UX Studio

AUGUST 8, 2018

We also had a very tight deadline to have a positive impact on the product. This case study walks through the process of how we managed to successfully close the project. After the discovery period, and once we had done the field studies, interviews and competitor research, we had to decide which features to work on.

Research Software 82

Research Software Analytic Tools UX Product Research 82

The Product Coalition

FEBRUARY 14, 2023

What are the most important skills to learn for an entry-level position? So, you as a student have the opportunity to intern with different firms for different roles customer success marketing data analytics data science business strategy product management product design And the list goes on. if so, what would you build?

Customer Experience 146

Customer Experience Analytic Tools Feedback Software Product Management 146

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Then you are in the right place! Let’s get right into it!

Product Research 97

Product Research Onboarding KPIs Customer Experience Data Visualization 97

Gainsight

OCTOBER 5, 2020

April Dunford sat in the back of a marketing class at Northwestern University in Chicago, where her professor gave an example of a product positioning statement. By filling in the appropriate answers, you would design a product positioning statement that would suffice for your product and company. Positioning is not a tagline. .

Positioning 59

Positioning Analytic Tools Data Visualization Strategy 59

Userpilot

JULY 20, 2023

But you can turn all that around with the right strategies. Customers can downgrade or cancel subscriptions for a million reasons , but here are the main culprits: Bad product-customer fit: This mainly results from wrong positioning or sugar-coated marketing messages. Why do customers churn? Customer segmentation on Userpilot.

Customer Experience 98

Customer Experience Feedback Software Analytic Tools Data Visualization 98

UX Planet

FEBRUARY 22, 2024

UX Management: Strategy and Tactics by Interaction Design Foundation (Paid) This course will appeal to UX leads, UX managers, and UX directors who are looking to refine the way in which they manage UX teams and professionals within their organization. You’ll learn How to hire for, position, and empower a UX team effectively.

User Testing 80

User Testing Data Visualization Research Software Customer Experience 80

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result. Decide on customer engagement strategies to implement at each touchpoint.

Feedback Software 97

Feedback Software User Testing Customer Experience User Friction 97

Userpilot

NOVEMBER 16, 2022

Looking to build a customer onboarding strategy from scratch or plan on reworking an existing framework? This short guide will show you user onboarding strategies that cut to the chase, reduce time to value and lead to retention. A good customer onboarding strategy gets users to the Aha! You’re in the right place.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Feedback 98

Product Management University

FEBRUARY 2, 2023

It’s part strategy and part execution plan that outlines how product marketing and sales are going to collectively attack the market and meet their revenue goals in any given year. Focus on the products that have the greatest value and pull the others into the sales process when they can have a significant impact on your competitive position.

Roadmap 130

Roadmap Product Marketing Marketing B2B 130

Intercom, Inc.

MAY 13, 2021

We recently sat down with Linda to chat about how customer success matures as you move upmarket and which strategies can help you to better serve your customers going forward. You’re a big part of their tech stack, you’re a big part of their investment strategy, you’re a big part of their spend. What do I love?'”

User Testing 177

User Testing Customer Feedback Customer Experience Strategy 177

The Product Coalition

DECEMBER 21, 2021

How many of you came across Airbnb case studies during an interview? It is quite common for a PM interview, but the type of answers expected from the panel varies with the role and position offered. Interviewers generally follow sets of rubrics to assess the answers on these two parameters.

Product Research 171

Product Research User Testing Research Software Travel 171

Userpilot

OCTOBER 6, 2023

Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. Your job here is to provide content that positions your product as the best fit, so it stands out (e.g. case studies, alternative pages, etc.). It helps you visualize the customer journey. But how can you use it?

B2B 105

B2B Analytic Tools Feedback Software Data Visualization 105

Ronke PM

FEBRUARY 13, 2024

The following case studies are from my personal experiences; they represent why we must see and build for everyone. CASE STUDY #1: ABSENCE OF DIVERSITY AT THE LEADERSHIP LEVEL A couple of years ago, I told someone on the leadership team that I did not feel like I belonged in our company and didn’t see a future there.

