DISQO

DECEMBER 30, 2017

We want to change that paradigm and be a partner – that’s what drives truly differentiated value to our members.”. The post Case study: How Alpha enables Aetna to make smarter business decisions and innovate faster appeared first on Alpha.

Feedback Software 49

Feedback Software User Testing Healthcare Systems Review 49

DISQO

DECEMBER 30, 2017

We want to change that paradigm and be a partner – that’s what drives truly differentiated value to our members.”. The post Case study: How Alpha enables Aetna to make smarter business decisions and innovate faster appeared first on Feedback Loop.

Feedback Software 40

Feedback Software User Testing Product Research Healthcare 40

DISQO

DECEMBER 30, 2017

We want to change that paradigm and be a partner – that’s what drives truly differentiated value to our members.”. The post Case study: How Alpha enables Aetna to make smarter business decisions and innovate faster appeared first on Feedback Loop.

Feedback Software 40

Feedback Software User Testing Product Research Healthcare 40

Business of Software Conference

JULY 19, 2023

So how has Barbie successfully integrated software technologies into its marketing campaigns and adopted innovative business models, making her an inspiring case study for businesses looking to learn from their strategies?

User Friction 98

User Friction Customer Feedback Advertising Differentiation 98

DISQO

DECEMBER 30, 2017

We want to change that paradigm and be a partner – that’s what drives truly differentiated value to our members.”. The post Case study: How Alpha enables Aetna to make smarter business decisions and innovate faster appeared first on Alpha.

Feedback Software 40

Feedback Software User Testing Healthcare Systems Review 40

Business of Software Conference

MAY 18, 2023

Defining the problem does not give you a differentiated starting point – you’re defining the problem the same way as your competitors. The problem is not your differentiation. Your differentiating thing is your insight – why did we build it the way we built it? What’s your differentiated value?

Positioning 97

Positioning Differentiation Customer Feedback Customer Experience 97

Userpilot

FEBRUARY 26, 2024

Thanks to them, SaaS companies can better tailor their messaging and differentiate based on the preferences of various prospect segments at different funnel stages. For example, viewing 3 BOFU blog posts and 3 case studies could indicate that the prospect has reached the consideration stage. User persona examplerce: Miro.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Research Software 105

Andrew Chen

FEBRUARY 6, 2024

99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. (I’m Because technology differentiation is no longer a real factor today start ups, it turns out that most products are succeeding or failing due to core product/market fit followed by the distribution strategy.

User Testing 105

User Testing Research Software Feedback Software Startups 105

The Product Coalition

DECEMBER 10, 2020

While it is not a book on strategy per se , the deep understanding of how you will create a differentiated value proposition is the basis for creating a strategy that focuses on generating it. Understanding Michael Porter Porter is a well-known strategy guru who published 20 books and numerous articles.

Differentiation 117

Differentiation Books Strategy Product Strategy 117

Userpilot

APRIL 2, 2024

It helps you guide product development, identify features that drive more engagement , create case studies, and improve customer service. Finding case studies from power users that can help you increase product adoption. Enhancing customer support by understanding complex use cases and barriers.

Customer Feedback 52

Customer Feedback Customer Experience User Testing Feedback Software 52

Mind the Product

DECEMBER 26, 2019

In this ProductTank Toronto talk, Richard Reiner , Executive Chairman at dfuse , takes us through various case studies and lessons learned from his experience building and marketing products in the cybersecurity space. The solution required a pivot and a focus on their competitive differentiators as well as new geographical targets.

User Testing 101

User Testing Customer Experience Marketing Research Software 101

eG Innovations

MARCH 16, 2023

HCINFO offer competitive differential offerings through their strong engineering excellence and experience in building whole solutions leveraging best-in-class network, security, server, storage, software as well as infrastructure technologies. Q: What product differentials does eG Innovations offer to the South Korean market?

