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Trailblazing Women in Product Management: Pinar Alpay, Chief Product & Marketing Officer at Signicat

280 Group

My first job was as a strategy consultant at Bain & Company. After a while, as many consultants do, I wanted to get my hands dirty “on the other side”, so I joined Barclaycard International as Head of Strategy and Planning. Once the product is in production, it doesn’t stop there.

Marketing 317
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Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

 Product folks spend at least half of their time with their maker teams (product, engineering, design) trying to build and ship software that’s of broad interest to the market segment.  Plus  Plus frequent updates on everything for the C-suite.  So  (See the chocolate cake problem.)

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The Great Silence

The Product Coalition

From this education, the influence of elaborate management consulting style frameworks appeared, which frankly, stakeholders care very little about. It doesn’t come as a shock that the empowered product teams seem to be more prevalent in companies who have well and truely found product market fit and are growing quickly.

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The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

How Does Portfolio Product Management Impact Product Marketing? What are the Most Common Misconceptions About Portfolio Product Management? What is Portfolio Product Management and How Does It Differ From Traditional Product Management? It limits your view of the customer to the users of the product.

Marketing 130
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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. What’s their ideal customer, their ideal customer is someone who’s a little bit more sophisticated on the sales training bit, right. And you’ve got a head of sales enablement. Upcoming Events.

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Emergence Capital’s Doug Landis on telling stories that sell

Intercom, Inc.

I think of it as go-to-market consulting. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Then I went to go work for Google, running sales productivity, which was really sales training development. My approach is super tactical.

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Emergence Capital’s Doug Landis on telling stories that sell

Intercom, Inc.

I think of it as go-to-market consulting. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Then I went to go work for Google, running sales productivity, which was really sales training development. My approach is super tactical.