280 Group

DECEMBER 3, 2020

Improving Product Management Skills & Teams (Product Operations, Product Experimentation, Actionable customer insights, Change Management). Digital Transformation was also thrown into high gear with more companies than ever moving quickly to add digital value to their products. Product-Led Growth.

Webinar 250

Webinar Data Visualization Fractional CTO Analytic Tools 250

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Alchemer Mobile

JANUARY 10, 2019

The challenge of achieving product-market fit is what keeps most product managers up at night. And this time every year, product management professionals are putting yearly strategies together and seeking out resources to ensure their approach is on-trend. Blogs: 280 Group. Product People. Google I/O.

Product Management 217

Product Management Product Manager User Testing Feedback Software 217

The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. Some of them are good, and some of them are bad.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

The Secret PM Handbook

SEPTEMBER 16, 2016

In this part we dive into what you really came here for – product management-specific mental models. Why are product management-related mental models different? The mental models I’m going to talk about share two key characteristics: They are about about products. Who the product is for (the market).

Product Management 275

Product Management Product Manager Product Research User Testing 275

280 Group

SEPTEMBER 17, 2019

Become an expert not only in your market and products, but also in your actual discipline. Whether you do Product Management, marketing, product marketing or even finance you need to become incredibly good at it so that everyone knows you are a master of your trade. Be the Kind of Employee You Want to Manage.

Strategy 201

Strategy Product Management Product Manager Reporting Tools 201

280 Group

MARCH 24, 2019

Late last year, 280 Group conducted its most ambitious and comprehensive survey to date, to learn more about the skill levels of product managers across the globe. We invited over 30,000 product managers to participate, and received nearly 4,000 responses. What are Product Management skills? End of Life.

Product Research 257

Product Research Data Visualization Customer Feedback Research Software 257

bpma ProductHub

FEBRUARY 4, 2018

But since this is the BPMA, we’re thinking about the oft-merged roles of Product Manager (PM) and Product Owner (PO). On January 23rd, Pragmatic Marketing hosted a webinar entitled “Six Ways Product Management’s Role Will Change in 2018.” Engages in market-sensing activities to determine the future of the product.

Product Management 171

Product Management Product Manager Customer Experience Differentiation 171

280 Group

FEBRUARY 1, 2022

Considering 95% of new products fail , having a model for conceptualizing your product’s journey from introduction through decline can help you understand the best course of action during various phases of its existence, so you can maximize its market performance and impact. Can you lower the pricing or change your pricing model?

Feedback Software 296

Feedback Software Differentiation User Testing Customer Experience 296

280 Group

JULY 8, 2019

However, when it comes to a career in Product Management, just focusing on strengths is not going to cut it. Product managers must think strategically about their skill sets and address their weakest areas to give their products the best chance of success.

Weak Development Team 267

Weak Development Team Data Visualization User Testing Product Research 267

Product Management University

DECEMBER 7, 2020

Storytelling skills for product management and product marketing are essential because without them, the value context (why the market cares) of what you’re building, marketing and selling is completely masked. Enroll in Product Management University On-Demand and learn new skills on your own terms.

Reporting Tools 147

Reporting Tools Product Marketing Data Visualization Marketing 147

Userpilot

OCTOBER 6, 2022

How can product managers use them to develop their products? A FAB analysis explores the interactions between features, advantages, and benefits of a product. The product’s benefits refer to what the user gains from using it as well as how it’s better than its competitors. Are you ready to jump it?

Analytic Tools 97

Analytic Tools Feedback Software Data Visualization Customer Feedback 97

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

280 Group

JANUARY 14, 2019

Our Product Management and Product Marketing blog has been sharing content and engaging readers for over a decade. Every year we produce articles that support our readers in the key skills they need in their day to day job and in providing relevant topics and cases that affect their products.

Blog 40

Blog Product Management Product Manager Data Visualization 40

Userpilot

JANUARY 29, 2023

Why do product managers need a new feature validation framework? TL;DR Product managers need a new feature validation framework to ensure that they meet user needs or drive organizational goals and avert product failure. Product teams should invest in validation when developing the MVP.

User Testing 98

User Testing Product Research Framework Feedback Software 98

Product Management University

JULY 7, 2020

Is the maturation of B2B product management and marketing keeping up with the demands of the market? B2B technology companies today bear little if any resemblance to those of the mid to late 90’s, yet a big chunk of the industry is still practicing product management and product marketing the exact same way it did 20-25 years ago.

B2B 165

B2B Marketing Product Management Product Manager 165

Userpilot

OCTOBER 21, 2022

Does it have anything to do with the Minimum Viable Product? Why would you care about MVE as a product manager ? Minimum Viable Experience (MVE) describes how your users must feel when they interact with your product to stay with the company and keep using the product. What is a Minimum Viable Experience (MVE)?

Customer Experience 98

Customer Experience Onboarding KPIs User Testing Customer Feedback 98

ProductPlan

JUNE 5, 2020

Product management is certainly no exception. Product managers and leaders need to find ways to keep learning and growing in an ever-evolving product environment. There’s an abundance of books, podcasts, as well as events at your disposal that cover various product management topics.

Certifications 114

Certifications Customer Experience Artificial Inteligence Product Management 114

Dear Strategy

OCTOBER 6, 2021

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony. Are you interested in strategy workshops and skill-building classes for your product managers or business leaders?

