Product Management University

SEPTEMBER 24, 2019

Here’s an example of product positioning at its finest. Product knowledge is a big fat handicap when it comes to positioning value because it forces you to overthink everything. As product managers and product marketers, all you have to do is bring their vision of success to life with your positioning and you’ve got a winner.

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Positioning Customer Experience Differentiation B2B 113

Product Management University

NOVEMBER 13, 2018

” Good sales positioning and discovery techniques can help you understand true buyer motivations so you don’t end up in the Nobody Zone. This stage is where your company messaging and solution positioning can fully engage buyers or push them away. There’s an old saying: “buyers are liars!”

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The Product Coalition

FEBRUARY 5, 2021

I have read many books, articles and blog posts as well as listened to podcasts about how to effectively talk to customers, but doing a large number of customer interviews myself was how I realized just how easily we can be led astray. This is the first step in avoiding positive customer feedback that may not be true.

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User Testing Blog Customer Experience Customer Feedback 121

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Let’s have look at what product positioning actually is, what it involves, the benefits of effective positioning, the strategies you can employ, and the risks of ignoring all the wisdom in this article.

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Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

SEPTEMBER 28, 2022

Customer loyalty and satisfaction are also highly influenced by customer perceptions: A positive perception helps build trust among the customers, which in turn, improves customer satisfaction and loyalty. How your team positions your product in the market and communicates its value to consumers greatly impacts how they perceive your product.

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User Testing Customer Experience Customer Feedback Feedback Software 98

The Product Coalition

OCTOBER 21, 2021

Three blog posts to share what I wished I knew when starting out in my Product journey. Providing insights and tips & tricks to get your… Continue reading on Product Coalition ».

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Positioning Product Management Product Manager Customer Feedback 143

Usersnap

OCTOBER 21, 2021

They can provide positive feedback in the survey, and ultimately give you a great referral. The position of each customer is then known by segmenting the respondents into 3 groups ( detractors, neutrals, and promoters ). 6 Steps to Use A Positive Customer Survey, NPS or CSAT, for More Referrals.

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Good Product Manager

FEBRUARY 7, 2021

Recent Blog Posts. I wrote two posts for the Forrester blog that touch on popular subjects in recent client discussions: Roles and Responsibilities for Product Management and Portfolio Marketing: How Much Do They Matter? : I often field questions like “Who should be responsible for [X]?” Upcoming Presentations and Events.

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Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Define your competitive positioning approach.

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Positioning User Testing Reporting Tools Data Visualization 69

Actuation Consulting

FEBRUARY 25, 2019

A strong positioning statement is an important ingredient for success. In this post we share some tips for developing a well thought out positioning statement. What is a Positioning Statement? A well-crafted positioning statement brings together your overall value proposition with your positioning for a product.

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Johanna Rothman

APRIL 4, 2022

When I started to blog in 2003, I used Blogger. ” I had to hire someone to move my Blogger blog and HTML site from old technology to new technology. If you happen to look at the first couple of years of posts for my blog, you'll notice there are no comments. Back in February, Feedly rejected both my blog RSS feeds.

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Feedback Software Technical Review Blog Technology 59

PMLesson's Ace the PM Interview

FEBRUARY 1, 2020

Hence, every action should lead to positive impact. That means the goal of your company should maximize for positive impact. I’ve written how I did this in detail on my blog here www.divyadhar.com. You can find more about Divya through her blog or on her LinkedIn. Q: How did Exponent help with your interview process?

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Positioning Technical Cofounder Startups Customer Feedback 87

Generation Focus

MAY 14, 2021

We recognize that user experience research is only possible through the time, energy and expertise of participants, and therefore as a team we are committed to facilitating positive participant experiences for every participant we recruit for a research study. What do you think? Do you have any questions?

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Positioning Customer Experience User Testing Customer Feedback 62

Generation Focus

MAY 14, 2021

We recognize that user experience research is only possible through the time, energy and expertise of participants, and therefore as a team we are committed to facilitating positive participant experiences for every participant we recruit for a research study. What do you think? Do you have any questions?

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Positioning Customer Experience User Testing Customer Feedback 62

Generation Focus

MAY 14, 2021

We recognize that user experience research is only possible through the time, energy and expertise of participants, and therefore as a team we are committed to facilitating positive participant experiences for every participant we recruit for a research study. What do you think? Do you have any questions?

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Positioning Customer Experience User Testing Customer Feedback 62

Generation Focus

MAY 14, 2021

We recognize that user experience research is only possible through the time, energy and expertise of participants, and therefore as a team we are committed to facilitating positive participant experiences for every participant we recruit for a research study. What do you think? Do you have any questions?

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Positioning Customer Experience User Testing Customer Feedback 62

Product Management University

OCTOBER 28, 2019

And that market knowledge is the key to leading from a position of strength. The post How Product Management & Product Marketing Lead From a Position of Strength appeared first on Proficientz. I still hear it routinely from my clients today. The diagnosis is simple. Imagine This. What would change?

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Product Management University

JUNE 25, 2018

Effective product positioning comes in many forms. For more effective product positioning, your bold headings, titles, themes, and leading statements should be something that every buyer would agree with, and worded in a way that causes buyers to relive their biggest headaches. Most of them could make an energy drink sleepy!

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Mironov Consulting

DECEMBER 29, 2017

Of course, excellent customer service doesn’t just happen; it requires training and it requires the position and viewpoint of customer service policy to be well-defined. The post Guest Blog: Customer Service in Retail – Infographic appeared first on Shep Hyken. This offers an opportunity to delight the customer.

