Remove B2C Remove Market Research Remove Product Goals
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Top Retention and Churn Product Manager Roles (+ Candidate Spotlight)

Userpilot

An individual adept at owning and driving roadmap strategy and definition, with a track record of end-to-end product delivery. A professional experienced in feature delivery and making trade-offs to meet product goals. A person who was given little decision-making power as a product manager.

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‘How To’… Create User & Buyer Scenarios

BrainMates

The people who actually use your Product or service and whose problems are solved by it. The people who authorises the purchase of your Product, or who has a significant degree of influence over it. For a business to consumer (B2C) Product this is also often the user. Define the target markets in the form of personas.

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Essential B2B Product Manager Skills

The Product HQ

As a result, the competitor of the company that B2B product managers work for has the edge in winning customers. So B2B product managers must expose themselves to the outside world and conduct market research and evaluations for new products. What are the key skills of a product manager?

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