Differentiation 52

Differentiation Product Strategy Strategy Marketing 52

280 Group

NOVEMBER 11, 2019

Doug, the Product Manager. He was a Product Manager responsible for a fairly important product. That left the rest of the Product Managers he had worked with scratching their heads, wondering how he had moved up so rapidly while the rest of them were still individual Product Managers.

Strategy 136

Strategy Product Management Product Manager Webinar 136

The Accidental Product Manager

APRIL 19, 2021

If there is one job that most product managers would not want to have these days, it would to be a product manager for an independent book store. However, independent bookstores are still in business and it’s because of what their product managers have done that they are still around.

Books 118

Books Product Management Product Manager Events 118

Product Management University

APRIL 18, 2017

The B2B Product Manager Magazine April 2017 is now available. In this issue we cover everything from selling value in spite of your product’s deficiencies to what makes a rock star product manager to the criticality of the functional designer role. In This Issue: Blog: High-Octane Product Management.

Magazine 100

Magazine Healthcare Product Management Product Manager 100

Product Management University

APRIL 18, 2017

The B2B Product Manager Magazine April 2017 is now available. In this issue we cover everything from selling value in spite of your product’s deficiencies to what makes a rock star product manager to the criticality of the functional designer role. In This Issue: Blog: High-Octane Product Management.

Magazine 100

Magazine Healthcare Product Management Product Manager 100

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. And you had to own all the servers. Nightmare, right?

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Product Management University

MARCH 24, 2021

Engineering wants a product strategy that allows them to use their technical savvy. Marketing wants a strategy that makes it easier to differentiate your value. Senior executives want a product strategy that brings in new logos and entices existing customers to give you more money. Try Product Management University On Demand.

Product Strategy 298

Product Strategy Strategy Differentiation Vision 298

ProductPlan

NOVEMBER 10, 2020

For forward-thinking online retailers, this means hiring an eCommerce product manager. What Is An eCommerce Product Manager’s Product? Although the job description can vary from company to company and across industries, product managers all share at least a couple of common responsibilities.

Research Software 98

Research Software Feedback Software Reporting Tools Technical Review 98

Product Management University

APRIL 15, 2018

Is it time for a more interesting and unique flavor of selling – or is it time for a more tantalizing flavor of product management to differentiate the way you sell? Identify customer problems, communicate how your products or services solve those problems, then articulate the benefits.) It’s not wrong or bad.

Product Management 113

Product Management Product Manager Differentiation Document 113

Product Management University

OCTOBER 12, 2021

Product Marketing may be one of the most misunderstood and undervalued functions as evidenced by the fact that so many B2B organizations still don’t have it. If clearer differentiation and greater sales success are on your A-list, dispel these three product marketing myths and you’ll be on your way. Here’s the thing.

Product Marketing 147

Product Marketing Marketing Differentiation Healthcare 147

Mind the Product

MAY 5, 2020

Ahead of the ninth Global Accessibility Awareness Day (GAAD) on May 21st and, at a time where digital products are very much in the spotlight, we’re digging deep into accessibility to better understand how we, as product managers, can improve our digital products. What’s right for my product?

Reporting Tools 119

Reporting Tools Research Software Product Management Product Manager 119

Antwak Blog

JANUARY 29, 2021

Product Management could be your key to move out of a stagnating career. If Product Management is your likely choice, then this is the right blog for you. Product Manager not Prime Minister). As a Product Manager, you have to wear different hats at different times. Wearing multiple hats.

User Testing 52

User Testing User Friction Product Management Product Manager 52

Userpilot

NOVEMBER 14, 2022

What’s product planning? How do you apply your product management skills and knowledge to build a robust product plan? Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. Are you ready?

Product Research 98

Product Research User Testing Onboarding KPIs Research Software 98

The Product Coalition

JUNE 1, 2020

You don’t need to be a data scientist to be a product manager. You don’t need to have any serious data analysis experience to start your product management path. But the best products are data-driven products, which means you need to get comfortable with handling data on a day-to-day basis. Don’t believe us?

Data Visualization 78

Data Visualization User Testing Product Management Product Manager 78

The Product Coalition

AUGUST 3, 2023

A compelling product vision is a guiding light, providing direction and purpose to the development process. Meanwhile, a robust product strategy lays the roadmap to achieve that vision. The Impact: Articulate the positive outcomes your product will bring to users or the market.

Vision 130

Vision Product Research User Testing Roadmap 130

Userpilot

JANUARY 14, 2023

What is product success? What can product managers do to improve their chances of building successful products? How can they measure that their product is on a path to success? Successful SaaS products satisfy user needs and realize organizational business goals. Continuous Product Discovery.

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

ProductPlan

JULY 9, 2021

What Is a Data Product Manager? A data product manager (PM) focuses on product data management, which is the process of collecting, organizing, storing, and sharing data within an organization. . How Does a Data Product Manager Differ from a Traditional PM? To a data PM, data is the product. .

Data Visualization 40

Data Visualization User Testing Product Management Product Manager 40

Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. Z” is positioned to establish significant price differential with “Y”.

Positioning 52

Positioning Feedback Software Product Management Product Manager 52

The Product Coalition

FEBRUARY 4, 2020

Prioritization and how to do it right remains one of the biggest questions for Product Managers. In our weekly AMA sessions , top Product Managers across the board are asked for how they approach prioritizing features, and how to communicate priorities for stakeholders. A confidence percentage will help you with that.

Customer Experience 78

Customer Experience Product Management Product Manager Technical Review 78