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Differences between B2B and B2C products

B2B Product Management

Getting confused between what to do as a B2B Product vs B2C Product manager role? It is important to understand what B2B and B2C products are. And B2C products are products or services that are sold directly to consumers. Here is a brief overview of the key differences between B2B and B2C products.

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Videocast with Steve Johnson & Grant Hunter (Product Growth Leaders)

Mironov Consulting

We had a lively, wide-ranging discussion of Ways to communicate with stakeholders they aren't getting everything they want (since they will never get everything they want). Using the language of money.

B2C 52
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Podcast: Modern Job Hunt - From PM to Product Director

Mironov Consulting

as well the language of development/design (process, analysis, technology) How director roles are different from individual contributors, and which might be the best fit for different folks How B2B/enterprise companies (and therefore product management) is different from B2C companies.

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Lean Meetup: Challenges of Enterprise Product Management

Mironov Consulting

Palo Alto’s Lean Product & Lean UX Silicon Valley meetup, led by Dan Olsen, hosted Rich for… What: “ Challenges of Enterprise Product Management “ When: Tues, 23 Aug, 6pm – 830pm. This creates different problems for product managers than with high velocity ecommerce or B2C tech product.

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Are You Leveraging Your Customer’s First Experience with Your Product Effectively?

The Product Coalition

This attitude is less prevalent in the B2C world as they are hyper-aware of and interested in addressing the pain of change. Early in my career, I led the implementation of a supply chain analytics module from SAP (enterprise resource planning software). I lead an enterprise software company in the healthcare space. True story.

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A Data-Driven Case: Market Sizing (TAM, SAM, SOM) & GTM Goals

The Product Coalition

Few years back, I had an interview opportunity with Mckinsey for the role of a Product Management consultant. Can you also highlight how why should D2C be preferable in this case over B2C? Any enterprise PM can exhibit this mindset which is not being rigid and working with a defined set of roles and responsibilities. What is it?

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Beyond “Cheaper, Faster, Better”?—?Vertical Integration for Startups

The Product Coalition

While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. While the SAAS model has disrupted this thought process, enterprise software very much depends on forward integrators. Should the organization work with an outside consulting company (e.g.

Startups 143