Product Management University

MARCH 18, 2019

This product manager job description is written specifically for B2B. What makes the product manager role unique in B2B? There are two key differences between a traditional text book product manager and a B2B product manager. Client services/implementation consultant. Download the PDF. Product Manager Job Description.

B2B 113

B2B Customer Experience Product Management Product Manager 113

280 Group

SEPTEMBER 10, 2018

In B2B, Sales is your #1 customer. If you’re in a B2B market the chances are that you won’t be successful unless your Sales Team is successful. Bill Haines, Senior Principal Consultant and Trainer | 280 Group. Bill is recognized as an authority in Product Management, in B2B marketing at all levels, and in strategy.

B2B 185

B2B Product Research Marketing Feedback Loop 185

Modus Create

FEBRUARY 4, 2021

The world of consulting is often associated with truckloads of jargon. Today, let’s simplify one such concept – digital transformation consulting. What Is Digital Transformation Consulting? What Is Digital Transformation Consulting? What Are the Four Areas of Digital Transformation Consulting?

Consulting 98

Consulting Reporting Tools Feedback Software Technical Review 98

The Product Coalition

AUGUST 25, 2020

As brands realize the paramount importance of innovation and digital disruptions, the popularity of digital transformation services and IT consulting is increasing. Consequently, each of these business types may need the help of a reliable technology partner and strategic consultant. Win-Pro Consultancy Min.

Research Software 85

Research Software Feedback Software Consulting Artificial Inteligence 85

ProductPlan

JANUARY 17, 2023

These are typically very different people with very different problems and motivations in B2B environments. In the B2B world, the search and filtering functions on LinkedIn are a great way to find individuals and companies who fit your profile. Type of B2B customer interview. This one can be a bit tricky in B2B, though.

User Testing 59

User Testing B2B Customer Feedback Customer Experience 59

UX Studio: Product Management

JULY 14, 2021

UX studio is one of the global innovation design consulting firms focusing on UX design, research, and strategic consulting. We researched the top design consulting firms’ competency level, experience, and portfolio to define the most reliable design thinking companies you can trust and partner with in 2021. UX studio .

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

UserInterviews

NOVEMBER 16, 2023

Consult these recruitment best practices to boost show rates, improve relationships with customers, and ensure stronger data.

B2B 59

B2B User Testing Consulting 59

The Product Coalition

APRIL 27, 2019

Companies that have found success with a B2B business app are those companies who have a clear understanding of their requirements and how the app will improve the quality of their services. Are Your Competitors Using a B2B app? Mobile apps have made several business processes extremely easy and less time-consuming.

B2B 60

B2B Reporting Tools User Testing Customer Feedback 60

280 Group

JUNE 2, 2021

David Nash is a Principal Consultant and Trainer at 280 Group. He has delivered generations of successful technology Products (Hardware, Software & SaaS, Systems) and Services, and is expert in B2B SaaS, Pricing, User Experience, and In-App User Engagement. About the Author.

Data Visualization 317

Data Visualization Feedback Software Reporting Tools Product Research 317

280 Group

OCTOBER 29, 2022

Bill Haines is a Principal Consultant and Trainer at 280 Group. Bill is a product management and marketing advisor, five-time corporate VP Product/Marketing, consultant on over 90 projects, and author of: The 21 Rules of B2B Marketing. 280 Group is the world’s leading Product Management training and consulting firm.

User Testing 296

User Testing Product Marketing Product Research Research Software 296

280 Group

NOVEMBER 15, 2021

Created with input from our certified consultants and trainers who have over 200 years of combined experience, this comprehensive Self-Study course will help you apply the right theory and tactics to real-world circumstances, so you can succeed in the Digital Product arena.

Product Management 295

Product Management Product Manager Customer Experience B2B 295

280 Group

DECEMBER 4, 2021

Trend #2: Product-Led Growth in the B2B World. Roger Snyder is a Principal Consultant/Trainer, and VP of Marketing at 280 Group. 280 Group is the world’s leading Product Management training and consulting firm. REGISTER NOW. About the Author. The post 6 Product Management Trends to Track in 2022 appeared first on 280 Group.

Product Research 317

Product Research Product Management Product Manager Research Software 317

280 Group

APRIL 6, 2021

David Nash is a Principal Consultant and Trainer at 280 Group. He has delivered generations of successful technology Products (Hardware, Software & SaaS, Systems) and Services, and is expert in B2B SaaS, Pricing, User Experience, and In-App User Engagement. About the Author.

