Usersnap

MARCH 16, 2023

Traditionally, we think about businesses being either B2B or B2C, however, there’s also a third model that combines the two. B2B companies that need help marketing their products or services can partner with B2C online shops. Other examples include a B2B product supplier buying leads from a B2C entity.

Feedback Software 52

Feedback Software User Testing Customer Feedback Customer Experience 52

Userpilot

FEBRUARY 7, 2024

You can calculate your free trial conversion rate by dividing the trial-to-paying users by the total number of trial users for the same period and then multiplying by 100 to get a percentage. B2C companies tend to have higher trial conversion rates but lower customer lifetime values. to 29% depending on the industry.

Customer Experience 52

Customer Experience Onboarding KPIs User Testing B2C 52

Userpilot

NOVEMBER 16, 2022

B2B marketing automation is more complex than B2C since the B2B sales cycle is longer and often involves more than one persona. What is the difference between B2B and B2C marketing automation? Then, segment your customers according to that data and personalize the user experience based on what’s most relevant to them.

Feedback Software 98

Feedback Software Analytic Tools B2B Embedded Analytics 98

Product Innovation Educators

JANUARY 17, 2022

We sell B2C and currently offer the app for a range of property and casualty (P&C) insurance. [7:33] Collecting data at every touchpoint and simplifying the user experience would be a huge effort for old insurance companies. We collect behavior data and customer feedback to improve the user experience.

Feedback Software 97

Feedback Software Data Visualization Customer Feedback Customer Experience 97

Userpilot

APRIL 7, 2023

B2B customer insights vs B2C customer insights B2B insights focus on businesses as customers, while B2C insights focus on individuals as customers. B2B and B2C clients also differ in terms of their customer base, data sources, sales cycles, and marketing approaches. Their overall satisfaction level with your product.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Mixpanel

NOVEMBER 8, 2021

As a VP of Product at Roam Digital, a full service consultancy, I’ve had the opportunity to work on a wide range of B2B and B2C products. Instead, you can focus your customer emails, user experience, and even push notification offers toward getting users to take that one specific action. Double down on what matters most.

Data Visualization 116

Data Visualization Onboarding KPIs Analytic Tools Customer Feedback 116

Userpilot

FEBRUARY 12, 2021

Of the 1000 companies we signed up for to study their onboarding, 73% of B2C companies offered a free or freemium product, and 86% of B2B brands offered a free trial instead of freemium. We will then explain the benefits of freemium for SaaS and why they work well for B2C companies and not so great for B2B. Source: Spotify.com.

User Testing 98

User Testing Reporting Tools B2C Onboarding KPIs 98

UX Planet

FEBRUARY 1, 2024

This approach not only enhances the usability of the product but also aligns its development with the real-world requirements of its users, making it more likely to succeed in the market. They represent fictional characters, but are grounded in the realities of your target audience, created through meticulous user research.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

Userpilot

OCTOBER 15, 2023

Their holistic approach bridges gaps between digital marketing, product, and user experience to foster long-term relationships and sustainable growth marketing opportunities. Craft features and optimizations that enhance user interaction and steer them towards coveted outcomes. Conduct A/B testing with Userpilot.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization User Testing 105

The Product Coalition

JANUARY 27, 2024

There’s a clear distinction between technical and business-oriented roles, as well as between those focused on B2C and B2B markets. The focus might occasionally shift to prioritising the needs of a select few over the broader user base and that's fine because success in closing a big deal might mean life or death for a start-up.

Feedback Software 139

Feedback Software Analytic Tools Onboarding KPIs B2B 139

Ask Benny

JULY 1, 2019

A B2C product manager can bring a B2B product, methodologies of optimizations and analytics, while a B2B product manager may bring a B2C product, an experience of juggling prioritization and very technological understanding. They can also bring methodologies that can help a company try new things.

Product Management 78

Product Management Product Manager Weak Development Team B2C 78

The Product Coalition

MAY 24, 2023

After all, your users will search specifically for a tutorial when they experience an issue with your software. A well-made video tutorial can literally save the user experience and restore shattered customer loyalty. At Alconost, we think B2B videos should be as easy to understand as B2C communications.

