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Stepping into product leadership means balancing strategic vision, customer focus, and emerging tech. Key Topics Discussed in This Episode Key topic #1 From Consulting to Product Leadership Neha shares how a customer-first mindset led her from consulting to product management at companies like Google and Meta.
She shared insights from her experience leading product teams at various organizational scales and helping companies transform their product vision into measurable business growth. Our guest is Francesca Cortesi, CPO and consultant for some of Europe’s multi-billion dollar brands and fastest growing businesses.
Our guest, Anya Cheng, founded Taelor, combining her leadership experience at B2Cs and her knowledge of tech product management, to make it easy for men to wear stylish clothes for any occasion. Anya also is mentor at 500 Startups and a teacher of product management for Northwestern University.
Theyre facing mounting pressure, internal friction, and a big challenge: turning a well-known brand with a faltering product into a focused, outcome-driven organization. Shes just come out of a leadership briefingand its not good news. Internally, executive leadership is frustratedand pointing fingers at Product Management.
First, as a coach who offers strategy and leadership guidance to the person in charge of the product. Product Strategy Discovery As its name suggests, product strategy discovery is about finding an effective product strategybe it for a brand-new product or an existing one whose current strategy is no longer valid.
From surfacing hidden landmines during due diligence to bringing entire product orgs under one cohesive vision, Brians got the battle scarsand the winsto prove it. Thats the dream scenario, he saidfinding a neglected asset, injecting the right leadership and dev resources, and watching it skyrocket.
Previously, she was a senior director of product at Big Health, a product marketer at Dropbox, and designed youth advocacy campaigns with major brands like H&M and 3M that engaged millions of young people. For more from Hilary, check out her newsletter , and follow her on X and LinkedIn. I love managing people.
As AI removes technical bottlenecks, designers aren’t just stepping into builder roles — they’re stepping into product leadership. Design systems are what help AI tools stay consistent, accessible, and on-brand. They’re the connective tissue between vision and execution. The future of product isn’t built around job titles.
At Headspace back in 2016, we had established our product roadmap and success metrics and our mission and vision, but teams were still confused about why we were working on the projects we chose. Product strategy sits in between the mission and vision and the plan, either at the company level or at the team level.
Product managers must ensure that the product vision aligns with the company’s broader goals. Proactively addressing these risks can also build trust with leadership and increase buy-in for new initiatives. This alignment helps reinforce the product’s relevance, streamlines approvals, and secures funding for future iterations.
A person without a formal leadership title. Candidates short profile Spencer has over 7 years of experience driving product vision , strategy, and execution in AI-powered and enterprise SaaS platforms. Skills AI/ML integration, product strategy, SaaS platforms, data analytics, cross-functional leadership, and agile execution.
When interviewing at Discord, you might run into mention of Wumpus, a fun character and mascot of the Discord brand. Product management The product management interview at Discord includes five rounds: data, design sense, product sense, leadership, and a case study.
Instead, itâs about the artful combination of enduring values (the keel) and adaptive strategy (the sail), all guided by leadership (the rudder) that knows when and how to tack. The rudder: Leadership and executive decision-making â guiding and steering the organization. It used to drive me crazy,â he admits.
Courtney says: Kenneth and Revathis knack for balancing the day-to-day with long-term vision, while paying meticulous attention to detail, has the Gainsight Community thriving like never before. Their commitment, creativity, and leadership keep our community thriving and inspired. Kenneth and Revathi, we are beyond lucky to have you.
Gainsight recently announced that we were named a Leader in the first-ever Gartner Magic Quadrant for Customer Success Management Platforms ; Gainsight was positioned highest on the Ability to Execute axis and furthest on the Completeness of Vision axis. So, no matter your industry, its no longer enough to just deliver a product.
For instance, if a company is undergoing a major rebranding, the brand design lead may temporarily become a core role, which can help with career growth. You can also take the lead in organising and facilitating workshops with internal stakeholders — whether it’s to define proto-personas or align on a product vision.
Critically, bank leadership is on board — according to an Ernst & Young survey, “nearly every bank’s board now stamps ‘yes’ on generative AI” initiatives. institutions given their scale and technological leadership. Source: The Financial Brand / MMA Banks around the world rolled out AI-powered personalization features in 2024.
We’re happy to be doing this again as a as a co-branded initiative because business acumen has become so incredibly pronounced. Well, in leadership development, we look at behaviors as What are what is somebody doing? Well, you know, we very often in business talk about strategy and and future state vision. A behavior.
Lytho is a leading content operations platform built for in-house teams who need to move fast, stay on brand, and scale without chaos. She built the vision, rolled out the tools, and aligned the team directly to revenue. Her leadership helped reframe CS as a strategic growth driver. The Digital CS Disruptor Award Goes to Lytho!
This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Vision Captures Product Idea or Business Objective. Additionally, such a vision is hardly inspiring. Target Group is (too) Big and Heterogenous.
In our latest TPG Live session, we explored two of the most critical topics for product managers: Stakeholder Management and Personal Branding. Leveraging Data: When leadership insists on a specific feature, it’s important to back your responses with customer data. Transparency builds trust with both senior leadership and peers.