Webinar 291

Webinar Customer Experience User Testing Product Research 291

280 Group

AUGUST 11, 2020

For many B2B and B2C products, the framework of a Marketing and Sales “funnel” is well-known and widely-practiced by many software and services companies. David Nash is a Principal Consultant and Trainer at 280 Group. 280 Group is the world’s leading Product Management training and consulting firm. About the Author.

Webinar 296

Webinar Research Software User Testing Customer Experience 296

280 Group

NOVEMBER 9, 2023

About the Author Ryan Cantwell Principal Consultant & Trainer, 280 Group Ryan Cantwell is a Principal Consultant and Trainer at the 280 Group with more than 15 years of professional experience in product management, applications engineering, and customer success.

Research Software 194

Research Software User Testing Customer Experience Development Team Review 194

Mixpanel

JUNE 23, 2020

Whether you play in B2B or B2C, asking questions to uncover new truths about users is essential for driving product innovation and loyalty. Prior to joining Asana, Beth led user research teams at consultancies, design agencies, and larger in-house companies, spending her early career at AOL and Sapient.

B2B 52

B2B User Testing Research Software Product Research 52

Mironov Consulting

OCTOBER 5, 2021

Jason Knight invited me onto his One Knight in Product podcast for a wide-ranging chat about product issues and organizations titled "Fighting Fires in B2B Product Management".

B2B 40

B2B Product Management Product Manager Management 40

Mixpanel

JUNE 23, 2020

Whether you play in B2B or B2C, asking questions to uncover new truths about users is essential for driving product innovation and loyalty. Prior to joining Asana, Beth led user research teams at consultancies, design agencies, and larger in-house companies, spending her early career at AOL and Sapient.

B2B 52

B2B User Testing Research Software Product Research 52

280 Group

JUNE 22, 2021

She has over a decade of experience in Product Management and Product Marketing, primarily in the EdTech and B2B SaaS Software domains. 280 Group is the world’s leading Product Management training and consulting firm.

Feedback Software 298

Feedback Software Product Management Product Manager User Testing 298

PMLesson's Ace the PM Interview

FEBRUARY 4, 2019

He was running a marketing agency at the time with a B2B focus. Through my work as a product consultant and product management instructor, I’ve discovered that there are a lot of questions about what product management is. I helped technology and resource startups raise capital and get listed on the Venture Exchange up in Toronto.

Consulting 72

Consulting Customer Experience Web Development Web Developers 72

Product Innovation Educators

MAY 7, 2018

A new book by O’Reilly Press discusses product management for B2B software applications. Much has been written about product management and the development of software products, but little that specifically addresses the characteristics of the B2B environment. It’s titled Building Products for the Enterprise.

B2B 48

B2B Analytic Tools B2C Enterprise 48

Product Management University

JUNE 9, 2021

The free course, Implementing an Outcome-Based Product Enhancement Proces s , is for B2B product and service companies and available on-demand as part of the Product Management University On-Demand curriculum. It’s a big reason why so many B2B products are rich with features that customers don’t use. About Proficientz.

Product Management 130

Product Management Product Manager B2B Management 130

280 Group

MAY 25, 2020

Bill Haines is a Principal Consultant and Trainer at 280 Group. Bill is a product management and marketing advisor, five-time corporate VP Product/Marketing, consultant on over 90 projects, and author of: The 21 Rules of B2B Marketing. 280 Group is the world’s leading Product Management training and consulting firm.

User Testing 296

User Testing Product Research Research Software Differentiation 296

Amplitude

AUGUST 4, 2020

On the surface, that looks like a good number for a B2B company — four users retained for every one churned. Consult with your customer. Whatever number is left over from your retention rate is churn , and churn rates that are even above a few percent can be harmful for your company growth over time. Practice good data hygiene.

Feedback Software 64

Feedback Software Analytic Tools B2B Customer Feedback 64

280 Group

AUGUST 23, 2021

He has delivered generations of successful technology Products (Hardware, Software & SaaS, Systems) and Services, and is expert in B2B SaaS, Pricing, User Experience, and In-App User Engagement. 280 Group is the world’s leading Product Management training and consulting firm.

