Alchemer Mobile

APRIL 12, 2022

The mobile investments teams made to Travel apps in 2020 paid off in 2021, fast-tracking the comeback Travel brands desperately needed after a year of uncertainty and low engagement, particularly in Transportation and Hospitality and Tourism. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. Download your copy here.

Travel 261

Travel User Testing Research Software Feedback Software 261

Alchemer Mobile

APRIL 5, 2022

DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. When Finance brands segmented interactions based on shifted emotions, their 30-day retention for both Fans and Risks increased to 87%; 90-day retention for both Fans and Risks increased to 82%; and annual retention for Fans increased to 67% and to 61% for Risks. Download your copy here.

Finance 261

Finance User Testing Feedback Software Research Software 261

280 Group

JUNE 22, 2023

It’s the only role in a company that grasps all aspects of the business, including customers, the market, competition, trends, strategy, business models, and more. Well, a product manager is someone who works for the specific brand of ice cream and decides which flavors to make. It’s creating win-win strategies.

Product Management 308

Product Management Product Manager Customer Experience Management 308

Alchemer Mobile

MAY 12, 2022

DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. Brands were still eager to talk to their consumers, but the 2021 data story paints an interesting picture around caution in their approach, particularly around surveys. Basing product decisions on only 5% of your brand’s consumer base is a flawed and dangerous strategy.

Data Visualization 264

Data Visualization User Testing Reporting Tools Feedback Software 264

Product Innovation Educators

MAY 15, 2023

What a community can do for your product – for product managers Today we are talking about building a community for a brand or product. What can a community do for a brand or product? She is a community strategist who designs and implements communities for brands. So this episode is about communities.

Branding 95

Branding User Testing Customer Experience Customer Feedback 95

Alchemer Mobile

MARCH 16, 2021

In response, teams across all industries need to rethink their mobile feedback and engagement strategies to meet rapidly-shifting marketplace changes. These changes were driven by a variety of unprecedented factors due to the coronavirus epidemic, which catapulted mobile app downloads, usage, and corporate investment.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software User Testing 246

Alchemer Mobile

MARCH 24, 2022

While customer acquisition, ratings and reviews, and social proof are externally-visible success indicators of a brand, mobile app retention plays the biggest role in increased customer lifetime value and improved ROI. In 2021, brands talked to more of their consumers than ever before, while clearly shifting their strategies toward retention.

User Testing 264

User Testing Feedback Software Customer Feedback Customer Experience 264

Roman Pichler

JANUARY 31, 2023

You can download the list together with the product vision board template by clicking on the image below. Business Goals Outcome-based : The desired business benefits, the company’s reason for investing in the product, are clearly described, for example, revenue, brand equity, cost savings.

Vision 225

Vision Differentiation Download Branding 225

Alchemer Mobile

MARCH 22, 2022

Download the full 2022 Benchmark Report here. Food and Drink brands who looked at retention through Fans and Risks segments made exceptional strides, particularly in long-term retention. In 2020, many Food and Drink brands increased their mobile offerings and wanted to get more feedback than they’d ever had before.

Reporting Tools 264

Reporting Tools User Testing Data Visualization Feedback Software 264

Alchemer Mobile

SEPTEMBER 3, 2020

So, what are Travel and Hospitality brands to do? Here are our top recommendations for Travel and Hospitality brands at this time: Focus on reducing customer churn and boosting loyalty. Download our five-stage framework to reducing mobile churn. Retail & Shopping (including eCommerce and grocery).

Travel 246

Travel Feedback Software Research Software Data Visualization 246

Alchemer Mobile

JUNE 8, 2022

When brands listen to and act on the voice of the customer (often referred to as “VoC”), it can completely revolutionize the way their business operates. Download the guide today ! DOWNLOAD THE GUIDE TO ACCESS VOC TEMPLATES AND LEARN HOW TO CREATE YOUR OWN VOC PROGRAM. What you’ll learn. What is VoC. How companies use VoC data

Data Visualization 241

Data Visualization Customer Experience Customer Feedback Download 241

280 Group

DECEMBER 20, 2022

Then I spent three years at a brand marketing agency, which taught me to think deeply about the user experience which is so critical in product management. Then I moved into sales enablement at Marathon Health which morphed into a role leading strategy and innovation, which led into my role as VP of Product Management. DOWNLOAD NOW.

Product Management 291

Product Management Product Manager Management Management 291

Intercom, Inc.

