25 must-read product management articles

Roadmunk

I’m constantly consuming articles on product management, product culture, startups and entrepreneurship to bolster my career as a product person and leader. This list is not the be all end all; there are countless ‘must-read’ articles for PMs.

UI/UX Articles and Interesting Tidbits of the Week

The Product Coalition

An interesting dissertation/article on the relationship between Ethics and Design. Highlight of the article includes: “So if in your design you are careful and mindful, the product has a better chance of having a careful and mindful effect.

A guide to webform testing best practice

Userzoom

While form design isn’t a new concept – there are many articles out there that talk about this specific practice – webforms are often a fact of life for many websites that are transactional in nature. The key to webform field testing is providing dummy information.

33 Amazing Articles Every Product Manager Must Read

Hutwork

Magazine reports that most CEOs read at least a book a week, and this doesn’t include blogs, articles, podcasts, and videos they devour, too. Regardless, the following articles are a must-read for anyone concerned with rolling out the best product in each iteration. Here are the top 33 most amazing product management articles in no specific order. This insightful article from McKinsey & Company talks about today’s product manager evolving into a mini-CEO.

The 5 Levels of Analytics Maturity

May be a good place to beta test. at these levels, you may find Levels 1 and 2 helpful for beta testing. To some extent, you may also be able to test how people adopt and. So if you’re going to test at. FROM BASIC BUSINESS INTELLIGENCE REQUIREMENTS TO.

UI/UX Articles and Interesting Tidbits of the Week

The Product Coalition

Another pertinent article from the Nielsen Norman Group, focused on User Interviews. The article goes into details regarding the differentiation between user interviews and usability testing. Almost anyone can [learn how to] do a usability test.”

UI/UX Articles and Interesting Tidbits of the Week

The Product Coalition

Interesting article showcasing the importance of responsive web products, detailing statistics on the reach of responsive products, and what strategies to adopt in order to produce effective Products of that nature. March//9//2018 Here are some interesting finds on UI/UX of the week!

What is UX prototyping and why should you test at this stage?

Userzoom

Exploring the basics of creating and testing UX prototypes. UX designers and researchers follow an iterative process – testing pieces and versions of the product and making improvements along the way, until, in the end, you’ve got a thoughtful and useful product that people love.

The Screenplay Test Design Pattern

Modus Create

The Screenplay Test Design Pattern, also known as the Flow Pattern, has been around since 2007 and is brilliantly described by Antony Marcano, Andy Palmer, Jan Molak and John Ferguson Smart in their article Page Objects Refactored: SOLID Steps to the Screenplay/Journey Pattern. The main issue is that the commonly used Page Object pattern can introduce a high maintenance cost if the test automation solution grows. More on this in the article linked above.

Five Customer Testing Areas Product Managers Are Improving in 2019

Centercode

Of those respondents, nearly 50% of those managing customer testing programs were product managers. On the flip side, this also means that the challenges faced by product managers, like time constraints and stakeholder misalignment, are mirrored in their customer testing programs.

Six Time-Saving Beta Testing Tips for Product Managers

Pragmatic Marketing

This article is based on information provided in our webinar, Customer Validation for Product Managers , with Centercode CEO Luke Freiler. This article originally appeared on Centercode.com. Changing the scale of your test once it’s underway can fatigue your testers.

Accessibility Testing: Tips & Best Practices From Industry Leaders

Userzoom

Learn about best practices for accessibility testing from two leading companies in their industries. Lots of companies want to conduct accessibility evaluations by conducting usability testing for people with disabilities. Before running an accessibility test, you can make sure your site meets fundamental accessibility guidelines. Furthermore, be aware that one of the toughest parts of accessibility testing is knowing how to recruit participants.

UX Copywriting: 3 Testing Methods That Beat A/B Testing + QUIZ!

UX Studio

UX copywriting and user testing? But you don’t have to start from scratch when it comes to testing content and microcopy. We, at UX studio , collected three methods that provide more insights than general AB testing. What are the limitations of A/B testing? Take the test!

