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PM Branding: Building Your Personal Brand as a Product Manager

The Product Guy

Developing and nurturing a strong personal brand is critical, not only for advancing your career but also for building influence within your company and the broader product community. Why Your PM Brand Matters Your personal brand as a product manager is essentially how others perceive your skills, expertise, and leadership.

Branding 293
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Tackling the Challenges of Personal Branding for Product Managers

The Product Guy

In the first part of this series, we explored the importance of personal branding for product managers and discussed practical strategies to build and strengthen your PM brand. However, the journey to developing a robust personal brand is not without its challenges. Common Challenges & Controversies 1.

Branding 150
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527: The truth behind “CEO of the Product” – with Francesca Cortesi

Product Innovation Educators

Our guest is Francesca Cortesi, CPO and consultant for some of Europe’s multi-billion dollar brands and fastest growing businesses. While the role still requires strong leadership skills, the most successful product managers approach their work differently than what the “CEO of the product” phrase might suggest.

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Sustainability & Longevity in Product Development: Key Takeaways from TPG Live

The Product Guy

The companies leading in sustainability arent just meeting ESG goals; theyre cutting operational costs, improving brand trust, and increasing customer loyalty. Key debate: How do you convince leadership that sustainability isnt just an ethical decision, but a business growth strategy? Impact-driven sustainability wins.

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Has ROI killed UX?

UX Planet

I remember sitting in a leadership meeting as the UX leader, and out of nowhere, someone asked, Jas, whats the Return On Investment, aka ROI, on UX? Dont get me wrong; some brands get it and appreciate the behavioural impact of UX and how it can influence meaningful conversion. I know I am. Enjoyed this?

UX 105
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Product Strategy as a System

Roman Pichler

First, as a coach who offers strategy and leadership guidance to the person in charge of the product. Product Strategy Discovery As its name suggests, product strategy discovery is about finding an effective product strategybe it for a brand-new product or an existing one whose current strategy is no longer valid.

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Why Great Ideas Fail in Finance: It’s Not the Digital Product, It’s the UX

UX Planet

For decades, banks competed through branch locations, branding and fee structures. The apps design, tone and overall feel should work in harmonytelling a clear, authentic story that reflects the brand and resonates with users values. Brand Authenticity Wins People can spot inauthenticity online from miles away.

Finance 98