Reporting Tools 52

Reporting Tools Customer Experience Leadership Research Software 52

Userpilot

OCTOBER 16, 2022

Our 15 customer intimacy strategies include the following: Mapping the customer journey and listing all touchpoints to get a holistic view of the user journey. Using advanced segmentation to personalize the product experience based on user behavior, use case, product usage , and so on. Customer intimacy isn’t a metric you can measure.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

The Product Coalition

OCTOBER 19, 2023

Next, you assess the efficiency of each activity and determine which has the biggest positive impact on your goal. Before you start prioritizing,… Describe the strategy behind your process. The object of the strategy is the product itself, representing the ongoing process of delivering value to the customers.

Data Visualization 127

Data Visualization Customer Feedback Research Software Product Management 127

The Product Coalition

MARCH 11, 2024

Photo by ilgmyzin on Unsplash The Nudge Effect in Action: Beyond Duolingo — Case Studies Duolingo isn’t alone in this strategy. The key is to strike a balance between promoting premium features and maintaining a positive user experience for the free tier.

Research Software 111

Research Software Reporting Tools Artificial Inteligence Customer Experience 111

Userpilot

MARCH 6, 2024

A well-designed product funnel enables teams to evaluate and optimize their marketing strategy for more targeted and personalized customer engagement. It also helps organizations improve conversion rates and create a positive customer experience leading to higher satisfaction and loyalty. Userpilot case studies.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Roy Madden

JANUARY 29, 2021

You will be responsible for developing and executing the Feedly marketing strategy. Apply for this position. Collaborate with the product management team to conduct user research and develop market positioning and messaging for key verticals and customer personas. Apply for this position. Responsibilities. About Feedly.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

The Product Coalition

FEBRUARY 15, 2024

Generative AI enables companies to innovate rapidly, adapt to market changes efficiently, and establish a leading position in their industries. This capability enables businesses to make well-informed decisions, fine-tune strategies, and proactively anticipate market trends, positioning them at the forefront of their industries.

Generative AI 114

Generative AI Data Visualization Reporting Tools Research Software 114

Userpilot

JUNE 30, 2023

Start building your localization strategy by identifying the right market. When customers interact with content that resonates with their culture and language, they’re more likely to have a positive view of the product. How to create an effective content localization strategy? Next, decide which content to prioritize.

Research Software 98

Research Software Analytic Tools User Testing Onboarding KPIs 98

Userpilot

JUNE 3, 2022

As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. SaaS companies are increasingly investing in product marketing to stand out in a competitive market with effective product launches , positioning, and improved product experiences. You’re in luck.

Research Software 98

Research Software Analytic Tools Feedback Software Data Visualization 98

Userpilot

DECEMBER 20, 2022

A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies. Key consideration stage KPIs are pricing page clicks, case study views, and the number of demos requested. Why are marketing funnels important for an effective marketing strategy? Consideration stage.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

AUGUST 10, 2023

TL;DR Behavioral marketing is a marketing strategy based on utilizing data about your users’ past behavior to deliver more relevant and personalized content (i.e. a case study demonstrating value might help boost feature adoption ). It’s a clear and proven strategy for boosting engagement. How does it help?

Analytic Tools 98

Analytic Tools Feedback Software Marketing Product Marketing 98

Userpilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? Get ready to dive into insightful discussions, practical strategies, and real-world examples that will empower you to create and manage products that meet user needs and leave them truly satisfied. But how do you do that? Product growth speakers.

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

Mixpanel

APRIL 18, 2024

This is crucial because it determines how we might position and market that feature, how we enable our sales team, and so on. Working backward, the product team (engineering, product, and design) can decide how we might build the feature to ensure it’s a success based on the positioning. but the work isn’t done.

