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Mobile Surveys and Interaction Rates: 2022 Customer Engagement Benchmarks

Alchemer Mobile

The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. In response, consumers interacted more with brands through their apps. Brands who interacted with a higher number of consumers tended to have a better Love Percent, as seen in Media and Entertainment apps.

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5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

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NPS+: 5 Steps to Get More Out of NPS Surveys

Alchemer Mobile

An article in the Harvard Business Review introduced Net Promoter Score (NPS) surveys to the business world nearly twenty year ago. NPS surveys changed the way businesses gauge customer experience and are still widely used today. NPS+ takes traditional NPS surveys a step further by diving into the “why” behind each NPS response.

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5 Types of Mobile Survey Questions to Better Understand Customer Sentiment

Alchemer Mobile

A mobile survey that is served to your customers at the right place and right time helps you understand who they are, why they use your app, and what improvements they want to see. And consumers want to hear from the brands they use— 51% expect companies to ask them for feedback directly. . Five types of mobile survey questions.

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Research Study: Customer Perceptions of the Community Experience

Rather than assume that branded communities meet the expectations of the consumer, we wanted to figure out the “want behind the want” by asking if customer expectations around CX align with community offerings. What do consumers expect when it comes to CX?

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Beyond NPS: Impactful Mobile Survey Questions and Use Cases

Alchemer Mobile

Surveys notoriously have low response rates, especially when using a legacy channel such as email. However, in-app surveys present an entirely unique opportunity to engage with customers and gather feedback in real time. One of the most common surveys brands deploy is the NPS survey. Do you love our brand?

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How to Build a Consistent Brand Experience [+ Tips]

Userpilot

Wondering how to create a consistent brand experience to make a lasting impression of familiarity and trust? In a saturated SaaS world with tons of alternatives, a consistent brand experience can make you a recognizable brand. Maintaining core brand elements across various platforms to offer a familiar brand image.

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Customer Perceptions of the Community Experience

What is most important when interacting with a brand, and what is the ideal experience they’re looking for? Customer experience expectations are ever-changing so understanding what they are is crucial to the success of your brand. What do consumers expect when it comes to CX?

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How to Use Data to Build Strong Customer Communities

Speaker: Carrie Melissa Jones Founder, Gather Community Consulting

Mediocre, copycat brand communities that fail to deliver on employee or customer expectations. But, brands can avoid this. Confidently conduct interviews, surveys, workshops, and other forms of research that help your community deliver continued impact to your business. The results of not performing community member research?

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.