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Accelerate Your PM Career Trajectory in 2022! [+Webinar]

280 Group

As the skills set required for manager advancement differs from those for leadership roles, you’ll want to invest in the right development for your near-term personal growth, while also aligning with the career growth plan for the team. Training as a Differentiator. Training is a differentiator. Which Skills Matter, When?

Webinar 296
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“On the Box Thinking” to Build a Better MVP

280 Group

Without knowing the Positioning you want your product to take, its Value proposition to customers, and how you will Message these things, you don’t have a path to market success. Here are some practical steps to get you started: Start with Positioning. What features let the product deliver on that positioning? VIEW COURSES.

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How we ensure alignment between sales and product

Intercom, Inc.

Marketable – be attractive enough to differentiate itself from competitors. Usable – you can’t build features with no cohesive vision that need layers of solution consultants to walk every new customer through them. You need to differentiate. Faster horses will get you only so far.

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B2B Product Manager Magazine December 2020

Product Management University

Transform product marketing from a tactical sales support function to a strategic leadership function. Shorter sales cycles and competitive differentiation. Request a consultation to see how Proficientz can help you deliver better results with less effort. View Previous Issues of The B2B Product Manager.

Magazine 130
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A Primer on Business Strategy From Hamilton Helmer's 7 Powers

Sachin Rekhi

The most successful businesses realize this and work hard to continually protect their strategic position. Hamilton published this work in 2016 after a career of working with over 200 clients as a strategy consultant, including Netflix, Spotify, and Adobe. Counter-positioning. Switching costs.

Strategy 212
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Top Strategies to Advance Your Product Management Career Rapidly – Part 2

280 Group

I would highly encourage you to find opportunities to volunteer as a way to differentiate yourself to employers. I got great visibility throughout the company, was able to contribute to a cause that I believed in and had a nice differentiator to put on my resume. Volunteer. Be the Kind of Employee You Want to Manage.

Strategy 201
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Five Strategies to Gain Massive Success in Product Management

280 Group

But there are other ways to leverage leadership skills to empower others. Although having a baseline knowledge of everything is important to a product manager, having deep expertise is what sets you apart: it is your key differentiator. You will be in a better position to gain approval and support from above and below.

Strategy 136