Customer Experience 128

Customer Experience User Testing Advertising Customer Feedback 128

280 Group

AUGUST 11, 2020

For many B2B and B2C products, the framework of a Marketing and Sales “funnel” is well-known and widely-practiced by many software and services companies. The Difference Between Product-Led and Sales/Marketing-Led Go-To-Market Strategies. The traditional Marketing and Sales funnel approach.

Webinar 296

Webinar Research Software User Testing Customer Experience 296

The Product Coalition

JUNE 15, 2020

It’s cheaper, reaches more people, and has proven results for SaaS, B2B, and B2C companies. The freemium model puts the product directly into the hands of anyone who wants it, creating an enormous user base and FOMO for those who don’t have it. As of 2020, they have roughly 335 million monthly active users.

Onboarding KPIs 88

Onboarding KPIs Strategy Product Management Product Manager 88

ProductPlan

FEBRUARY 28, 2023

For example, if you work in financial services and your product is online banking, your responsibilities will be very similar to a product manager working in a B2C tech company. Balance solving their problems with providing a wonderful experience for the users inside your organization.

Feedback Software 52

Feedback Software Information Technology Product Management 52

Ask Benny

JULY 1, 2019

A B2C product manager can bring a B2B product, methodologies of optimizations and analytics, while a B2B product manager may bring a B2C product, an experience of juggling prioritization and very technological understanding. They can also bring methodologies that can help a company try new things.

Product Management 60

Product Management Product Manager Weak Development Team B2C 60

Userpilot

FEBRUARY 5, 2024

TL;DR Free-to-paid conversion rate measures the proportion of free trial users who upgrade to paid subscribers. You can calculate the free trial conversion rate by dividing the number of free trial users who upgrade to a paid subscription by the total number of trial users. Besides, anything above 30% is regarded as exceptional.

Feedback Software 52

Feedback Software User Testing Data Visualization Analytic Tools 52

Ask Benny

JULY 1, 2019

A B2C product manager can bring a B2B product, methodologies of optimizations and analytics, while a B2B product manager may bring a B2C product, an experience of juggling prioritization and very technological understanding. They can also bring methodologies that can help a company try new things.

Product Management 60

Product Management Product Manager Weak Development Team B2C 60

Ask Benny

JULY 1, 2019

A B2C product manager can bring a B2B product, methodologies of optimizations and analytics, while a B2B product manager may bring a B2C product, an experience of juggling prioritization and very technological understanding. They can also bring methodologies that can help a company try new things.

Product Management 60

Product Management Product Manager Weak Development Team B2C 60

Ask Benny

JULY 1, 2019

A B2C product manager can bring a B2B product, methodologies of optimizations and analytics, while a B2B product manager may bring a B2C product, an experience of juggling prioritization and very technological understanding. They can also bring methodologies that can help a company try new things.

Product Management 60

Product Management Product Manager Weak Development Team B2C 60

Ronke PM

APRIL 5, 2023

This is regardless of whether we work on B2B, B2C, or BDD products and services. The beginning of creating an experience with these characteristics begins with collaboration, partnership, and connection with our UI/UX design partners. But, even more indispensably, the experience enables the story to travel easily.

Leadership 52

Leadership User Testing Product Management Product Manager 52

Intercom, Inc.

MARCH 28, 2022

Second, expectations are rising for consumer-grade experiences. Whether B2C or B2B, all businesses must now deliver digital experiences that are easy to use, delightful, and personal. Not only is this what customers want (and expect), but it also will have a significant impact on revenue for businesses going forward.

Reporting Tools 228

Reporting Tools Data Visualization Customer Communications Research Software 228

Userpilot

SEPTEMBER 10, 2022

The churn rate for B2B and B2C companies is almost the same, with the former having a slightly higher involuntary churn figure. B2C companies have a voluntary churn rate of 4.04%. User activation onboarding playbook. Improve your product and the user experience by listening to customer feedback.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Gainsight

APRIL 10, 2023

B2B customers are expecting round-the-clock help (similar to B2C customers). DCS is a strategy to efficiently drive customer adoption, retention, and growth by providing a personalized user experience via omnichannel engagement. This is where digital customer success (DCS) comes in. What Is Digital Customer Success?

Data Visualization 59

Data Visualization Analytic Tools Customer Experience Research Software 59

Mind the Product

JUNE 28, 2018

In most cases, B2B products need to be designed from the ground up to support end-user and buyer needs. Value vs User Experience. As a consumer product manager, you’re focused on building a product that resonates emotionally with users. In a successful B2C product, you have (hopefully) millions of customers.

