Intercom, Inc.

NOVEMBER 7, 2019

Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets. We’re present on three core markets in Europe: France, UK, and Germany as well as other countries such as the Nordics and Spain, with 1,500 customers that we serve.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

280 Group

APRIL 11, 2023

TLDR Joe Ghali answered 5 audience questions that he and Elad Simon (of Craft.io), did not have time for in our recent “How to Grow Your Product Management Career in an Uncertain Economy” webinar. How to Switch Your Product Management Career from One Domain to Another? What’s important to focus on are soft skills.

User Friction 288

User Friction Product Management Product Manager Data Visualization 288

Userpilot

JANUARY 25, 2021

Now, the templates above look amazing and work great for a B2C music app. One important consideration when deciding what your user persona will look like for a specific product/project is Pareto’s Principle. These are the users who understand your product and are willing to open their wallets to use it. Source: Behance.com.

Analytic Tools 67

Analytic Tools Research Software User Testing Customer Experience 67

Userpilot

JULY 30, 2021

The product manager role can vary greatly, especially because of factors like: Company size and company culture. Type of product (B2B, B2C). Adjacent roles (customer success, design, product marketing, etc.). Product leadership style. In general, these are the responsibilities of a product manager.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Melissa Perri

MAY 5, 2016

All these products were searching for product-market fit. As I continued to use these methods as a Product Manager in enterprises and other more mature companies, I had to customize both my definition and the practice of building Minimum Viable Products. This is not always the goal when improving existing products.

User Testing 120

User Testing Feedback Software Research Software Customer Experience 120

Intercom, Inc.

OCTOBER 29, 2019

Up until this point, to understand our customers, we had primarily relied on the Jobs-to-be-Done framework , product sense, research insight, sales input, and a belief that our customers were companies just like us. Through the segmentation process, we found that a B2B versus B2C distinction was sufficient to capture differing needs.

User Testing 184

User Testing Data Visualization Customer Experience Customer Feedback 184

Mironov Consulting

SEPTEMBER 14, 2020

Over the last three decades, across 10 full-time jobs and 150 consulting clients, I’ve headed up product teams 18 times (mostly as interim VP ) and helped another dozen companies choose their Head of Product. Here are some patterns I’ve seen in picking successful Heads of Product. Let’s unpack. What’s In a Name?

Reporting Tools 145

Reporting Tools Analytic Tools Onboarding KPIs Data Visualization 145

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Rahul Vohra (Founder/CEO, Superhuman) – The Product-Market Fit Engine from Business of Software Conference. So I’m going to talk about Product-Market Fit.

User Testing 103

User Testing Product Marketing Engineering Feedback Software 103

Mironov Consulting

JUNE 28, 2018

I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. Here are some thoughts on company-wide structural differences and how we product managers get our work done. It’s a more precise, if less emotional, version of a May talk for Lean Product/UX SV meetup.

Enterprise 105

Enterprise User Testing Data Visualization Product Research 105

The Product HQ

FEBRUARY 6, 2023

Since ProductPlan is a cloud-based platform, product teams use it to plan, visualize, and strategize the product lifecycle’s path from design to post-delivery. Gartner: Gartner is a management consulting company that provides executives with industry-specific insights and knowledge that enables them to succeed.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52

Mixpanel

FEBRUARY 2, 2021

We also had input from some very smart folks—thank you Olivia June (VINA), Matt Raoul (Timehop, Nimbus), Kathleen Nisbet (Axios), and Ilya Gnatyuk (digital/product analytics consultant)—who helped us reprice and re-package our features to better serve our customers. . Our old Free Plan only allowed you to track 1,000 MTUs (i.e.

Data Visualization 94

Data Visualization Analytic Tools User Testing Research Software 94

Mironov Consulting

JULY 27, 2023

 Product folks spend at least half of their time with their maker teams (product, engineering, design) trying to build and ship software that’s of broad interest to the market segment.  Plus  (See the chocolate cake problem.) Of course, it’s not that simple or clean.  If

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

Mironov Consulting

FEBRUARY 6, 2020

Many of underlying B2C assumptions don’t work for B2B: The buyer is the user. Products are easy to try or test before purchase. If we offer online surveys, which product marketing teams haven’t fielded a survey in the last quarter? But I find they don’t map well to enterprise companies.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Userpilot

MARCH 6, 2020

So I ended up working in Telco, on bt.com products for a few years! And it was clear right away that Product was the right path for me. I am now in the Product Team at Publicis Sapient and absolutely loving the Consultancy world. Here are some interesting Product case studies, scroll down [link].

Research Software 133

Research Software Analytic Tools Feedback Software Reporting Tools 133

Revulytics

DECEMBER 16, 2019

Other attendees tend to be from marketing, design, and engineering. A good mix of attendees from B2B and B2C software technology companies. Notable Speakers from the recent INDUSTRY conferences: Dan Olsen, Product Management Consultant, Author, and Trainer. A good 25 percent is director level and above.

Analytic Tools 76

Analytic Tools CTO Coach Research Software Technical Review 76

The Product Coalition

MARCH 21, 2019

At a large B2C media company, I found that there was an over-arching strategy but it was formulated with little input from each of the business units, which continued to operate independently and never actually made the sacrifices necessary to implement it. For an early stage company trying to find product market fit?—?the

Strategy 60

Strategy Analytic Tools Technical Review Customer Experience 60

Intercom, Inc.

JULY 5, 2018

I think of it as go-to-market consulting. We’re not into B2C, we’re not into IoT, we’re not in health tech; we’re hyper-focused, and that’s also what allowed me to step into this role after being an operator for the last 20 years. My approach is super tactical.

Technical Review 171

Technical Review Development Team Review Customer Experience User Testing 171

Intercom, Inc.

JULY 5, 2018

I think of it as go-to-market consulting. We’re not into B2C, we’re not into IoT, we’re not in health tech; we’re hyper-focused, and that’s also what allowed me to step into this role after being an operator for the last 20 years. My approach is super tactical.

Technical Review 163

Technical Review Development Team Review Customer Experience User Testing 163