The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

Product Strategy 146

Product Strategy Research Software Strategy User Testing 146

Userpilot

JULY 24, 2024

Launching a product without a well-defined product strategy framework is similar—you risk wasting resources without a clear path to success. So, how do you outline a product strategy framework that is the foundation of product-led growth ? Product strategies help you design and grow your products.

Data Visualization 111

Data Visualization Framework Product Strategy Analytic Tools 111

Roman Pichler

MARCH 14, 2017

As you may know, the product owner originated from Scrum, where the role is responsible for maximising the value the product creates. This sounds like a text-book product management responsibility to me. Additionally, some approaches like SAFe employ a separate product manager and product owner role.

Product Management 282

Product Management Product Manager Research Software Product Research 282

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. Book a demo to learn more.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

The Product Guy

JULY 2, 2017

In product development, the minimum viable product (MVP) is a product which has just enough features to gather validated learning about the product and its continued development. If you are just starting out in your product management career it is important to look at where you fit in the market. ” [1.

User Testing 295

User Testing Product Research Customer Experience Analytic Tools 295

Mind the Product

MARCH 20, 2020

Quoting Georgie Smallwood, CPO of European digital bank N26, Melissa explains that the skills of a product leader are essentially those of a product manager but with wider scope. Using a graph from her best-selling book Escaping the Build Trap , Melisa shows how product work can be divided into three skill sets: Tactical.

User Testing 253

User Testing Product Research Customer Feedback Customer Experience 253

Roman Pichler

OCTOBER 6, 2020

This may include suggesting applying a Kanban-based process to visualise and manage the discovery and strategy work, as I recommend in my book Strategize. Co ntinuous Product Discovery. As helpful as timeboxed product discovery is, it is not enough.

Product Research 296

Product Research Technical Review Feedback Software Research Software 296

The Product Coalition

MARCH 24, 2021

This thinking is misleading as the mere focus should be on getting a foot on the mainstream market, win a niche and then use those customers as a reference to attack adjacent segments. This company has already won some early adopters that try the solution but now wants to cross the chasm to enter the mainstream market. 3) Kalbach, Jim.

User Testing 158

User Testing Research Software User Friction Customer Experience 158

Userpilot

AUGUST 18, 2024

According to Ant Murphy, the reason is simple, you don’t have a prioritization problem, you have a strategy problem. We explain how to create a successful product strategy, the role of product strategy in prioritization, and how to align your prioritization efforts with your strategy.

Data Visualization 105

Data Visualization Strategy User Testing Product Research 105

Roman Pichler

JANUARY 9, 2018

I prefer to use a Kanban-based process and a Kanban board, as I discuss in my book Strategize in more detail.). Explore the key assumptions and risks in your product strategy and business model by systematically testing and addressing them in an iterative fashion using, for example, observations, interviews, surveys, and prototypes.

Product Research 184

Product Research Technical Advisors User Testing Research Software 184

Product Talk

APRIL 17, 2024

They’ve done all things by the books. We have booking pages in place. They’ve read your book. My teams read all of these books, they do good trainings, they go to conferences, but they were lacking these tiny little details, and, to be honest, even I struggled. The second one is product strategy.

Product Research 311

Product Research User Testing Data Visualization Research Software 311

Userpilot

JULY 22, 2024

Here are the steps to develop your positioning effectively: Conduct thorough market research. Perform competitive analysis by identifying competitors, studying their offerings, and conducting a SWOT analysis to find market gaps. Design an effective product strategy. Understand your competition.

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Research Software Positioning Data Visualization Definition 103

Userpilot

SEPTEMBER 14, 2023

Product management focuses on the overall strategic direction and champions the product inside the organization. Product marketing, on the other hand, promotes the product to the outside world. Book the demo to see how Userpilot can help your product and marketing teams drive product success!

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Userpilot

JULY 25, 2024

Here’s how experience can impact your associate product manager’s salary, according to Glassdoor: 1 to 3 years experience : $110,299/year 4 to 6 years experience : $112,294/year 7 to 9 years experience : $116,557/year Looking into tools for associate product managers? Book a demo to see it in action!

User Testing 94

User Testing Analytic Tools Data Visualization Feedback Software 94

Userpilot

AUGUST 12, 2024

Key insights from Marty Cagan’s book, TRANSFORMED. The core dimensions and concepts of the product operating model. TL;DR Marty Cagan has over 20 years of experience helping most companies adopt the product model, founding the Silicon Valley Product Group, and speaking at major conferences.

Feedback Software 105

Feedback Software Analytic Tools Research Software Product Research 105

Userpilot

JULY 29, 2024

ProductPlan excels in planning, visualizing, and communicating product strategies , notably through creating a comprehensive product roadmap. Statista is a premier data research platform offering extensive statistics, market research reports, and industry studies for detailed research.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Data Visualization 105

Product Innovation Educators

JUNE 24, 2024

Use storytelling techniques to make your experiences memorable and relatable, and don’t be afraid to ask thoughtful questions about the company’s product strategy and culture. Share an example of how fostering a genuine connection has led to a positive outcome in your product management career.

Product Management 249

Product Management Product Manager User Friction Product Research 249

Userpilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market. Book the demo! What are market gaps?

