280 Group

FEBRUARY 20, 2020

In the first four parts of the Product Management Career Acceleration Series, we focused on providing you with strategies, tips, techniques, leadership approaches, and even sins to avoid, to be a more effective Product Manager – the kind that can advance in their career rapidly. Help hiring managers know what your focus is. About the Author.

Strategy 234

Strategy Product Management Product Manager Weak Development Team 234

Intercom, Inc.

JANUARY 14, 2021

In this episode of Inside Intercom, we caught up with Hubert for a chat about starting small, committing to a product strategy that helps you reach your long-term goals and making sure everyone’s on the same page. There’s no entity of a customer in Jira, for example, which is mind-boggling.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

UX Studio: Product Management

JULY 14, 2021

UX studio is one of the global innovation design consulting firms focusing on UX design, research, and strategic consulting. We researched the top design consulting firms’ competency level, experience, and portfolio to define the most reliable design thinking companies you can trust and partner with in 2021. UX studio .

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

Intercom, Inc.

JUNE 9, 2020

These are all key components of a business resilience strategy, one that bolsters up a business that’s faced with challenges and sets it up for growth long-term. Here are a few of the strategies they shared and how you can apply them to your own business as you move forward. In March, McKinsey & Co. Make decisions quickly.

Strategy 197

Strategy Feedback Software Customer Experience Reporting Tools 197

Userpilot

JULY 31, 2023

Looking to power up your retention marketing strategy? This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. The right customer retention strategy will: encourage repeat purchases, create loyal customers, and improve your retention rate.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

280 Group

OCTOBER 16, 2023

6 Product Management Nightmares Just when you thought your strategy was safe — your product vision clearly defined and your roadmap carefully scheduled and planned — we introduce the new and disturbing PRODUCT NIGHTMARES, coming to you in the form of 50s and 60s B-horror flicks.

Product Management 416

Product Management Product Manager Customer Experience User Testing 416

Sachin Rekhi

APRIL 12, 2020

Beyond product/market fit, it turns out business strategy really does matter. A sound strategy can make the difference between our initial product/market fit being ephemeral versus the beginning of a meaningful and lasting business. He then further refined his concepts as a business strategy professor at Stanford University.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Intercom, Inc.

MAY 13, 2021

We recently sat down with Linda to chat about how customer success matures as you move upmarket and which strategies can help you to better serve your customers going forward. You’re a big part of their tech stack, you’re a big part of their investment strategy, you’re a big part of their spend. What do I love?'”

User Testing 177

User Testing Customer Feedback Customer Experience Strategy 177

Mironov Consulting

DECEMBER 5, 2023

  (For fun, let’s call those things strategies.) ” And this is usually wrapped around an organizational ownership fistfight about who “owns” company-level strategy.    If another executive claims company strategy as their bailiwick , we gracefully back off and let them drive.]

Data Visualization 78

Data Visualization Strategy Artificial Inteligence Weak Development Team 78

280 Group

DECEMBER 13, 2023

Strategy and goals in focus, success guaranteed. About the Author Dean Peters Principal Consultant & Trainer Dean Peters offers nearly twenty years of experience in product management, with a prior decade as a software developer for real-time system integration. The Product Manager shares insights with all their might.

Software Review 334

Software Review Development Team Review Systems Review Product Management 334

Modus Create

FEBRUARY 5, 2024

Regardless of the latest technology, business leaders are still asking: How can we execute a successful strategy to engage our customers, improve efficiencies, and future-proof the business? However, that doesn’t mean every executive is jumping into AI without doing a little more strategy work.

Data Visualization 65

Data Visualization Research Software Analytic Tools Customer Experience 65

The Product Coalition

AUGUST 6, 2020

As a Senior Solutions Consultant at Mixpanel , I speak with a lot of different organizations across sectors?—?and about their product and marketing analytics strategy. For example, how a consumer interacts on web and mobile, as well as how any friction points in those interactions relate to support tickets submitted.

Data Visualization 109

Data Visualization Analytic Tools Consulting User Testing 109

280 Group

SEPTEMBER 16, 2021

Take for example, Heineken beer. In some markets, a product can virtually sell itself, using product-led growth strategies. Price : Knowing your prospects’ needs and expectations will help you formulate your pricing strategy. What is Product Positioning? Here in the U.S., Heineken is marketed as a premium, imported beer, so U.S.