Webinar 358

Webinar Research Software Reporting Tools Product Management 358

280 Group

FEBRUARY 23, 2021

Bill Haines is a Principal Consultant and Trainer at 280 Group. Bill is a product management and marketing advisor, five-time corporate VP Product/Marketing, consultant on over 90 projects, and author of: The 21 Rules of B2B Marketing. 280 Group is the world’s leading Product Management training and consulting firm.

Reporting Tools 194

Reporting Tools Customer Experience Technology Marketing 194

280 Group

JULY 16, 2018

Of course, there is more than one way to approach this, but here I’ll describe an approach that I’ve found particularly effective with B2B companies: The Steps. Bill Haines, Senior Principal Consultant and Trainer | 280 Group. Bill is recognized as an authority in Product Management, in B2B marketing at all levels, and in strategy.

B2B 45

B2B Marketing Reporting Tools Product Research 45

The Product Coalition

JUNE 18, 2023

Photo by cottonbro studio on Pexels When I started Infinify, I told the world I am shifting to product consulting. I knew what I really wanted to do, and the way I understood the term ‘product consulting’ described it quite well. The market, however, understood it differently. Not all markets want to buy this way.

Naming 135

Naming User Testing Feedback Software Weak Development Team 135

280 Group

JULY 11, 2022

According to 280 Group’s Principal Consultant and Trainer, Ken Feehan , the best Product Managers have spent a lot of time in “the problem space” before moving to “the solution space.” “ The goal of staying in the problem space is to influence and inspire developers to create a product that customers want ,” he said.

Customer Experience 296

Customer Experience User Testing Development Research Software 296

The Product Coalition

DECEMBER 8, 2018

Much like you wouldn’t attempt to trek through the Amazon without a map, you shouldn’t attempt to navigate through the rainforests of SaaS without consulting your roadmap. Receptive helps B2B SaaS businesses to manage their user feedback efficiently, and to make the right product decisions. Who Should See the Roadmap?

Feedback Software 61

Feedback Software Research Software B2B Roadmap 61

280 Group

JUNE 24, 2021

He has delivered generations of successful technology Products (Hardware, Software & SaaS, Systems) and Services, and is expert in B2B SaaS, Pricing, User Experience, and In-App User Engagement. 280 Group is the world’s leading Product Management training and consulting firm.

Development Team Review 229

Development Team Review Systems Review Technical Review Software Review 229

The Product Coalition

JUNE 11, 2022

In the B2B hemisphere, change goes hand and hand with new products. B2B product leaders, I am calling you out on the dreaded implementation phase. What every great consultant does?—?I Yet we continue to think our customers won’t mind changing to use our products. But should it? What did I do? The answer?—?don’t

Customer Experience 146

Customer Experience User Testing Data Visualization Analytic Tools 146

The Product Coalition

MAY 12, 2022

In the B2B space, why can a product manager nail the customer’s need, solve the market problem in a differentiated way, have compelling results that make the case, and still hit a wall? There is a science to getting products in the hands of B2B customers and critical strategies to execute.

Weak Development Team 128

Weak Development Team Differentiation B2B Customer Experience 128

Product Management University

JANUARY 27, 2019

Every B2B solution provider should assume any organization interested in its products or services has a similar set of issues or needs. In B2B, buyers have a perception that you work with many organizations just like theirs and have a lot of knowledge on how other organizations do things, what works and what doesn’t. .”

Presentation 113

Presentation Product Research B2B Workshop 113

Mironov Consulting

MAY 2, 2019

Let’s identify a few underlying assumptions about how industrial hardware is designed/built/sold, then map those to B2B software products. Companies with decades of industrial hardware success often have trouble adapting their standard operating procedures to digital offerings.

Reporting Tools 91

Reporting Tools Analytic Tools Research Software Data Visualization 91

PMLesson's Ace the PM Interview

FEBRUARY 4, 2019

He was running a marketing agency at the time with a B2B focus. Through my work as a product consultant and product management instructor, I’ve discovered that there are a lot of questions about what product management is. I helped technology and resource startups raise capital and get listed on the Venture Exchange up in Toronto.

Consulting 40

Consulting Customer Experience Web Development Web Developers 40

Intercom, Inc.

DECEMBER 16, 2019

Over the last two decades, account-based marketing (ABM) has been both hailed as a surefire win for B2B businesses and written off as little more than an industry buzzword. “With ABM, businesses treat each account as a market of one” How ABM differs from traditional B2B sales. 4 benefits of account-based marketing.

Reporting Tools 189

Reporting Tools Research Software Marketing Customer Experience 189