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Userpilot

NOVEMBER 20, 2023

Book the demo to see how it can help your technical product managers. What is a technical product manager? Technical product managers vs. product managers Regular and technical PMs usually work together at all stages of the product management process , but their roles focus on different aspects of product development.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is product strategy?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

JULY 31, 2024

A well-developed strategy sets the direction and focus for the product development process and facilitates a seamless public launch. A typical product development process follows seven stages: idea generation , market research, technical specifications, roadmapping, product development, MVP release , and continuous iteration.

Analytic Tools 104

Analytic Tools Research Software Feedback Software User Testing 104

Userpilot

OCTOBER 17, 2023

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. Since you need the right tools to follow a customer insights strategy.

Data Visualization 103

Data Visualization Analytic Tools Research Software Feedback Software 103

Userpilot

JULY 23, 2024

A product development team is usually made up of the product manager , project manager, product designer , developer, marketing team , and sales team. Key stages of the product development life cycle: Ideation : Conduct market research and brainstorm potential solutions to the challenges.

Analytic Tools 109

Analytic Tools Feedback Software Research Software Data Visualization 109

Userpilot

JULY 17, 2024

The right persona examples can help you guide effective product strategies, ensuring that your offerings meet the needs and expectations of your users. Let’s explore: What a persona is and its importance in product management. User persona : Useful for product development and user experience design. What is a persona?

User Testing 105

User Testing Research Software Data Visualization Feedback Software 105

The Product Coalition

JUNE 19, 2022

One of my best tips for doing deep product work used to be to work from home. It was a countermeasure to the popular symptom of product managers doing their real work?—?market market research, customer insights, backlog grooming, etc.?—?when Working on the product strategy” is way too vague.

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Userpilot

MARCH 8, 2022

Harvard Business School appointed Perri to teach product management in their MBA program in 2019. Melissa’s largest contributions to the Product Management field. In 2018, Perri published a popular book entitled “ Escaping the Build Trap : How Effective Product Management Creates Real Value ”.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Userpilot

JULY 31, 2023

Product managers should primarily be focused on the product itself – the roadmap, vision, and execution – while product marketing managers ’ main area of focus should be on product positioning and the go-to-market strategy. Who is a product marketing manager?

Product Marketing 98

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Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. PMs need to know how to use product analytics tools to gain actionable insights. Book the demo! Hard product management skills Let’s start with the hard skills.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

Userpilot

JULY 16, 2024

Technical product manager responsibilities include: Conduct user and market research to understand user pain points. Develop the product vision and expand on the strategy. Create a product roadmap so you can prioritize features more easily. Build your portfolio by taking a freelance product management jobs.

Analytic Tools 111

Analytic Tools Research Software Data Visualization Feedback Software 111

Userpilot

JULY 18, 2023

Fear not though, as our product management software guide will give you insights into some of the best-in-class applications that will boost your team performance and help you build successful products! Roadmapping software visualizes and plans product development over time, facilitating coordination and alignment across teams.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Reporting Tools 98

Userpilot

JANUARY 14, 2024

The Vice-President of Product is a part of the senior leadership team and they are responsible for the overall product strategy and vision across the entire business. The Chief Product Officer is the most senior role in charge of the entire product management function. What is a product manager?

Data Visualization 105

Data Visualization Analytic Tools Research Software Feedback Software 105

Userpilot

AUGUST 29, 2023

They also need tools to help them do their job: Userpilot is a powerful, end-to-end product management solution, offering a range of capabilities from gathering feedback, to providing support to engaging users with in-app messages, and far more. Book a demo to see it in action. What is product management? Drives product success.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

JUNE 17, 2024

Customer Retention : Keep users engaged with continuous product value. Expansion : Drive growth through satisfied users advocating for the product. Let’s go over the steps to build a product-led strategy: Define your ideal user : Conduct market research and create user personas to design an effective product-led strategy.

Analytic Tools 103

Analytic Tools User Testing Onboarding KPIs Customer Experience 103

Userpilot

SEPTEMBER 11, 2023

A soft launch releases the product to a limited audience, a minimal launch releases only a limited feature set, and a full launch releases the full product to everyone. It involves market research, goal setting, and the development of your go-to-market strategy. What is a product launch?

Product launches 105

Product launches Product Research Data Visualization Research Software 105

Userpilot

JANUARY 16, 2024

If your goal is to drive product growth through exceptional product management, Userpilot can help. Book a demo today to begin! How ChatGPT can benefit product managers Picture this: you’re a product manager juggling a gazillion tasks and your brain feels deflated. ChatGPT performs market research.

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ChatGPT Data Visualization Onboarding KPIs Research Software 105

Userpilot

NOVEMBER 21, 2022

The insights from the market research feed into the go-to-market strategy. This outlines how to launch the product to the right clientele at the right time. While developing the GTM strategy , they work with the marketing team to select the best ways of promoting the products. Book the demo!

Product launches 98

Product launches Product Research User Testing Research Software 98

Userpilot

MAY 1, 2024

Guide your product development process with the insights you’ve gathered. Book a demo now. It ensures that your product adapts as your users’ needs change. Creating data-driven product strategies – It takes the guesswork out of product development.

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