B2C 142

B2C B2B User Testing Feedback Software 142

Mind the Product

APRIL 10, 2017

Customer insights come from matrixed user experience or product management teams to help us understand the customer context a little deeper, but are still separate from the engineering team. For the B2C commerce and digital marketing folks out there, I know you can relate to the difficulty of doing this well.

Agile 194

Agile Research Software Product Research Customer Experience 194

Userpilot

MAY 3, 2022

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Inbound works really well for smaller SaaS businesses, whether B2B or B2C. Social media marketing is often seen as a B2C marketing strategy but it can also work in an enterprise context if you take the right approach.

Enterprise 98

Enterprise Strategy Marketing Outbound 98

Userpilot

OCTOBER 26, 2021

What difference does it make if your product is B2B or B2C? We take a look at the North Star Metrics used by Miro, Amplitude, Airtable, Dropbox, and Jira on the B2B side, and Facebook, YouTube, Netflix, Spotify, and Instagram for B2C – and consider the differences between them. B2C North Star Metric example.

B2C 98

B2C Onboarding KPIs Analytic Tools B2B 98

freshtrax

JULY 2, 2019

Top Japanese B2C e-commerce marketplaces. As you would expect, Amazon and Rakuten, Japan’s leading e-commerce platform, occupy a huge portion of the Japan business-to-consumer (B2C) e-commerce marketplace share in Japan. Note: online auction transactions include B2B and B2C transactions along with C2C transactions.).

User Testing 92

User Testing Research Software Reporting Tools B2C 92

Userpilot

JULY 5, 2022

Closing the customer feedback loop will help your product stay relevant in the face of changing market trends and user expectations. Userpilot, compared to its competitors , is committed to improving user experience by incrementally developing the most relevant features one at a time. What is incremental innovation?

Feedback Software 98

Feedback Software Analytic Tools Research Software Product Research 98

Userpilot

JUNE 30, 2021

The signup flow is one of the most critical aspects of the user experience journey. It is the initial encounter that a user has with your product. The way you design it can have a major impact on how users perceive your product. The idea is to get users to the UI as soon as possible and eliminate all kinds of friction.

Customer Experience 101

Customer Experience B2C UX Banking 101

ProductPlan

AUGUST 23, 2022

Those people will attempt to use the product to solve problems, improve processes and outcomes, or—for B2C products —to simply have a little fun, distract themselves, connect with others, or learn something new. But regardless of the product’s nature, individual user experiences will inevitably vary based on many factors.

User Testing 52

User Testing Research Software Feedback Software Product Management 52

Userzoom

APRIL 21, 2020

So it doesn’t matter if it’s B2B or B2C, I think every digital interaction that we have is an experience so we need to ensure that it’s optimized for the audience it’s required to serve. Where does UX fit into the digital business? What is the future vision for UX? Enroll today!

User Testing 93

User Testing Research Software Data Visualization Product Research 93

Innovatemap

JULY 8, 2021

With the increasing demand for streamlined B2C communication that limits face-to-face interaction, many tech companies have paved avenues for success. Innovatemap makes “being what people need” our mission with user experience fueling our day-to-day and client relationships driving our long term.

Naming 52

Naming Branding B2C User Testing 52

Userpilot

MARCH 20, 2024

This involves displaying ads within your software and earning money based on user views or clicks. The challenge is to integrate ads in a way that generates revenue without compromising the user experience. Product usage analytics with Userpilot.

Analytic Tools 59

Analytic Tools Feedback Software Data Visualization Strategy 59

Good Product Manager

MARCH 19, 2015

Minneapolis, April 15, 2015: Sorting Out Product Management and User Experience. In this presentation, we will discuss how product management and user experience differ and how they need to collaborate effectively throughout the innovation and product development process. ProductCamp St Louis: Saturday, March 28, 2015.

Customer Experience 68

Customer Experience User Testing UX B2C 68

Intercom, Inc.

NOVEMBER 7, 2019

Here are five quick takeaways: The founders of Spendesk noticed that, while the B2C space was innovating with peer-to-peer quickpay options, nothing like that existed in the B2B space (which often lags a few years behind the consumer market). Short on time?

Feedback Software 162

Feedback Software Marketing User Testing Finance 162