One of the biggest determining factors of a company’s success is the clarity of its message, and how that clarity comes across in every interaction across the product and brand. Brand Identity: When customers interact with your brand, is your value proposition clear? Three reasons companies get this stuff wrong.
The nature of marketing at a software company is that it’s easy to have a highly data-driven view of everything you do, and overlook hard to measure things like building a brand. Brand is the emotional connection you establish with your customers and those whom you would like to become customers. Your brand is not your logo.
This month, we’re focusing on all things Product Leadership. Before we start diving into the ins and outs of leadership in Product Management, it’s important to ask and to understand what we mean by Product Leadership. they’re in a Product leadership role. Keep an eye out for events, podcasts, blogs, and more!
In an established business, you have a business model, customers, ecosystem of partners and distribution channels, employees, and a brand reputation. Your vision must be rooted in your particular business and unique capabilities. Creating a new startup is a different challenge. The challenge is adaptation. The challenge is adaptation.
Today we cover topics related to culture, teams, and leadership, which are essential to forming and maintaining an innovative environment that enables, encourages, and rewards product management and innovation processes and practices. 3:12] How are Culture, Teams, and Leadership important to product innovation?
Processes include forums to sync with different members of your team and other teams, forums to get leadership alignment, ensuring high quality of deliverables, and OKR planning. Typically, there are two big phases in bringing a product from vision to launch: planning and execution. How do you set the vision, strategy, and roadmap?
This evolution always starts with one thing: a clear product vision. Reinvention requires a product vision : a visual artifact that sets product direction over a longer term time horizon. Product vision is the critical bridge between strategy and execution. An inevitable slide into decline sounds ominous. Here’s how we did it.
The Times and The Sun, flagship brands of News UK, are on a journey to become more product led in how they develop and maintain their digital assets. The change was agreed and represented by the vision for The Sun “to be the number one news brand in the UK”.
Pendo’s recent State of Product Leadership survey found that 77% of product teams are evaluated based on the number of features they ship. Without a sense of product vision, product teams may be more likely to say “yes” to new features that may not add value to users. Product Teams are Being Judged by the Wrong Numbers.
Determine which assets are actual products —value creating vehicles that offer a tangible benefit or address a real problem for a group of people, while at the same time deliver specific business benefits, such as generating revenue directly or indirectly, reducing cost, or increasing brand equity. What are performance evaluations based on?
Determine which assets are actual products —value creating vehicles that offer a tangible benefit or address a real problem for a group of people, while at the same time deliver specific business benefits, such as generating revenue directly or indirectly, reducing cost, or increasing brand equity. What are performance evaluations based on?
With digital transformation and customer experience at the forefront of most enterprise brand strategies in 2020 , product-focused roles are changing drastically. Given this, they’re being trusted with more and more responsibility to push the brandvision forward and maintain focus throughout quickly-changing priorities.
Creating a successful product requires a clear vision. Equally important, it requires confidence that the vision is aligned with the needs of the customers the company exists to serve. A Tale of two Brands. Gibson and Fender are the two most iconic guitar brands.
The big vision was clearly overwhelming – we wanted to change how customers interact on the site; we wanted to build the brand new structure to support a new type of customers, to build the internal admin functions to facilitate internal efficiency; and we wanted to holistically rethink everything to link all the above components.
You have this grand vision. What’s the vision? I think teams often struggle to connect the dots between vision, strategy, and execution or opportunity space , right? The vision is flight level one for me. It is hard to do true research for a product vision. We have plenty of ideas. We’re drowning in ideas.
Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. Dustin Levy Director of Product Management, Gentex Corporation.
Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. Dustin Levy Director of Product Management, Gentex Corporation.
The Product Leadership Conundrum. The first and possibly most powerful goal is the vision , which describes the ultimate reason for creating your product and the positive change it should bring about. As this example shows, the vision is an inspirational, visionary goal that cannot be measured. Getting to Shared Goals.
Photo by Karla Vidal on Unsplash ‘How-To’ Guide for Crafting Your First Product Vision I originally packaged this up from a recent coaching session I had with a Product Manager who had been tasked for their first time to develop a product vision from scratch?—?hope A good vision should be clear, punchy, and inspiring.
Brands known for creating a world-class customer experience start with leadership setting the vision for how customer experience can be used strategically. Everything we do to shepherd the product in a way that creates brand loyalty and repurchases is a customer perception journey. You can have great products.
In this in-depth and inspiring talk, Keela Robinson , Founder and CEO PM Loop, unpacks what vision is, why it matters and how to find it. Crucially, she demonstrates how to communicate and reinforce vision to your team by sharing an incredible 30 practical strategies for meaningfully tying your vision to all that you do.
It’s really nice to start at a company where it’s clear from the start that they care about the employee experience.” – Masha, Brand Producer. These are the modules and experiences that provide a fundamental understanding of our business, covering mission, vision, strategy, product, and organizational structure.
His vision and passion have been the catalyst for much of what Intercom is today. Previously Paul was the global head of brand design at Facebook, led product teams at Facebook, and worked in UX at Google, where he worked on Gmail, YouTube and mobile. Paul needs no introduction for most of you reading this.
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