Positioning 296

Positioning Reporting Tools Marketing Research Software 296

PMLesson's Ace the PM Interview

APRIL 19, 2020

After working in consulting, many management consultants desire to exit into and work at a tech company. If you want to learn more about the consulting role vs the product role, read this article on the topic. Perhaps you worked on a digital strategy or an IT system change.

Consulting 52

Consulting Technical Advisors Technical Review Analytic Tools 52

PMLesson's Ace the PM Interview

APRIL 19, 2020

After working in consulting, many management consultants desire to exit into and work at a tech company. If you want to learn more about the consulting role vs the product role, read this article on the topic. Perhaps you worked on a digital strategy or an IT system change.

Consulting 52

Consulting Technical Advisors Technical Review Analytic Tools 52

280 Group

SEPTEMBER 17, 2019

Study your competitors and analyze their marketing and product strategies. For example, I spent 3 years as the President of the Silicon Valley Product Management Association. For example, I am a CPM (Certified Product Manager) and a CPMM (Certified Product Marketing Manager) through the AIPMM. Volunteer. Get certified.

Strategy 201

Strategy Product Management Product Manager Reporting Tools 201

Product Innovation Educators

JANUARY 1, 2024

For example, Microsoft’s 365 is just a product extension for them. Our second book, Corporate Explorer Handbook , says that as management consultants and academics we don’t know all the answers. 14:28] Can you share an example of using hunting zones? It’s hiding in plain sight.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Strategy 98

Johanna Rothman

MAY 11, 2022

Finishing a story creates a new decision point, for both the product and the corporate strategy. Here's an example. The green feedback loops (the right side of the image) offer information to the people who decide on the product strategy and the project portfolio. Assume you have an entire feature set of 20 stories.

Product Research 95

Product Research Feedback Loop Strategy User Testing 95

Product Talk

MARCH 13, 2024

Himanshu Swaroop’s Advice: Get Everyone on the Same Page with Clear Strategy and Tactics Meet Himanshu Swaroop, Transformation Consultant. Himanshu Swaroop , a Transformation Consultant, shared his experience as an advisor at an insurance client where teams used to be set up based on functions. But the transition can be tough.

Research Software 294

Research Software Weak Development Team Feedback Software User Testing 294

280 Group

SEPTEMBER 20, 2019

Read Part 2 of this 3 part series: Top Strategies to Advance Your Product Management Career Rapidly – Part 2. I’ll give you a simple example. For example, I’m not a detail person. But put me in charge of the big picture, vision and strategy and I will hit it out of the park. Truly Care About People.

Strategy 184

Strategy Product Management Product Manager Reporting Tools 184

280 Group

FEBRUARY 23, 2021

Examples could include: Cost, Time, Errors, Emotions. A classic example of this was Google Glass. Your market research here will help support your go-to-market strategy. #3: Product Management can work to avoid these problems by developing comprehensive pricing strategies. Principal Consultant and Trainer of 280 Group.

Research Software 373

Research Software Reporting Tools User Testing Product Research 373

280 Group

APRIL 8, 2020

As a follow up to our Trailblazing Women in Product Management: How to Blaze Your Own Trail virtual panel last month, we invited Linda Lubin Thompson , Executive Coach and Consultant with L2T Leadership Development to dive deeper into the topic of how women can excel in the career of Product Management. Strategy #1: Make Sure You Get Heard.

Product Management 335

Product Management Product Manager Research Software Feedback Software 335

280 Group

SEPTEMBER 27, 2021

Product Managers exist to understand the market, identify customer needs, and determine a product strategy to meet those needs and achieve the company’s business goals (for instance, revenue and profit). I am fairly well versed in hardware and software as well as the bigger strategy. Take CRM as an example. VIEW THE COURSE.

Product Management 348

Product Management Product Manager Technical Review Customer Experience 348

280 Group

MAY 31, 2022

On a recent webinar, we defined each methodology, discussed their differences, shared real life examples through stories, and provided product managers with the tools to leverage them with confidence. For example, cognitive bias is the tendency to make decisions or take actions in an unknowingly irrational way. SHOP SUITE.

Data Visualization 317

Data Visualization Customer Experience Feedback Software Customer Feedback 317

280 Group

SEPTEMBER 20, 2021

For example, an ad that touts the vehicle’s fancy interior would be completely ineffective, wasting your ad spend and possibly resulting in both people buying from your competitor. Here are two examples: Nancy is a 38-year old soccer mom who works from home and enjoys being involved in her daughter’s sports. VIEW THE COURSE.

