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Strategic Portfolio Management: The Most Effective Product Strategy for B2B

Product Management University

That means each product becomes a lever to forming solutions that are the highest value in those chosen market segments. Is it time to rethink your approach to product management strategy? Then we’ll fill you in on how to develop a strong portfolio strategy that helps you create more valuable products.

B2B 130
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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    We can’t build a sensible product strategy in a vacuum. 

Strategy 119
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B2B Product Manager June 2021

Product Management University

B2B Product Manager June 2021 Issue. When you look at the maturity curve for your product management team, don’t focus so much on the skills they have. Pay more attention to the business outcomes customers get from products your team is delivering. Enjoy our B2B Product Manager June issue. April 2021.

B2B 130
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B2B Product Manager April 2021

Product Management University

B2B Product Manager April 2021 Issue. This month we show a little love to those in senior product management roles with a focus on strategy, title inflation, and newbies to the VP role. Of course, we can’t ignore the connection between sales and product management. Blog: High-Octane Product Management.

B2B 130
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Navigating Challenges in Product-Led vs. Sales-Led Strategies for B2B SaaS Product Management

The Product Coalition

There’s a clear distinction between technical and business-oriented roles, as well as between those focused on B2C and B2B markets. Customers expect the product to be customised to their needs. My very scientific plot to show the sweet spot (orange area) for scaling & growth to be in relation to product strategy and customer size.

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B2B Product Manager Magazine October 2020

Product Management University

The B2B Product Manager October 2020. The product led growth model is gaining tremendous momentum. This month we look at the impact on product management and product marketing. As most companies deal with leaner sales pipelines, your product demos are even more critical to making the shortlist. August 2020.

Magazine 130
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The Critical Role of Product Strategy When Money Is Scarce (Part 2?—?Rounds A, B, and Later)

The Product Coalition

The Critical Role of Product Strategy When Money Is Scarce (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. Here is how it works.