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10 Product Roadmapping Mistakes to Avoid

Roman Pichler

1 The Product Roadmap is a Feature-based Plan. Traditional product roadmaps are usually output-focussed plans that map a list of features, like registration, search, and reporting, onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. 2 Roadmap Goals are Features in Disguise.

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Why Mobile Customer Feedback is More Important than Ever for Finance Brands

Alchemer Mobile

While we saw DAU (daily active users) stay pretty consistent for traditional banking apps since the pandemic hit, it spiked for budgeting apps and other mobile-first brands. If you’re one of these brands, I have a question for you: What are you doing to meet your customers where they’re at and collect their feedback?

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Product Roadmap Prioritisation

Roman Pichler

Before you order the roadmap items, double-check that you have a validated product strategy in place. Will the product, for example, directly generate revenue, help market and sell another product or service, reduce cost, or develop the brand? If you haven’t nailed the answers, then do not continue the roadmapping effort.

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How Merging Purpose With Profit Redefines Product Roadmaps And Product Success

The Product Coalition

While TOMS initially gained popularity and was lauded for its social responsibility, the company eventually faced several challenges: Market Saturation and Brand Differentiation: As the concept of socially responsible businesses grew, TOMS faced increased competition. You need both.

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How Much is that Feature in the Window?

Speaker: Nils Davis, Principal, NPD Associates

Roadmaps are about the future, and talking about a roadmap means talking about the future. This leads us to three obvious conclusions: You need multiple roadmaps. Roadmaps are guesses, and will often be “wrong”. The better you can manage expectations related to being “wrong," the better for everyone.

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The Essential Questions That Lead To A Powerful Product Roadmap

The Product Coalition

The Essential Questions That Lead To A Great Product Roadmap “The question ‘Why?’ The roadmap for a new digital product designed to support a high-risk population suffering tremendously from the burden of disease. I ran through the roadmap for the product, fielding all the questions and handling them like a pro. My contribution?

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UX Roadmap: What Is It and How to Create One?

Userpilot

Want to learn how to create a robust UX roadmap for your UX team ? We also discuss the benefits of UX roadmaps, present different types, and share top tips for building them. TL;DR UX roadmap is a strategic plan outlining UX initiatives and guiding the UX design process. What is a UX roadmap? UX roadmap.

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4 Steps to Developing Your Customer Care Strategy

That’s why brands today need to design a modern customer care strategy that not only addresses their customer’s needs, but also removes effort and frustration. This eBook outlines 4 steps that address the major points you need to consider when building a customer care roadmap.

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Omnichannel is Multichannel 2.0

With omnichannel marketing, brands take a consumer-centric approach in order to achieve consistent messaging across channels for a more-personal, cohesive experience. A roadmap for those who want to transition from multichannel to omnichannel marketing. Multichannel and omnichannel marketing are not the same.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.