Remove Blog Remove Customer Satisfaction Remove Inbound
article thumbnail

Product Marketing OKRs: How to Properly Measure Product Marketing Success

Userpilot

Win rate OKRs measure sales performance by showing how many deals were closed compared to the number of inbound leads or conversations. You can use MAU, DAU, and WAU to measure active users in a given period. Increase user satisfaction. HubSpot’s user satisfaction survey. Increase satisfied customers by 2x.

article thumbnail

Our biggest releases of 2022: A next-generation Inbox, our most powerful Messenger yet, and the introduction of tickets

Intercom, Inc.

Here’s how tickets will change the way your team supports your customers: Reduces your team’s costs. Improves customer satisfaction. Allows your customers to self-serve. The visual bot builder helps your team: Create sophisticated chatbots more quickly: Save time for your team and your customers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Create a Resource Center For Your SaaS Product: Steps and Best Practices

Userpilot

A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. It reduces the load on your support team and improves customer satisfaction by providing self-service support. Gather user data from multiple sources to learn more about customers’ pain points.

article thumbnail

How we use bots at Intercom

Intercom, Inc.

On our blog, the bot triggers after a minute if there’s an upcoming webinar that’s relevant to the blog post, and prompts the reader to sign up. At the end of the flow, visitors are given the chance to speak with the sales team, sign up for a newsletter or check out other resources like our blog or webinars.

article thumbnail

Ryan Steinberg on fostering empathetic automation

Intercom, Inc.

You recently wrote a blog post that talked about how automation helped save Intercom $400,000 , which is not nothing. I think we know that, as people who live and breathe support here at Intercom but also as consumers and customers ourselves. Ryan: On the other side of things, we have this thing called the Inbound Custom Bot.

article thumbnail

15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

Your brand positioning should clearly state which pain points business-to-business customers can alleviate by buying the product or service and mention unique selling points (USPs) that make your solution better than competitors. Inbound marketing may be the most commonly covered approach but it won’t be a fit for every SaaS company.

B2B 105
article thumbnail

Market Development Strategy: Definition, Methods, and Examples

Userpilot

After targeting brand marketing campaigns to this new niche, Canva successfully expanded its user base and solidified its position in the education industry. However, to sustain growth and cater to a broader range of business needs, HubSpot expanded its product line to include tools for sales, customer service, and operations hubs.