Mind the Product

MAY 25, 2018

In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. Initially we worked with a team from ThoughtWorks for 12 weeks. This is what we did. 2012 – the Inception.

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User Testing Weak Development Team Onboarding KPIs Customer Experience 149

Intercom, Inc.

APRIL 5, 2018

Our chat covers how gaming principles influenced her growth experiments, her team’s most successful retention tactics, and much more. I didn’t have to touch product, it didn’t require any money, and I really felt like there was a cool story to tell. What follows is a lightly edited transcript of the interview.

Customer Experience 223

Customer Experience User Testing Customer Feedback Analytic Tools 223

The Product Coalition

APRIL 25, 2022

Product managers (PMs) are ninjas of aligning people, management, and processes. No product tool or template can save you if you’re not killing it in these three areas. The best product managers are in a continuous state of discovery and know that?—? neither the product nor roadmap are ever static.

Analytic Tools 174

Analytic Tools Data Visualization Feedback Software Research Software 174

Userpilot

FEBRUARY 27, 2023

User onboarding is one thing that can make or break your product. Get it wrong and your product will be plagued by churn, declining revenue, and poor customer reviews. So how do you make sure how you provide an excellent onboarding experience to your customers? Primary onboarding helps new users experience the Aha!

Onboarding KPIs 105

Onboarding KPIs User Testing Customer Experience Customer Feedback 105

Userpilot

OCTOBER 31, 2022

Looking to drive adoption with contextual user onboarding ? As any savvy product manager will know, picking the right tool is essential to the success of your SaaS – so it’s worth taking the time to choose carefully. Another impressive dimension of Userpilot’s software is event tracking and feature tagging.

Analytic Tools 98

Analytic Tools Onboarding KPIs Feedback Software Data Visualization 98

Userpilot

MARCH 5, 2025

Customers who actively connect with your brand are more likely to stay loyal, spend more, and become advocates. How I chose the best customer engagement software My evaluation process combined thorough feature analysis , a careful review of user feedback, and insights from industry reports. Some engagement features in Userpilot.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Reporting Tools 52

Userpilot

JANUARY 31, 2023

Winning new business is critical for any savvy product manager: a new client onboarding checklist template can help you systemize your path to a successful customer onboarding process. Used correctly, this sort of customer onboarding checklist can become an invaluable tool for any product manager.

Onboarding KPIs 98

Onboarding KPIs User Testing Customer Experience Analytic Tools 98

The Product Coalition

MARCH 29, 2018

Is your B2B product easy to sell and easy to renew? I realize not every product person has to navigate sales stakeholders. But if you’re working on a B2B product with a sales force, odds are you know what I mean. But if you’re working on a B2B product with a sales force, odds are you know what I mean.

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Development Team Review Weak Development Team Feedback Software Product Research 113

Userpilot

SEPTEMBER 28, 2022

Are you tracking product management metrics to evaluate your product and monitor its progress? SaaS products are becoming increasingly data-driven which makes it critical to evaluate product growth using the right metrics. Here are the 3 best tools to improve product management metrics.

Onboarding KPIs 96

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 96

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. I stumbled upon Eric Ries and Steve Blank, the concept of customer development – it was a revelation. We got sales leads.

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User Testing Marketing Customer Experience Research Software 174

Userpilot

MAY 21, 2023

Delivering a successful feature release is no easy task. In our guide, we discuss; The importance of features releases The stages of a successful release Best practices for each of these stages We also mention how Userpilot can help your product team orchestrate your feature releases. Let’s get right to it!

Onboarding KPIs 97

Onboarding KPIs User Testing Feedback Software Product Research 97

Userpilot

JANUARY 27, 2022

Are you looking to reduce product churn for your SaaS business? If speaking realistically, product churn is inevitable for SaaS companies but decreasing churn by just 5% can cause your profit to rise as much as 25-125%. So let’s see how you, as a product manager, can reduce product churn and drive growth in your company.

Feedback Software 98

Feedback Software Analytic Tools User Testing Onboarding KPIs 98

The Product Coalition

JULY 8, 2020

Whether you’re a Product Owner, VP, manager, or UX designer building better products is the #1 responsibility that lies in your hands. To make decisions, product-oriented professionals need data, you know that already. For this first story, we’ll focus on how UX-data (Users + Experience data) can boost any product.

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Feedback Software User Testing Customer Feedback Data Visualization 111

Userpilot

NOVEMBER 15, 2021

In this blog post, we’re going to break down the pros and cons of using UserGuiding as an onboarding and engagement tool for SaaS and give you the best alternatives that may fit your specific needs and use cases. UserGuiding is a no-code tool for user onboarding. Userguiding features. User onboarding. Feature adoption.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Onboarding KPIs 98

Userpilot

APRIL 30, 2024

From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market development targets new markets with existing products, while product development – existing markets with new products.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Userpilot

MARCH 17, 2025

An interactive user guide is a set of UI patterns designed to work together and help customers understand how to use your product. All product managers want to delight and engage their customers. But there’s more: Interactive user guides improve user onboarding and drive product adoption.

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Analytic Tools Feedback Software Data Visualization User Testing 52

Userpilot

MARCH 30, 2025

If you expect users to come naturally just because your product is good, youre already at a disadvantage. I say this because, despite actively supporting the product-led growth model, the mobile app market is still ridiculously competitive. However, there are good and bad ways to approach this tactic.