Python Automation Testing: Pytest-BDD and Python3 – The How To You Need

Modus Create

This is part of the Python Automation Testing blog series. You can review the code from this article on the Python Automation Git repo. The test project entry point is conftest.py. Tests are written with governance of BDD principles and are placed under the features folder.

Your Ultimate Guide To Successful Usability Testing

UX Studio

Here we’ll give you some guidelines and best practices, whether you’re just beginning to include usability testing in your processes or are setting out to up your usability testing game. Usability tests check if people can use a product. What is usability testing? Usability testing forms a user experience research method, usually a qualitative one, as the core of UX research. What is the purpose of usability testing? Testing competitors’ solutions.

Multivariate Testing vs A/B Testing: Which Works Better?

UX Studio

Deciding between multivariate testing vs A/B testing without knowing their advantages and limitations can pose extreme challenges. When optimizing a website’s conversion rate, A/B testing usually comes up first. Sometimes testing more alternatives proves necessary, for which multivariate testing performs well as a method. So which to choose, multivariate testing or A/B testing? What is A/B testing? How can you set up a test?

You’ve Been Framed: How The Framing Effect Impacts UX Testing & Design Choices

AB Tasty

This article was originally posted on AB Tasty as You’ve Been Framed: How The Framing Effect Impacts UX Testing & Design Choices. Framing Effect is like mercury and can slip through the tiniest of cracks and result in inaccurate decisions.

Our top 10 user testing stories of 2017

TryMyUI

Some of our most popular articles in 2017 addressed ways of doing better research for e-commerce platforms, on mobile devices, or at different stages of the product cycle. The post Our top 10 user testing stories of 2017 appeared first on TryMyUI Blog. TryMyUI Reading User Testing UX UX Stories UX TrendsCheck out the year's most-read stories.

Increase Performance in Cross-Browser Testing with Zero Effort – Here’s How

Amir Rozenberg

Introduction Are you used to getting a certain amount of data from your testing practices? Did you know that today you can extract more data from your existing testing practice…with zero additional effort. Looking for more information on performance testing?

How small teams benefit from fast prototype testing

UserTesting

Today’s article is a guest post from Joe Downs, UX Copywriter at Justinmind. The role prototyping and testing plays in app and web development for small teams can’t be overstated. It shows us which designs work best … The post How small teams benefit from fast prototype testing appeared first on UserTesting Blog. Enjoy! _. Design Marketing Product

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Mobile App Testing: Why You Should Always Test Your Apps?

Alty

While Aristotle didn’t have mobile app development in mind when saying that phrase, it sums up the approach to mobile app testing quite well. The habit of rigorously testing new apps should constitute a large part of the overall development DNA. . Deploy A Mix of Testing Approaches.

How we get our product just right with focus group tests

The Product Coalition

Pexels Essence of the Article: Focus group tests can give valuable customer feedback during development stage. One of the methods to get structured and usable feedback are focus group test. A successful focus group test leans on three core activities: 1.

Increase Performance in Cross-Browser Testing with Zero Effort – Here’s How

Amir Rozenberg

Introduction Are you used to getting a certain amount of data from your testing practices? Did you know that today you can extract more data from your existing testing practice…with zero additional effort. Looking for more information on performance testing?

Enhance your answers – how to handle frequently asked questions

Inside Intercom

Intercom’s Articles product offers a powerful way to create, organize and present your help content, and to guide customers towards what they need, you can organize your articles in collections. One of our most tried and tested solutions is our Saved Replies feature.

3 Ways To Use Servant Leadership In Your Organization

Agile Velocity

Have you tested out any of the 10 characteristics of servant leadership in your organization? Article Leadership culture middle management modern leader servant leadershipServant leadership is a term that’s been around for decades.

Why Moderated User Research is Worth the Cost

Mind the Product

This article explores the value of both moderated and unmoderated user research. If you only take one thing away from this article, it should be that: User research always provides value. While user research should always be a part of the product development process, there are a couple of options when it comes to the level of investment companies make in testing and research: moderated or unmoderated user research. First-Click Test. 5-Second Test.

What’s the difference between quantitative and qualitative research?

Userzoom

In my first few weeks of working for a UX testing company I was put under a rigorous training programme. Every facet of UX testing was explained to me in detail, with practical examples and demos delivered along with a reading list of all the key UX texts.

