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Featured Product Management Consultant: Bill Haines

280 Group

For a half dozen years , I met with Product Managers who had come seeking creative for their new product launches. So, we had to start with Product Marketing 101: Know your message! The post Featured Product Management Consultant: Bill Haines appeared first on 280 Group. That was a lot of fun. .

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5 Truths of Building a Product Launch Strategy

Amplitude

A lot of teams obsess about getting everything perfect for product launch day. All of that anxiety, and in the grand scheme of things, launch day isn’t a be-all and end-all event. All of that anxiety, and in the grand scheme of things, launch day isn’t a be-all and end-all event. There are marketing emails to assemble.

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Product Launch Management

ProductPlan

What is Product Launch Management? Product launch management is the process of coordinating all strategic efforts needed for a successful market release. Creating sales collateral for the product. Timing the release to capitalize on external factors that might bolster attention and interest in the product launch.

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Unveiling Success in 2024: A Vision for Product Managers

280 Group

About the Author Joe Ghali Principal Consultant & Trainer, 280 Group Joe has over 15 years of experience in Product Management working for Fortune 100 & 500 organizations. He has been part of several significant product launches throughout his career and is passionate about the Product Management space.

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What’s the REAL Cost of a Poorly Trained Product Management Team?

280 Group

A product launch is a complex and multi-faceted activity that involves many teams collaborating successfully across an organization. Teams must ensure the product solves the right customer problems with all the right features and functionality, test and validate prototypes, and make a plan for production.

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Trailblazing Women in Product Management: Heather Weeks, Vice President of Product Management at Marathon Health

280 Group

How did you get into Product Management? . I spent a decade in management consulting at Booz Allen which gave me many skills that translated into my current role–strategic thinking, analysis, a consultative approach to problem solving. Messy product launches helped me think more thoroughly moving forward.

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Product Strategy – Disney’s Hulu Acquisition

280 Group

Disney’s Acquisition: A Strategic Product Launch Plan In essence, Disney’s acquisition of Hulu embodies a meticulously planned product strategy. This move underscores Disney’s commitment to product vision and its role in addressing the ever-evolving needs of its customers.