article thumbnail

Branding in the Age of Generative AI

freshtrax

The rise of generative AI is revolutionizing the way brands engage with consumers in the digital realm. What is the key for brands to grow or survive in these times of change? It is for brands to build stories that communicate real value, and to guide and enlighten consumers who are confused in the chaotic digital environment.

article thumbnail

6 Product Management Trends to Track in 2022

280 Group

As 2021 draws to a close, 280 Group is looking ahead at the coming year, and spotting key trends we feel will have the biggest impact on Product professionals across industries. Let’s take a sneak peak of the trends we’ll be discussing during the webinar. Let’s take a sneak peak of the trends we’ll be discussing during the webinar.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Reasons Why Brand Managers Need Formal Product Marketing Training

280 Group

Businesses exist to sell products and services, and their ability to do so depends largely on the strength of their brand. That’s why the Brand Manager is one of the highest-ranking individuals within an organization, and only experienced candidates are considered for this role. Overlap in Roles. 1: Increase Strategic Impact.

Branding 317
article thumbnail

Icon Design Trends For 2024

UX Planet

By Mary Moore, copywriter at Shakuro Icons are the unsung heroes of user interfaces, silently guiding users through their digital journeys, and forging connections between your brand and your audience. We’ll unveil the icon design trends for 2024, tailored specifically for UI/UX designers and startups.

article thumbnail

2021 Community Predictions

Will these unprecedented times expedite the rise of branded communities? 7 key trends to expect in 2021. Thorough analysis of the factors that have led to the emergence of these trends. What does 2021 have in store for the community profession? What can organizations do to ensure their business remains relevant?

article thumbnail

5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

article thumbnail

14 User Behavior Trends For SaaS in 2024

Userpilot

Analyzing user behavior can help you understand how users perceive your product and brand. Since user preferences are always evolving, you need to be agile and swiftly adapt to new user behavior trends. TL;DR User behavior trends are not the same as consumer behavior trends. Here are the top trends to watch out for.

article thumbnail

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.