Mental Models Applied: Using A 2×2 Chart For Handling Competitive Objections
The Secret PM Handbook
JULY 20, 2018
In some earlier articles and in a talk I gave at a local product management meetup , I’ve shared about the importance of having a toolkit of mental models. To use it, you have to be clear on your differentiators – what your product does better than your competitors. Clever names. Click To Tweet.
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