AUGUST 11, 2022

In today’s digital era, customer expectations are rising but many support teams lack the modern tools and strategies needed to provide personal, efficient support at internet scale. What’s bad for customers is bad for business: 58% of consumers will stop purchasing from a brand that does not provide personal experiences they value.

Data Visualization 237

Data Visualization Download Customer Experience Strategy 237

The Accidental Product Manager

JANUARY 29, 2024

The plan is to deliver a new generation of technology-packed models that can be updated throughout their life cycle using downloadable software and provide them with customizable features unique to each of the brands. These product managers have big dreams. billion of annual revenue by the end of the decade.

Download 73

Download Product Management Product Manager Automotive 73

Alchemer Mobile

DECEMBER 8, 2022

However, we don’t necessarily recommend this strategy because ultimately, you want to use the Love Dialog at strategic points to gain insight into the customer experience rather than just superficially boost your metrics. If more people actively tell you they do not love your brand or your app during a specific period, that’s not a failure.

Customer Feedback 246

Customer Feedback User Testing Data Visualization Customer Experience 246

Product Innovation Educators

AUGUST 1, 2022

How product managers can empower teams to create a winning product strategy. We hear a lot about strategy and that product managers need to create a product strategy. In practice, what does that mean and how does a product strategy help you be more successful? 2:31] What is strategy?

Product Strategy 105

Product Strategy Strategy Onboarding KPIs User Testing 105

Alchemer Mobile

MARCH 9, 2022

So, why does it often get deprioritized in favor of customer acquisition and app downloads? Frankly, the answer to that question is this: For most brands, customer retention is a nut they still haven’t cracked. In this post, we cover four retention-boosting strategies that will help improve the health of your app.

Customer Feedback 264

Customer Feedback User Testing Customer Experience Data Visualization 264

280 Group

FEBRUARY 13, 2023

In D igital P roduct M anagement we are often evolving products vs creating brand new ones. They need to understand how their products impact the business strategy and financials through things like metrics and OKRs while ultimately providing customer value. Have the conviction to fight for your ideas. I’m a problem solver at heart.

Reporting Tools 295

Reporting Tools Product Management Product Manager Customer Experience 295

Nulab

APRIL 27, 2022

The company took a big risk and implemented a highly successful pivot strategy by disrupting the home entertainment industry. At the time, watching TV shows or movies online involved waiting for lengthy downloads and dealing with frequent lag from slow internet speeds. What is a pivot strategy? Types of pivot strategies.

Data Visualization 84

Data Visualization Research Software Analytic Tools Customer Experience 84

280 Group

AUGUST 9, 2022

That was back in 2011 when we didn’t have the P roduct M anagement terminology, but I loved the intersection of thinking about the customer, the technology, and how the marketplace dynamics fit with business strategy. Tenacity is important because we’re an established company with more than 170 years of brand trust to protect.

User Testing 296

User Testing Research Software Feedback Software Product Research 296

280 Group

JANUARY 25, 2022

My first job was as a Brand Manager at a fast-moving, consumer goods company. It hit me that for all the complex business analysis, and day-to-day and long-term strategy we need to do, in the end we need common sense. Download the Trailblazing Women in Product Management E-Book. DOWNLOAD NOW. It’s a marathon.

Product Management 296

Product Management Product Manager Management Management 296

Intercom, Inc.

AUGUST 23, 2022

Support plays a critical role in customer retention, with 32% of consumers citing bad customer service as the main reason they discontinued business with a brand. So, with a great support strategy you can reduce churn, improve customer lifetime value, and overall boost your bottom line. How to drive retention from customer support.

Customer Experience 211

Customer Experience Data Visualization Customer Feedback Customer Communications 211

Alchemer Mobile

APRIL 9, 2020

See actionable strategies for engaging with customers during this difficult time here. So, what can these brands do to capture, analyze, and act on these changing customer behaviors? Download the 2020 Mobile App Engagement Benchmark Report. Key Strategies for Food & Drink Apps. Why are more people leaving reviews?

Research Software 246

Research Software Feedback Software Data Visualization User Testing 246

Alchemer Mobile

MAY 19, 2020

Many brands today may think they build customer-centric products based on feedback from a majority, but they couldn’t be further from the truth. In reality, our data shows that brands only hear from less than one percent of their customer base , which we call the “vocal minority.”.

Feedback Software 147

Feedback Software Product Research User Testing Feedback Loop 147

Alchemer Mobile

MAY 27, 2020

We’re also adopting new shopping strategies such as using delivery services and curbside pickup. So, what are retail brands to do? Download the 2020 Mobile Customer Engagement Benchmark Report for Retail Apps. Download your copy for free today by clicking the banner below. And that’s where we come in!