Enterprise 52

Enterprise Banking Dashboard Differentiation 52

Userpilot

MARCH 18, 2022

Successful product messages are also made up of ratings or user reviews and quotes either as a part of your content marketing efforts (for case studies) or the product marketing on your website/online stores to build credibility. Highlight what differentiates you from competitors. Communicate your credibility and trust.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

MARCH 6, 2024

For the company, this is an opportunity to provide valuable information, showcase product benefits , and differentiate it from competitors. That’s when they sign up for the free trial, request the demo , read case studies, look for reviews and testimonials, or look for detailed comparisons with similar products.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Business of Software Conference

SEPTEMBER 1, 2023

Justin Dickow A case study like no other. Chris Spiek Chris will explain how his background working with Bob Moesta and Jobs to be Done alongside his experience using the Shape Up methodology were instrumental in his drive to get Autobooks focused on delivering the outcomes customer wanted.

Data Visualization 52

Data Visualization Banking Customer Experience Differentiation 52

Userpilot

JUNE 30, 2021

This is generally the case for products that are not purely self-service and/or that require a bunch of integrations first to setup. Take for example the case study of FullStory. Differentiates serious users from spam signups. Therefore, it must be used when your product is too complex to demonstrate value on its own.

Customer Experience 101

Customer Experience B2C UX Banking 101

Roy Madden

MAY 27, 2021

Case Study. Leo recognizes most of these names as companies, so he can differentiate if an attack is about Amazon (company) vs. Amazon (the river), for example. This analyst team designed AI-powered security Feeds in Feedly that proactively alert them about specific topics, threats, and threat actors.

Research Software 109

Research Software Reporting Tools Data Visualization Customer Experience 109

Strategyzer

SEPTEMBER 9, 2019

In our upcoming book, The Invincible Company , we investigate a series of business model mechanics that have propelled companies to success.

Differentiation 40

Differentiation Books 40

Intercom, Inc.

JULY 9, 2019

Instead, marketing websites describe a product’s key differentiators and benefits, offer a few case studies and encourage a prospective customer to evaluate the product by using it. Digital businesses change how customers buy. Gone are the days of long feature lists and spec sheets.

Customer Experience 196

Customer Experience Entertainment Product Research Differentiation 196

Product Solving

AUGUST 26, 2020

Case Study: Robinhood While you don’t want to optimize your product for the “lowest common denominator” or your least savvy user, you do want to make sure they can use your product safely. Case Study: Zoom Users don’t always need protecting from themselves. Define your biggest differentiator, 3.

Feedback Software 52

Feedback Software User Testing Customer Experience Systems Review 52

People-First Product Leadership

MARCH 10, 2024

If the work doesn’t look exactly like a case study you read, that’s ok. Creating thoughtful, well-designed products is a differentiator that drives customer satisfaction and retention. Customers have product sense too. They can sense when a company is passionate about their products.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

UX Planet

JANUARY 16, 2024

Survey to identify gaps in the market and opportunities for differentiation. Case studies of branding gone wrong Colgate: Food Products Victoria’s Secret: Ad Slogan Colgate, known for dental care, ventured into the food industry with frozen dinners. What unique value do you bring to the market?

Branding 93

Branding User Testing Product Research Data Visualization 93

Mind the Product

APRIL 6, 2020

Will you follow Porter’s path for differentiation or cost leadership? By imagining the box, the teams make decisions about differentiation features, the target customer, and other aspects of their vision that are more difficult to articulate. I believe that not having focus is one of the main reasons why products fail.

Product Strategy 115

Product Strategy Strategy Feedback Software Customer Experience 115

Userpilot

NOVEMBER 2, 2022

Differentiate your product through customization. When your SaaS is going head to head with similar tools in the market, customization can be your key differentiator. Maximize the value they’re getting by continuously educating them on your product – offer webinars, video tutorials , and interesting case studies.

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

Bain Public

NOVEMBER 29, 2020

The goal with Metro Media is to use geo-data and their hyper-local content coverage in combination with urban mobility as a differentiating factor from competitors. Check out a number of our case studies here. --. Imagine hailing an Uber and as you’re waiting the local news appears. Sounds intriguing right?

Transportation 52

Transportation Feedback Software Customer Experience Leadership 52

UX Studio

JULY 20, 2017

In this case study, you can follow a five-step guide to how we simplified complex design problems and made quick decisions to speed up the process. The challenge: The baby market is crowded with other direct and indirect competitors, so we needed hard research to figure out how to differentiate ourselves. So we have to be quick.

