Melissa Perri
DECEMBER 29, 2023
Since publishing my second book, Product Operations, in October, I’ve been reflecting on what I learned writing two business books and wanted to share those insights that I wish someone had shared with me before I started. They brushed it off, saying, "Look, the world's got enough books on that topic." That was back in 2016.
The Product Coalition
OCTOBER 13, 2022
If only books on product management had labels that say “pre-PMF” or “post-PMF”. Here are 10 great product books on pre-product market fit (pre-PMF)! ?? Learn who to listen to: “The Mum test” (Rob Fitzpatrick) This book will teach you that they’re some people you should never listen to, like your mum.
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bpma ProductHub
OCTOBER 2, 2017
A new book, Product Roadmaps Relaunched, could help you re-think and re-launch your approach to Product Roadmapping. It’s a real practitioners’ book, written by four Boston-based leaders in Product Management: C. The book is packed with examples and best practices. The book will be available in October.
The Product Coalition
APRIL 3, 2024
Theodore Levitt’s ‘ Marketing Imagination ’ is a significant example of how to inspire innovation with a customer-centric mindset. In my last post I shared the visual notes from “Marketing Myopia” by Theodore Levitt. One of the books there was “The Marketing Imagination” written by the same author.
Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker
Everyone working on a product is trying to achieve the same goal: product-market fit. In this webinar, product management expert Dan Olsen will share his simple but effective framework for achieving product-market fit from his book The Lean Product Playbook. But most products fail to do so.
Intercom, Inc.
JANUARY 14, 2019
The Intercom marketing team is made up of a diverse group of individuals with distinct backgrounds and perspectives that inform our work. We asked five Intercomrades to tell us about a book they have read that has had an impact on them. Jarell Cardoza, Product Marketing Manager ( @jarcardoza ).
The Product Coalition
DECEMBER 29, 2021
This year I developed a new reading approach, in which I read several books in parallel, usually from different topics. Yes, there are four quotes instead of just one :) This book is my number one for this year, and I will defiantly read it a few more times as it changed the way I think about strategy.
Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products
Hooked, the book, is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products.
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