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Research Software User Testing Customer Experience Customer Feedback 65

Lenny Rachitsky

SEPTEMBER 3, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Over the past year, Phil Carter has been developing a framework for growing consumer subscription businesses, called the Subscription Value Loop. This makes products less sticky and retention more difficult. Learn more here.

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User Testing Framework Feedback Software Onboarding KPIs 134

Userpilot

JANUARY 12, 2022

Are you tracking customer success metrics for your SaaS? You can then use customer success metrics to analyze if your efforts are paying off. Let’s dive into the most important customer success metrics and how you can use them to drive your SaaS growth. What is customer success?

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Feedback Software Onboarding KPIs Analytic Tools Customer Experience 98

Userpilot

DECEMBER 23, 2020

Which product trends emerged in 2020 and are here to stay? What are the biggest trends in Product for 2021 you must implement into your Product Growth strategy? Who’s who in Product these days? And what new product growth terms made it to our dictionary? Trends to Watch In Product – Table of Contents.

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Analytic Tools Onboarding KPIs Data Visualization Product Research 122

Userpilot

JUNE 30, 2022

Do you plan to design your product strategy around some examples of success metrics? As your strategies and objectives change, so should your success metrics. You can use different metrics to measure different aspects of your business, such as marketing, customer success, and product management. Let’s dive deep!

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Experience Customer Feedback 98

Userpilot

SEPTEMBER 23, 2021

Most SaaS companies know that new user onboarding is important, but hardly any of them really nail it. Perhaps that’s because onboarding is a complex process, involving the education of each new user so that they’re satisfied on an individual level with the value they receive from your business. What is user onboarding?

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Analytic Tools Onboarding KPIs Customer Experience User Testing 98

Userpilot

MAY 18, 2023

UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. TL;DR The user experience (UX) is the sum of a user's thoughts, impressions, and feelings as they interact with specific aspects of your product.

Customer Experience 98

Customer Experience User Testing Analytic Tools Feedback Software 98

Intercom, Inc.

MAY 24, 2018

In practice, that means an experimentation model is applied to all marketing activity, from content and demand generation all the way down to brand. This allowed a passionate audience to develop – and built enthusiasm ahead of the books’ full release. Why does Matt see free products as a tool for growth ?

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Data Visualization Customer Experience Feedback Software B2B 182

Userpilot

OCTOBER 1, 2022

We’ve compiled the fundamentals of proper user onboarding that leads to software adoption—so you don’t have to do more research. Successful software adoption makes it possible to retain users, increase product stickiness , and grow your SaaS. Use onboarding checklists to drive users to the activation point as fast as possible.

Feedback Software 98

Feedback Software Research Software User Testing Onboarding KPIs 98

Userpilot

MARCH 14, 2024

This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. Key metrics you should be measuring. You can use customer analytics to create targeted marketing campaigns, inform product development, and reduce churn , among other things. User effort score.

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Data Visualization Analytic Tools Feedback Software Customer Experience 105

Intercom, Inc.

APRIL 3, 2025

In the high-stakes world of gaming, support teams face a unique set of challenges. The results are game-changing not just for your support team, but for player experience, retention, and ultimately, revenue. The real cost: Slowed-down business growth, player churn due to poor experiences, damaged brand reputation.

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Reporting Tools Feedback Software Data Visualization User Testing 104

Userpilot

JANUARY 31, 2023

If there’s one critical skill for product managers to nail, it’s customer activation. In this comprehensive guide, we’ll break down underlying customer activation strategies and actionable strategies, specific onboarding tools , and techniques, and tangible examples to learn from. Dive in and let’s get going!

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

SEPTEMBER 28, 2023

Product marketing is a nuanced, fast-paced, and multi-faceted endeavor. TL;DR Marketing experimentation helps you come up with ideas, test strategies, identify mistakes, optimize campaigns, uncover opportunities, and make data-driven decisions. This will help you optimize messaging for both new prospects and existing customers.

Data Visualization 105

Data Visualization Analytic Tools User Testing Research Software 105

Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. But what are some product adoption examples you can learn from? Improving feature adoption is easier said than done. Becoming aware of the product's existence through branding and marketing campaigns.

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User Testing Feedback Software Research Software Onboarding KPIs 98

Userpilot

JULY 14, 2021

There are plenty of all these blogs “15 alternatives to {Brand Name} that are equally good” that are…plain wrong. Because we’re just a different kind of onboarding tool! ?????. However, it limits its pricing by feature usage – so you’ll need to upgrade to nearly $900 per month if you need e.g. more than 5 segments.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed. Let’s dive in!

Research Software 105

Research Software Product Marketing Analytic Tools Product Research 105

Userpilot

MARCH 10, 2021

Part of the concept behind product-led growth is to understand where users are finding value in your product and to drive user engagement upwards. Positive vs negative engagement metrics – track both! Always be learning – talk to you users about what their outcomes are and build better products.

Customer Experience 98

Customer Experience User Testing Customer Feedback Onboarding KPIs 98

Userpilot

JANUARY 9, 2024

In the market for product design tools to support your workflows and help your team work better? In this article, we distilled it to just 15 tools, showing each product’s strengths and weaknesses. Prototyping tools : Product teams use these to create efficient low-fidelity and high-fidelity prototypes.

Data Visualization 105

Data Visualization Research Software Analytic Tools Feedback Software 105

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

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Feedback Software Research Software Analytic Tools Product Research 105

Userpilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. This is the main focus of the article.

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Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

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Analytic Tools Onboarding KPIs Feedback Software Product Marketing 99