Creating ‘Mortgage Customers for life’ — Using the ‘Hook Framework’

The Product Coalition

Using the ‘Hook Framework’ So here we have John Doe, who has taken a housing loan from us. I am going to look at this problem by using the ‘Hook Framework’. Enter the Hook Framework Here is where the ‘Hook Framework by Nir Eyal could help us give a structure to our thoughts.

25 must-read product management articles

Roadmunk

I’m constantly consuming articles on product management, product culture, startups and entrepreneurship to bolster my career as a product person and leader. This list is not the be all end all; there are countless ‘must-read’ articles for PMs.

This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. One test of a new framework is how well it explains “previous observations.” In this article, I tie the older posts to the framework.

3 Tips for Adopting a Product Management Framework

The Product Coalition

Product Management frameworks are exciting to learn and frustrating to implement. As a product manager myself and a framework teacher, I totally understand the appeal. In the least, frameworks provide a comforting structure. Here are three tips to implementing frameworks.

This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. One test of a new framework is how well it explains “previous observations.” In this article, I tie the older posts to the framework.

This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. One test of a new framework is how well it explains “previous observations.” In this article, I tie the older posts to the framework.

A Product Excellence Framework by Google Product Manager

The Product Coalition

Currently Product & Program Manager at Google, she will reflect on a Product Excellence Framework that can achieve this. One of the goals with a Product Excellence Framework is to have a common reference for all of them”. google product-design framework product product-management

Using the Jobs To Be Done Framework for Product Management

The Product Coalition

The most popular frameworks, like agile, are more about the general approach your office takes. The Jobs To Be Done Framework (JTBD, for short) is different. Explaining the Jobs to Be Done Framework What is business? Let’s look at the theory behind the Jobs To Be Done framework.

How to Use Google’s OKR Framework to Prioritize Your Product Roadmap

ProductPlan

If you haven’t found the right objective goal-setting framework for setting roadmap priorities, consider Objectives and Key Results (OKRs). The OKR framework was popularized by Google, which attributes much of its success to this goal-setting model. What is the OKR framework?

The Universal Product Management Framework: 3 Questions and an Org Chart

Proficientz – Product Management University

Wealth made simple: news and articles from IRC Wealth. There’s a universal product management framework that takes product management, product marketing and sales enablement down to the lowest common denominator. Related Articles.

Agile Product Management Framework

All About Product Management

There are many good product management frameworks available - however, I thought I would create an agile product management framework that is broad enough to be applicable to any product management groups that is practising agile/scrum.

How to deliver great products when you don’t follow any “magical framework”

The Product Coalition

Studying all of those subjects, there is one thing that I’ve noticed as a pattern: Whichever the article, paper, workshop that you read or attend to, there will always be some sort of steps you need to go through in order to be successful. That is what I´m calling “magical framework”.

A Product Management Framework for Machine Learning?—?Part 3 of 3

The Product Coalition

A Product Management Framework for Machine Learning?—?Part Or why Product Managers are essential to ML success As can be seen throughout the framework, Product Managers play a role in the entire ML System journey right from conceptualization to production and beyond.

A Product Management Framework for Machine Learning?—?Part 2 of 3

The Product Coalition

A Product Management Framework for Machine Learning?—?Part ML is a creative process, and Product Managers can add value This article covers steps 4 through 6. A Product Management Framework for Machine Learning?—?Part Part 2 of 3 This is part two of a series of 3 posts?—?if

Training and Return on Investment

Agile Velocity

However, it is vital your teams, managers, and leaders are all on the same page (language, practices, processes) when it comes to Agile frameworks and methodologies. Agile Training Article Featured Agile Mindset Agile transformations ROI of Training

5 Agile Trends We’re Seeing in 2019

Agile Velocity

More companies are implementing the Scaled Agile Framework ® (SAFe ® ). Whereas Scrum traditionally takes places at the team level, Scaled Agile Framework (SAFe ® ) and other scaling frameworks, like Scrum at Scale, etc.

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Only The Best: Expecting The Most From Your Agile Partner

Agile Velocity

In this article, we’ll outline the ways leaders can show their own investment by leveraging their Agile transformation partners (ie. We believe leaders should have a concrete transformation framework to help lead their companies through change.

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Only The Best: Expecting The Most From Your Agile Partner

Agile Velocity

In this article, we’ll outline the ways leaders can show their own investment by leveraging their Agile transformation partners (ie. We believe leaders should have a concrete transformation framework to help lead their companies through change.

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The 3 Principles Agile Leaders Should Live By During An Organizational Transformation

Agile Velocity

By necessity, they tend to think within the existing framework of the people who work directly for them and report up to them–and there are often enough troubles there. Leading with intention shifts management from a top-down decision-making framework to a bottom-up hierarchy.

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Architecture & Governance Magazine: “Report Suggests Agile Integration Is the ‘Blueprint for Enterprise Architecture,’ Expert Agrees”

Agile Velocity

With the business case spelled out, the report goes on to describe “a new architectural framework called agile integration” that can help “your organization to create a competitive advantage.” View the Article PDF Here.

