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Trailblazing Women in Product Management: Monika Portman, Associate Vice President of Product Management at Cox Automotive.

280 Group

For our next installment of the Women in Product Management Series, I interviewed Monika Portman, Associate Vice President of Product Management at Cox Automotive. T he exposure to a cross – functional group—engineers, design, marketing , manufacturing — and learning about different aspects of the business was exciting.

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How PRM Software Can Help Automotive Improve Product Roadmap Strategy

Gocious Blog

From gas-powered cars to hybrid and electric models, automotive companies offer multiple types of vehicles in their product lines. Product planning is essential to ensure that their offering remains current and relevant in the market.

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The Most Disruptive Trends in Automotive Software Development in 2019

The Product Coalition

Digital transformation processes are happening across all industries and the automotive sector isn’t an exception. The last year was challenging for automotive sales, showing no increase in sold units at all, according to Statista. Only Uber’s market value as of May 2018 increased to the impressive $72 billion.

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Emotion AI: How Far Can It Go?

The Product Coalition

This filter is not always beneficial — all too often, the communication is distorted, questions are misinterpreted, and frustration develops as a result. Advertising The objective of developing Emotion AI-powered solutions for the advertising industry is to create more personalized and engaging consumer experiences.

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How Blockchain Is Transforming Marketing: Four Effective Ways

The Product Coalition

Four years ago, Toyota partnered with analytics firm Lucidity to track marketing campaigns. The automotive giant entrusted customer data to a blockchain platform, allowing it to monitor the movement of advertising money. The technology paid off by pointing out unscrupulous web bots and other fraudulent sources to Toyota marketers.

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Top 7 Companies to Hire Remote Developers For Your Team

The Product Coalition

Remote development teams have accelerated from being nice to have to become the need of the hour. Why Should you hire a remote development team? A company might choose to hire digital teams and outsource projects or hire dedicated developers to fill gaps in existing teams. How to hire a remote development team?

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Conversations with Chief Innovators: Audi Business Innovation

Modus Create

It is creating a customer-centric digital ecosystem in the automotive industry. Tesla was still pretty small, but we could sense where the market was headed. So, the board at Audi realized that there was a big missing piece in the company’s capabilities — software development. How do you innovate in such an environment?