Data Visualization 52

Data Visualization B2B User Testing Customer Feedback 52

Userpilot

SEPTEMBER 8, 2023

Dig into your data and cover all sources to avoid false positives. Copying A/B testing case studies. From user onboarding to feature adoption , pricing strategies to user interface design—A/B testing has different applications in SaaS. It’s understandable; case studies provide inspiration and save time.

Product Research 104

Product Research User Testing Analytic Tools Data Visualization 104

Gainsight

MARCH 15, 2024

Own Your Community Platform According to Robin Van Lieshout, Chief Strategy Officer, Gainsight , “You want to connect all the data coming from your community efforts to your own systems—integrate it in your CS tool, in your CRM system, in your data warehouse—and that’s only possible if you really own the platform.”

Customer Experience 52

Customer Experience Customer Feedback Data Visualization Webinar 52

The Product Coalition

DECEMBER 10, 2020

Photo by Barn Images on Unsplash Best 10+ Resources to awaken your strategic brain Books, articles, and strategy gurus As you climb the career ladder, you realize you need to allocate more time to strategic work and less to your well-known tactical tasks. but we had no previous training on strategy.

Differentiation 117

Differentiation Books Strategy Product Strategy 117

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

MARCH 29, 2024

You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention. Ineffective marketing/poor marketing strategy. Without targeted content, follow-ups, and engagement strategies, a poor user experience might cause you to lose them.

Data Visualization 105

Data Visualization User Testing Analytic Tools Feedback Software 105

Roy Madden

JUNE 16, 2022

Case Study. Read about how they did it in this case study. DB Schenker is a global company, and they need to be up-to-date on competitor strategies, events, trends, and what their customers are up to in different markets around the world. I get lots of positive feedback,” Jacek says.

Feedback Software 86

Feedback Software Research Software Customer Feedback User Testing 86

Userpilot

JULY 18, 2022

In other words, it’s an ongoing positive relationship between a customer and a company. To calculate the customer satisfaction score, divide the number of positive responses by the total number of responses, and multiply the result by 100. Encourage loyal customers to write reviews and participate in case studies.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Customer Experience 98

The Product Coalition

NOVEMBER 19, 2020

Strategies for switching into a product management role when you don’t fit the cookie cutter qualifications. He’s been applying for positions for months and has found it nearly impossible to get an interview. More than many other roles, PM positions tend to have stringent qualifications for desired applicants.

Technical Review 162

Technical Review Product Management Product Manager Research Software 162

UX Studio: Product Management

MARCH 5, 2024

After these conversations, our leadership will find the most suitable person for the position who will help the internal team. When this happens, organizations need professionals to fill in someone else’s position quickly. Our experts would be happy to assist with the UX strategy, product and user research, or UX/UI design.

Research Software 81

Research Software User Testing Feedback Software Product Research 81

Gainsight

OCTOBER 2, 2023

To execute that strategy, a proactive, nimble, and strategic CS team is a must. Others use this sentiment measure to drive advocacy by guiding promoters to leave a review, provide a case study, or be a reference. At many companies, CS started out in a defensive, firefighting position, focused on customer support.

Customer Experience 52

Customer Experience Customer Feedback Reporting Tools Software Review 52

Gainsight

OCTOBER 2, 2023

To execute that strategy, a proactive, nimble, and strategic CS team is a must. Others use this sentiment measure to drive advocacy by guiding promoters to leave a review, provide a case study, or be a reference. At many companies, CS started out in a defensive, firefighting position, focused on customer support.

Customer Experience 52

Customer Experience Customer Feedback Reporting Tools Software Review 52

UX Planet

FEBRUARY 1, 2024

Developing applications that cater to this large market can have a widespread positive impact. Swift data analysis ensures timely adjustments to my portfolio, adapting wealth strategies dynamically, and optimizing tax planning. Hear Engages in discussions with peers and experts about investment strategies.

Analytic Tools 92

Analytic Tools Data Visualization Research Software Reporting Tools 92