User Testing 70

User Testing Research Software Feedback Software Customer Experience 70

BrainMates

SEPTEMBER 18, 2019

He says that new products fail for a number of reasons, but some of the most common are: inadequate customer research, lack of true customer benefit, no clear product differentiation, poor design and execution, and. It includes multiple case studies which illustrate the lessons Kent has learned from his career.

Product launches 49

Product launches User Testing Weak Development Team Product Research 49

Mind the Product

MAY 5, 2020

For many organisations, this could provide a key differential for millions of loyal customers. For example, while working to improve the accessibility of their ride-hailing app in 2018, the team at iTaxi studied the WCAG 2.1 Creating an accessible website for Europe’s oldest eye hospital charity: a Case Study .

Reporting Tools 119

Reporting Tools Research Software Product Management Product Manager 119

Product Innovation Educators

APRIL 13, 2018

2) Differentiate Yourself. (3) An example of startups helping large organizations innovate – a PepsiCo case study in 4 steps. This article describes a few differences and provides a brief introduction to agile-oriented product development… [link]. 8 brand management principles successful product managers should know. (1)

Agile 48

Agile Product Management Product Manager Differentiation 48

The Product Coalition

SEPTEMBER 3, 2019

This was a learn-by-doing session as we participated in 5 exercises, following the real case study of someone trying to buy a TV. We also looked at long term business impact vs short term business impact to see if our quick wins and differentiating solutions rang true.

User Testing 60

User Testing UX Product Research Data Visualization 60

Gainsight

JUNE 28, 2022

Differentiate vs competitors. Even better, let your biggest fans do the talking, with testimonials, customer stories, and case studies. While this can seem like a daunting challenge to overcome, it is actually a huge opportunity for you to define your brand and your value proposition in the minds of customers. .

Customer Experience 52

Customer Experience User Testing Onboarding KPIs Analytic Tools 52

Gainsight

JUNE 29, 2021

SaaS has focused on providing value by creating intuitive onboarding and implementation but that is not a differentiator anymore. Companies must differentiate themselves by ensuring the customers realize value and prove ROI. Satisfied customers are important assets for every organization.

Reporting Tools 40

Reporting Tools User Testing Weak Development Team Onboarding KPIs 40

Department of Product

OCTOBER 5, 2023

NN Group) Case studies – How Lyft’s engineering teams preserve data quality High-quality data is necessary for the success of every data-driven company. If we keep to this metaphor, we know the critical place to focus is that 20% differentiation. Easy design fixes improve the usability of these UI elements. (NN

Analytic Tools 52

Analytic Tools Research Software Artificial Inteligence Data Visualization 52

Userpilot

JANUARY 18, 2021

The time tracking feature doesn’t differentiate between billable and non-billable time. A good way to do this is to create case studies, templates and use cases for your product, and include them in onboarding to show users what they can potentially do with your product. The UI is counter-intuitive.

Analytic Tools 97

Analytic Tools Feedback Software Data Visualization Customer Experience 97

Andrew Chen

JUNE 4, 2018

It’s much harder to fix the underlying issues – creating real moats, product differentiation, doing deeper adtech integrations. One of the best case studies of this is from @drewhouston’s Dropbox presentation from the early days. Addiction to paid marketing can get you into a local maximum.

Startups 111

Startups Marketing Customer Experience Customer Feedback 111

Mind the Product

MAY 6, 2020

We were also able to identify content opportunities that would help to differentiate the new site from other information sources. The post Creating an Accessible Website for Europe’s Oldest Eye Hospital Charity: a Case Study appeared first on Mind the Product. Those are the things that will benefit everybody.

User Testing 93

User Testing Data Visualization Product Research Research Software 93

The Product Coalition

FEBRUARY 25, 2018

The case studies are a bit out-dated and it’s not going to make you laugh or cry, but it’s got some next-level stuff and is a good third read after the two books above. The Lean Startup Method I differentiate between Lean methods and Lean Startup methods. Revolutionizing Product Development ?—?Steven Wheelwright and Kim B.

Books 68

Books Development User Testing Agile 68