation is closely related to pricing. This leads to its eventual death. Wrong customer fit for your SaaS app.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

Userpilot

DECEMBER 6, 2022

This article explores what the ‘feature factory’ mindset is and what the signs you might be working in such a company are. Product parity trap and no product differentiation. And if all products are the same, price becomes the only differentiator. Use the North Star Framework.

Onboarding KPIs 98

Onboarding KPIs Product Research Feedback Software User Testing 98

The Product Coalition

FEBRUARY 3, 2022

This article is inspired by the book The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback by Dan Olsen and aims to describe two essential concepts described in the book, namely the Product-Market Fit Pyramid and the Lean Product Process that aims to help us achieve that fit.

User Testing 151

User Testing Product Research Product Marketing Customer Experience 151