Remove Branding Remove Certifications Remove Leadership
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Special: The 7 Knowledge Areas of Product Mastery in 2025 – with Chad McAllister, PhD

Product Innovation Educators

Start 2025 with the essential knowledge areas that give product managers more influence and success In 2024 I co-authored the 3rd edition of the Product Development and Management Body of Knowledge: A Guidebook for Product Innovation Training and Certification.

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Testers Aren’t QA: Setting Internal Expectations for Beta Testing

Centercode

Here’s what that looks like: Engineering wants detailed reproduction steps and logs Product wants insight into feature adoption or customer fit Support expects ticket-ready reports Marketing needs glowing testimonials UX is hoping for quotes about usability Leadership wants a confident green light The result? Testers stop contributing.

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525: Use Jobs-To-Be-Done to sell more product or to make a better product? – with Chad McAllister, PhD

Product Innovation Educators

The company believed focusing their energy on one brand would help them compete more effectively. They decided to keep both brands and reframe their marketing. This program provides training and certification for those who want to lead innovation initiatives within their organizations.

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Unlock Your Career Potential: Mastering Business Acumen for Lasting Success

Business Acumen Institute

We’re happy to be doing this again as a as a co-branded initiative because business acumen has become so incredibly pronounced. Well, in leadership development, we look at behaviors as What are what is somebody doing? There’s a whole entire certification organization around that. A behavior. How do we see them?

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What Is Product Leadership?

The Product Coalition

This month, we’re focusing on all things Product Leadership. Before we start diving into the ins and outs of leadership in Product Management, it’s important to ask and to understand what we mean by Product Leadership. they’re in a Product leadership role. Keep an eye out for events, podcasts, blogs, and more!

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TEI 183: Bad habits experienced product managers should avoid-with Alicia Dixon

Product Innovation Educators

Also, both Alicia and I have found value in product management training and certification. I began the interview asking her about this, as she currently has five product management certifications, which is more than anyone else I know. My background is in marketing and brand management.

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What is first-party data?

Intercom, Inc.

Brands struggle to offer seamless omni-channel experiences, with about half of business decision-makers saying their brands do not have the ability to carry context across channels. The problem with third-party data.