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Userpilot

JULY 29, 2019

When I started my first business 6 years ago (which has miraculously survived until this day) I didn’t even have a clue what “market or product positioning or product positioning strategies” were. Not because of the product itself – but how it was positioned on the market. If you’re wondering where’s SaaS?

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Feedback Software Positioning Reporting Tools Strategy 104

Usersnap

JUNE 24, 2022

Positive review response examples provide proof to the entire audience that your business is reliable. Just as we’ve seen with the user feedback we get from our customers, there’s a tendency for users to review a negative experience rather than a positive one. This leads to the positive reviewers feeling a bit neglected.

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User Testing Feedback Software Customer Feedback Software Review 52

Gainsight

DECEMBER 10, 2018

Before you say, “ thank u, next ” to 2018, check out Gainsight’s top blog posts, webinars, and resources of 2018. Top 5 Customer Success Blog Posts of 2018. Click here to read the blog. Click here to read the blog. This blog post covers the six metrics every Customer Success professional needs to know.

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Webinar Blog Customer Experience Customer Feedback 71

Daniel Elizalde IoT Blog

APRIL 6, 2021

How do you define a product positioning that drives sales and informs your roadmap? Get new episodes delivered right into your inbox or Subscribe to the podcast on iTunes | Android | Stitcher | Spotify Episode Details – How Great Positioning Leads to Great […].

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Positioning Roadmap Enterprise Leadership 71

280 Group

NOVEMBER 30, 2023

This comprehensive blog post will delve into the current state of Product Manager salaries in 2023, shedding light on the evolving demands of this profession and providing valuable insights for aspiring Product Managers on how to excel in their careers. As we usher in the year 2024, the role of a Product Manager remains indispensable.

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Certifications Product Management Product Manager Management 177

280 Group

NOVEMBER 30, 2023

The job market presents a wealth of opportunities, as a cursory search on LinkedIn yields over 200,000 open positions. By dedicating yourself to skill development and staying attuned to industry trends, you can position yourself for unparalleled success in this exciting and evolving field.

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Certifications Product Management Product Manager Research Software 177

Business of Software Conference

OCTOBER 23, 2019

1: Do you have a stance on positioning? My interest was piqued at the beginning of the day when April Dunford gave an entire talk on how to position for growth (she’s literally written the book on it, which you can buy here). The post Guest Blog Post: Four Quick Takeaways From #BoS2019 appeared first on Business of Software USA.

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Blog User Friction Customer Experience Events 45

Spice Catalyst

JULY 1, 2022

Listen on Spotify.

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Blog Positioning 78

280 Group

NOVEMBER 30, 2023

The job market presents a wealth of opportunities, as a cursory search on LinkedIn yields over 200,000 open positions. By dedicating yourself to skill development and staying attuned to industry trends, you can position yourself for unparalleled success in this exciting and evolving field.

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Certifications Product Management Product Manager Research Software 156

The Product Coalition

JUNE 13, 2019

Sure, there are some junior positions out there that can be reached with a few months’ experience and a prestigious certification. However, most of the time professionals who undertake the transition aim to build the following story with their resume: their gradual acquisition of product skills across different positions and functions.

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Positioning Technical Review Product Management Product Manager 60

Product Management University

MARCH 3, 2021

The performance of product management and the ripple effect (positive and negative) on engineering, marketing, sales and customer success is front and center this month. Blog: High-Octane Product Management. Product Positioning vs. Market Positioning: The Key Difference. We offer a few insights. We offer a few insights.

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B2B Product Management Product Manager Magazine 130

Product Management University

NOVEMBER 17, 2020

We hope your 2020 is winding down on a positive note, all things considered. Blog: High-Octane Product Management. 7 Tips for Positioning Greater Strategic Value & Differentiation. To what extent do you have to completely redefine your positioning to align with new customer priorities? View the magazine.

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Magazine B2B Product Management Product Manager 130

280 Group

JANUARY 14, 2019

Our Product Management and Product Marketing blog has been sharing content and engaging readers for over a decade. Video] The Importance of Product Positioning. He explains why good product positioning is so critical for your product and your messaging. There you have it, our top Product Management blog posts of 2018.

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Userpilot

MARCH 25, 2024

Act on insights to drive positive sentiment. It encompasses the opinions and feelings of customers, which can be positive, negative , or neutral. to identify positive or negative words and phrases and issue a sentiment score. Likewise, you may want to know how neutral sentiment can be transformed into positive sentiment.

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Data Visualization Feedback Software Analytic Tools Reporting Tools 105

Dear Strategy

MAY 10, 2018

On this week’s episode, host Bob Caporale, President of the product management and product strategy training company Sequent Learning Networks , answers the following question: Dear Strategy: “Which approach or tool should I use for defining the positioning strategy in a Red Ocean?”. Read the full blog post.

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Positioning Strategy Blog Product Strategy 40

280 Group

FEBRUARY 4, 2022

This position requires a minimum of five years of managerial experience and a demonstrated ability to manage Product Managers and entry-level product marketing staff. . The most senior-level position in Product Management is the VP of Product Management. VP of Product Marketing Salary Total Compensation: $315,003 .

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The Product Coalition

FEBRUARY 25, 2024

In this blog series, we embark on a comprehensive journey through the evolution of Netflix, tracing its origins, key milestones, and the driving forces behind its remarkable transformation.

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Analytic Tools Entertainment Customer Experience Data Visualization 109

280 Group

APRIL 17, 2020

I have posted several blog articles over the last few years on job search related topics. You can also check out the full-time positions that 280 Group is regularly sourcing for our clients. Keep positive. But there are companies who are hiring ! So, what is your plan for your next strategic role? Job Search Resources.

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