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Behavioural Design Case Study: Headspace

The Product Coalition

Rare are the Apps that genuinely attempt to do good to users and thus positively impact society at large. However the App seems to have chosen only positive aspects of social connections and leave out peer-to-peer comparison that usually results. The gamification aspects used by the App are very subtle, unobtrusive, and buried deeper.

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Improving the Accessibility of the iTaxi Mobile App: a Case Study

Mind the Product

There have been some positive moves in recent times, in part driven by legal requirements, and big tech companies now have accessibility officers and accessibility teams. The post Improving the Accessibility of the iTaxi Mobile App: a Case Study appeared first on Mind the Product. So little, yet so much.

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Why Positioning Fails in Sales

Business of Software Conference

I had a conversation with April Dunford recently to discuss her brand new talk for BoS USA 2023 and the question of why positioning fails in sales came up a lot… April’s obviously awesome by the way. She had some super insightful things to share about why positioning fails in sales – and what to do about it.

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Case Study: How Pets.com Failed Product Development

BrainMates

Case Study: How Pets.com Failed Product Development. If we reflect back on the noughties (2000-2009) through the lens of today, we’ll see plenty of high-profile cases where businesses that were built on high expectations failed to deliver with their product. In other instances, it was a case of growing too big too soon.

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Case Study: How ReadyTech Use Product-Led In The Workforce Sector

BrainMates

Case Study: How ReadyTech Use. We currently don’t have any business analysts or product owners, as we moved to a structure whereby all those roles now roll up into the product manager position. The post Case Study: How ReadyTech Use Product-Led In The Workforce Sector appeared first on Brainmates. By ADRIENNE TAN.

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User Research For India’s Top Property Site – MagicBricks Case Study

UX Studio: Product Management

We conducted user research for the site and we will share what we’ve learned from it in the following case study. Locals were naturally more inclined to share positive feedback. If you want to dive in our case studies and learnings, check out our Product Design book by our CEO, David Pasztor.

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UX Case Study: Search Engine Redesign for RV Rental

UX Studio

This case study reports on how we helped optimise their search engine. In this UX case study, we cover the story of updating the search function of Campanda, including our research and design process, and the specifics learnings we made during this project. Did you enjoy this case study? So, let’s dive in!

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