Architecture & Governance Magazine: “Report Suggests Agile Integration Is the ‘Blueprint for Enterprise Architecture,’ Expert Agrees”

Agile Velocity

Containers, which allow integration projects to be closely aligned with development and operational projects and enable integrations to be developed, tested, and released similarly to software projects using DevOps methods.”. View the Article PDF Here.

The ROI of Experimentation

AB Tasty

When you hear ‘A/B Testing’, do you think revenue gain? This article was originally posted on AB Tasty as The ROI of Experimentation. A/B Testing Conversion OptimizationDavid Mannheim of User Conversion, argues that you probably do - and shouldn’t.

Agile Role Transitions: Keep Austin Agile 2018 Activity Summary

Agile Velocity

Move to Agile Test. UAT Testing. Agile Transformation Article Leadership Product Owner Scrum ScrumMaster Team Agile Roles roleAgile Roles are well defined in any foundational training for Scrum or Kanban.

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Statistical Significance: Definition & Understanding Key Concepts

AB Tasty

Statistical significance is a widely-used concept in statistical hypothesis testing. This article was originally posted on AB Tasty as Statistical Significance: Definition & Understanding Key Concepts. A/B Testing Data Science

Product Experimentation Pitfalls and How to Avoid Them by Jon Noronha

Mind the Product

Experimentation Pitfall #1: Testing With the Wrong Metrics. After some tests around this metric, they figured out this was actually counter to what users really want and what the market leader (i.e. If you’re testing 20 variations with a 5% chance of a false positive, you need to consider that at least one result may be incorrect. Use a testing platform that’s built to consider nuances in the data. Experimentation Pitfall #3: Testing too few Variations.

How Cohort Analysis Can Increase Your Conversions

AB Tasty

This article was originally posted on AB Tasty as How Cohort Analysis Can Increase Your Conversions. A/B Testing E-commerce PersonalizationThis is a guest post by Charlie Carpenter, co-founder and CEO of Kite. Anyone running an eCommerce site – or, indeed, Read more.

Evaluating Experiments: When the Numbers lie

Mind the Product

How to Evaluate Classic Split Testing. While a simple A/B test (the color of a button for example) is often easy to evaluate, details become incredibly important as soon as a split test can have more than one effect. Not all experiments are split tests.

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How Marketers Can Overcome Their Confirmation Bias

AB Tasty

This article was originally posted on AB Tasty as How Marketers Can Overcome Their Confirmation Bias. A/B Testing Conversion OptimizationConfirmation bias or my-side bias is rampant in marketing; none of us can escape it.

How to prepare your Think-Out-Loud Study in UserZoom

Userzoom

Follow this article as you create your study and you’ll be listening to your results in no time. The Agile Usability Test Think-Out-Loud, or TOL for short, uses a task based structure to record a user’s screen and their audio.

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What We’ve Learned From Using Kanban

Mind the Product

In my last Mind the Product article , I shared my insights on our transition as we were right in the thick of it. To reduce the amount of time spent in regression testing. Team-based automation testing. We used to have a separate team responsible for writing automation tests.

What sample size do you really need for UX research?

Userzoom

I am sure at some point in your career you have heard, “ Jacob Nielsen says testing with 5 is enough. ” Market Researchers doing multivariate, A/B testing, and analytics say sample sizes of 1,000 or even 50,000 are not enough. Demystifying sample size.

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Tactics for Redesigning and Relaunching Legacy Products

Mind the Product

Sleepwalkers, as you can read about more in this article , are people who’ve been visiting a website for so long it becomes habit. Test if you have time: Some people put out beta versions in advance or launch new versions to partial audience segments.

Product Managers: How to Succeed on Every Project

Modus Create

(This article was originally posted on mindtheproduct.com.). There are a couple great tricks you can use to overcome this: Concede only to testing the idea. Then conceive of a simple A/B test or user study you can do that will validate or invalidate the idea. Product managers need to be cognizant of all the assumptions they are making and run user tests to eliminate the riskiest of them. Product Management Project Management QA Quality Assurance Testing