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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. Close the deal.

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The Shortest Product Manager Job Ever!

The Accidental Product Manager

Product managers are generally considered to be valuable members of the product team who work on the product development definition and we can have a direct impact on the bottom line of the product project that we are involved in. That’s why I was surprised when I got fired after two weeks on the job at my new product manager position.

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The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

That way, they’re always leading from a position of strength. Develop business requirements that are a true representation of your customers’ business goals and priorities from the top down before introducing product requirements. Aspirational Market Positioning. Sales Training on Customers vs. Products.

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Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

 Plus time with Marketing (launch, messaging, product marketing content), Finance (packaging, pricing, forecasts), Support, Customer Success/Implementation, and broad Sales training and enablement.  Plus  So a product manager might have 5% of their time in total for deal-specific sales support.

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The Great Silence

The Product Coalition

I even know some highly effective organisations with hundreds of thousands of users who just have product designers instead of product managers in most of their squads and are seeing positive results. I suspect this came about to encourage people to trust our judgement. Using these ideological tools for your own sanity is great.

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How to build, manage and scale a sales team – 12 strategies from the experts

Intercom, Inc.

The book is invaluable for every founder, CEO and member of the management team because it not only explains how the Hubspot sales team is structured, but why the structure came to be. His list surprised me: Is are the five characteristics of people most likely to succeed in Hubspot’s sales teams. it all “works”.

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Emergence Capital’s Doug Landis on telling stories that sell

Intercom, Inc.

I think of it as go-to-market consulting. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Then I went to go work for Google, running sales productivity, which was really sales training development. My approach is super tactical.