Data Visualization 295

Data Visualization Research Software Product Research User Testing 295

280 Group

OCTOBER 29, 2022

While traveling for work, 280 Group Principal Consultant and Trainer Tom Evans became frustrated with the lack in hotel space to accommodate an ironing board. In our ironing example with Tom, one job was to remove wrinkles from his clothes (functional), and another was to look professional in meetings (social). GET COURSE DETAILS.

Research Software 227

Research Software Customer Experience Consulting Framework 227

Roman Pichler

NOVEMBER 6, 2023

This is necessary, for example, to establish an effective product management function and to secure the necessary level of empowerment for the product people as well as to resolve cross-departmental issues—think of sales reps who routinely promise features to customers without first consulting the appropriate product managers.

Leadership 267

Leadership Customer Feedback Construction User Testing 267

280 Group

JANUARY 26, 2023

We also provide critical strategies for getting leadership to buy into this investment and its associated ROI. Southwest Airlines is just one example of how easy it can be to get caught up in serving primary paying customers. 280 Group is the world’s leading Product Management training and consulting firm.

Airlines 156

Airlines Feedback Software Product Management Product Manager 156

PMLesson's Ace the PM Interview

MARCH 26, 2020

Considering a career in management consulting or product management? Consultant Consultants are in the business of advising people in a specific field. Clients hire consultants when their businesses require assistance achieving a desired goal (eg. There may be a consultant out there who can help.

Consulting 52

Consulting Technical Advisors Analytic Tools User Testing 52

Userpilot

APRIL 1, 2022

How do you develop and implement a SaaS localization strategy? A product localization strategy should cover all the aspects of UX like marketing , sales , features , or UI changes. To localize your marketing strategy , research the best channels, SEO-optimize the translated content, and involve local influencers.

Research Software 98

Research Software Feedback Software User Testing Product Research 98

280 Group

FEBRUARY 1, 2022

In this blog post, we’ll examine the 4-phased PLC in detail, including the market conditions for each stage and how you can use the PLC to make better decisions about your product pricing, channel and marketing strategy, and product portfolio mix. . A good example of a mature product category that’s still relevant is the bathtub.

Feedback Software 296

Feedback Software Differentiation User Testing Customer Experience 296

Mind the Product

OCTOBER 11, 2018

In fact, I would take it a step further and call it data-guided strategy. For example: Is our key metric absolute revenues, revenue per user, or maybe the rate of user growth? For example: We don’t need to know the actual onboarding conversion rate to know where users drop. Its original context is data-driven decisions.

Data Visualization 147

Data Visualization Analytic Tools Onboarding KPIs Reporting Tools 147

280 Group

MAY 11, 2021

“Sink or Swim” is a Risky Strategy. Not only do they own the functional requirements of products and manage feature development, more importantly, they own the business strategy. For example, a Product Manager with poor market research skills may come to conclusions about what the target customer wants that are way off base.

Weak Development Team 317

Weak Development Team User Testing Customer Experience Product Management 317

280 Group

NOVEMBER 1, 2022

Here’s an example that demonstrates the importance of setting OKRs: Jim Carrey, the American actor and comedian, once wrote a $10 million check to himself for “acting services rendered” and post-dated it for 10 years later. For example, Martin Luther King’s most impactful speech began with a simple, memorable objective, “I have a dream…”.

Weak Development Team 156

Weak Development Team Data Visualization Vision Consulting 156

280 Group

APRIL 19, 2021

Leaders need to provide strategy and direction and to give employees the tools that enable them to gather information and insight from around the world. Finally, we’ll wrap up with important tips that you can use to influence the designs that come out of your teams to ensure your solutions meet your product strategy needs.

Webinar 245

Webinar User Testing Customer Feedback Customer Experience 245

280 Group

FEBRUARY 9, 2022

In this blog post, we’ll examine the seven phases of the p roduct process and how you can leverage them to make better decisions about marketing and channel strategy, product pricing, and the product portfolio mix. . A Phased Approach to the Product Process . Phase 6: Maximize . Phase 7: Retire .

Document 291

Document Development Team Review Software Review Systems Review 291

280 Group

SEPTEMBER 20, 2022

An immutable cultural mindset, lack of methodology training, too much technical debt, and a lack of vision and strategy are some common reasons. For example, Accenture reports that Agile organizations realize a 16% increase in long-term EBITDA growth compared to just 6% in non-Agile organizations. The proof is in the numbers .

Agile 357

Agile Reporting Tools Data Visualization Weak Development Team 357