article thumbnail

9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. Close the deal.

article thumbnail

The Shortest Product Manager Job Ever!

The Accidental Product Manager

That’s why I was surprised when I got fired after two weeks on the job at my new product manager position. However, one of those weeks was filled with sales training for a batch of new sales people that had just been brought on. Blue Elephant Consulting –. The New Product Manager Job. For a year and a half.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

So I use it as a forcing function to clarify my thinking around a thing that I’ve been doing both when I was a VP marketing, working inside companies, but also as a, as a consultant, a thing that I’ve been doing with my clients a lot. So let’s start with the positioning, like what exactly is level jump? So here we go.

article thumbnail

The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

That way, they’re always leading from a position of strength. Aspirational Market Positioning. If you have a customer-facing vision for the portfolio and supporting business goals for each product, the foundation of your market positioning is complete. Sales Training on Customers vs. Products.

Marketing 130
article thumbnail

Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

 Plus time with Marketing (launch, messaging, product marketing content), Finance (packaging, pricing, forecasts), Support, Customer Success/Implementation, and broad Sales training and enablement.  Plus  So a product manager might have 5% of their time in total for deal-specific sales support.

article thumbnail

The Great Silence

The Product Coalition

I even know some highly effective organisations with hundreds of thousands of users who just have product designers instead of product managers in most of their squads and are seeing positive results. which is positive. I suspect this came about to encourage people to trust our judgement.

article thumbnail

How to build, manage and scale a sales team – 12 strategies from the experts

Intercom, Inc.

The optimal sales team structure is one that is accretive, where, roughly speaking, each sales rep brings in at least 5x his or her total compensation. Train reps for effectiveness, not just efficiency. Richard Harris, Founder, The Harris Consulting Group. In fact, if this is your sales training, just quit now.