Remove Banking Remove Branding Remove Product Research
article thumbnail

Using Dopamine Design to Enrich the Digital Banking Experience

UX Planet

This is the effect of Dopamine Banking, where finance meets emotions and entertainment, and every tap of your smartphone is engineered to delight and reward. Traditional banking often struggles to capture and maintain customer engagement. Wheres the brand identity? It ultimately changes how we think about financial services.

Banking 80
article thumbnail

Why Great Ideas Fail in Finance: It’s Not the Digital Product, It’s the UX

UX Planet

Chasing the next big product win in banking or fintech? For decades, banks competed through branch locations, branding and fee structures. Any banking app that feels generic, uninspired or offers little real value is already lagging behind. According to Quanti research , by the end of 2024, 3.6

Finance 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Bankers Think UX Is A Joke Until They See This Digital Brand Framework For Finance

UX Planet

The rapid shift to digital-first lifestyles has disrupted traditional financial services, forcing companies to rethink their approach to branding. Todays customers expect financial brands to deliver deeply personalized, seamless digital experiences at every touchpoint, consistently reinforcing what they stand for.

article thumbnail

Applying Neuromarketing to Elevate the Digital Banking User Experience

UX Planet

Written by Alex Kreger and UXDA team Digital banking has undergone significant transformation over the past decade, yet many users still experience stress and confusion when managing their finances online. In digital banking, small positive experienceslike celebrating a $5 savingscan have a surprisingly big impact.

Banking 59
article thumbnail

Consumers want to be heard – how omnichannel feedback helps you tune in

Alchemer Mobile

More accurate and actionable insights Relying on just one feedback channel (like post-purchase surveys) can lead to biased or incomplete data. Others are more likely to respond to in-app surveys, providing quick feedback within the platform they use most. annually, compared to 3.4%

article thumbnail

Rapidly test and validate any startup idea with the 2-day Foundation Sprint (from the creators of the Design Sprint) | Jake Knapp & John Zeratsky (Character Capital)

Lenny Rachitsky

The seven “magic lenses” for choosing between multiple product ideas 6. The “note and vote” technique that eliminates groupthink and gets honest answers from your colleagues 5. The biggest mistake engineers make when building with AI tools 7.

article thumbnail

Inside the AI Revolution in Digital Banking UX: Case Studies, Data, and Strategic Takeaways

UX Planet

A deep dive into how artificial intelligence is shaping the next generation of financial user experiences — through metrics, strategy, and real success stories Until recently, most banks and financial organizations treated artificial intelligence (AI) as tomorrow’s experiment. At the same time, a J.D. Source: J.D.