Toolbox: How To Evaluate Market Opportunity ? When To Launch A New Product. Part 1, The Tools

Bogdan Coman Says

A good article today is like any other (good) product: aligned with the audience (aka our lilliputian attention span), easy to get and with one single clear benefit/idea. technology product-management innovation framework product

Agile Role Transitions: Keep Austin Agile 2018 Activity Summary

Agile Velocity

However, it’s not always clear who will be filling those roles as an organization begins using its chosen framework. Agile Transformation Article Leadership Product Owner Scrum ScrumMaster Team Agile Roles role

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3 helpful things you should do in an interview to to find out what someone really wants

ProductBoard

In the article, we mentioned that the “5 Whys” is a popular and effective method for talking to customers. We also elaborated on how we use that framework. We recently wrote about interviewing customers to get beyond their initial asks to find out what they really need.

Sustainable Pace in Product Management

Roman Pichler

A framework like Scrum offers specific techniques that ensure sustainable pace—unfortunately, only for development team members and not for product people. You can find out more about participatory decision-making in my article “ Use Decision Rules to Make Better Decisions ”.).

A Better Approach To Demoing Can Turn Sales Around

The Secret PM Handbook

But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. A Sales Demo Challenge.

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A New Focus On Product Management Opportunity

The Secret PM Handbook

And it resulted in the Secret Product Management Framework , a better way to understand product management. . It starts with the next post, which puts a selection of my previous articles into an organizational structure that makes it easy to see how they all tie together.

A Better Approach To Demoing Can Turn Sales Around

The Secret PM Handbook

But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. A Sales Demo Challenge.

Demo 195

A Better Approach To Demoing Can Turn Sales Around

The Secret PM Handbook

But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. A Sales Demo Challenge.

Demo 195

A New Focus On Product Management Opportunity

The Secret PM Handbook

And it resulted in the Secret Product Management Framework , a better way to understand product management. . It starts with the next post, which puts a selection of my previous articles into an organizational structure that makes it easy to see how they all tie together.

A New Focus On Product Management Opportunity

The Secret PM Handbook

And it resulted in the Secret Product Management Framework , a better way to understand product management. . It starts with the next post, which puts a selection of my previous articles into an organizational structure that makes it easy to see how they all tie together.

Product Leadership in Scrum

Roman Pichler

Scrum is a simple framework with three roles: product owner, development team, and Scrum Master. Three Types of Leadership. Each role provides a distinct type of leadership. As the product owner, you lead the product and are responsible for its overall success.

Moving from Solutions to Problems

Folding Burritos

Yet, I wanted to dig deeper into this issue by focusing on: The reasons why a Solution-first culture makes your life harder; A “framework” to drive stakeholders to think in terms of Problems. A Mini-framework to Drive Stakeholders Towards Problems.

Mental Models for Product Managers – Part 2

The Secret PM Handbook

This is the classic framework from Geoffrey Moore’s Crossing the Chasm. For more, check out my article on Doug Hall’s Three Laws of Marketing Physics , or his excellent book Jumpstart Your Business Brain! Brain Wiring (by Wellcome Images, CC licensed).

Why Product Thinking is the Future for Product Management

Mind the Product

What I have seen, is that both startups and big corporates have issues in understanding how to be more product-led without the right mindset and framework. In 2015, Martin Eriksson wrote an article about the history of product management. My Coaching Framework.

Visiting Customers? What?

The Secret PM Handbook

If you remember the Secret Product Management Framework , the fundamental thing we work with as product managers is market problems. I have covered many techniques for how to do this in earlier blog posts , including links to other peoples’ articles.

The Ladder of Evidence: Get More Value From Your Customer Interviews and Product Experiments

Product Talk

I’ve developed a simple framework to help teams evaluate the effectiveness of their methods. See these related articles. Related Articles. One of the best signs of an effective product team is a regular cadence of customer interviews and product experiments.

The Value of Networking

Product Manager in Heels

Evaluating the Value of a Network This Harvard Business Review article is a great framework for evaluating your network. It’s not about what you know, it’s about who you know. Boston is a “small” city - everyone knows each other.

Product Backlog Management – 10 Tips for Product Managers

280 Group

The importance of product backlog management is discussed in this article along with our top tips for backlog optimization. Available prioritization methodologies and popular frameworks will assist you in ordering the ideas and plan iterations more easily.

Visiting Customers? What?

The Secret PM Handbook

If you remember the Secret Product Management Framework , the fundamental thing we work with as product managers is market problems. I have covered many techniques for how to do this in earlier blog posts , including links to other peoples’ articles.

What do Product Managers Want From Their Bosses?

Mind the Product

Many articles have been written on this subject, most of them either by product consultants or people holding one of the above titles. For example: most people have read about OKRs and want to try this framework. What is the job of a product leader?