Feedback Software 147

Feedback Software User Testing Customer Feedback Customer Experience 147

Alchemer Mobile

MAY 4, 2021

One of the most common surveys brands deploy is the NPS survey. Download the guide: 6 Actionable Steps to Improve NPS. A simple tool we developed here at Apptentive called the Love Dialog allows brands to quickly take a pulse from customers. We simply ask, “Do you love [insert your brand here]?” Do you love our brand?

Product Research 246

Product Research Feedback Software Data Visualization Onboarding KPIs 246

Dear Strategy

MAY 26, 2020

On this episode of Dear Strategy, we answer the following question…. Dear Strategy: “What are the key elements to have in a successful strategy for a non-core product? An example of this might be a company that decides to get into a brand-new product category that is completely different from the main products that it sells.

Strategy 52

Strategy Branding Construction User Testing 52

Roman Pichler

NOVEMBER 1, 2022

A handy tool to create a goal-oriented roadmap is my GO product roadmap , which you can download for free by clicking on the image below. Decline stakeholder requests if they aren’t aligned with the product strategy. 5 The Roadmap is Not Systematically Connected to the Strategy and Backlog. 6 The Roadmap is a Fixed Plan.

Roadmap 313

Roadmap Weak Development Team Customer Experience Reporting Tools 313

Userpilot

APRIL 26, 2022

As different customer segments adopt your product at different stages of its lifecycle, it is essential to select your product adoption strategies carefully. Before we dive into the strategies to drive adoption, let’s see what metrics you should measure to evaluate their success. 5 strategies to drive product adoption in SaaS.

Analytic Tools 98

Analytic Tools Research Software Onboarding KPIs Data Visualization 98

Roman Pichler

AUGUST 11, 2020

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Causes : A lack of understanding of users and their needs, lack of empowerment of the person in charge of the product, inappropriate growth strategy.

Vision 300

Vision User Testing Research Software Product Research 300

Intercom, Inc.

MARCH 9, 2021

The world’s most customer-centric teams are turning to conversational, messenger-based support – and you can learn the proven strategies to do the same in our newly published Ultimate Guide to Conversational Support. Firsthand strategies from customer-centric companies like Slack , Zapier , Wootric , and more.

Customer Experience 170

Customer Experience Framework Download Messaging 170

Alchemer Mobile

DECEMBER 16, 2020

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. While we saw DAU stay consistent for traditional banking apps this year, DAU spiked for budgeting apps, insurance companies, credit score apps, and other mobile-first brands in the finance category.

Finance 243

Finance Feedback Software User Testing Data Visualization 243

Roman Pichler

DECEMBER 7, 2021

These may include generating revenue , reducing cost , increasing productivity , and strengthening the brand. You can download the template by clicking on the image below or this link.) [1]. Applying the four factors along the lines described above can help you discover assumptions and risks in your product strategy.

Artificial Inteligence 241

Artificial Inteligence Vision Wireless User Friction 241

280 Group

MARCH 19, 2019

Download the entire Optimal Product Process Ebook 3.0: Update your strategy and plans accordingly. If your product isn’t good enough, you may cause irreparable harm to your product and brand reputation. Download The Optimal Product Process EBook 3.0. Download Now. CLICK HERE. Overview of the Plan Phase.

Development 233

Development User Testing Download Product Research 233

Intercom, Inc.

JULY 26, 2022

Depending on your goals, a “conversion” could be a number of desired actions, including completing a purchase, signing up for a newsletter, upgrading a service, submitting a form, or downloading an asset, to name a few. Conversion rate can also be used to uncover product issues or problems with the marketing strategy.

Customer Experience 118

Customer Experience User Testing Reference Product Research 118

Alchemer Mobile

JUNE 12, 2019

Only 25-40 percent of new customers re-launch apps a week after download. And how do you know those customers are actually using your app as opposed to just forgetting it’s downloaded on their device? Instead of focusing on downloads and installs, retention rates are the best indicator of app success.

Feedback Software 199

Feedback Software Finance Reporting Tools Data Visualization 199

UX Planet

FEBRUARY 1, 2024

On Softpedia, a popular software download site, ads that mimic download buttons are commonly found. These deceptive buttons use a similar font and dark blue color as the actual download buttons, often leading users to click on them unintentionally. No Travel Insurance Required’ is located between the countries of residence.

UX 73

UX Travel Download Advertising 73