Gainsight
MAY 13, 2020
Unveiling the Gainsight Horizon Experience is the key representation of this new pillar of product strategy for Gainsight. . At a time like now, when account segmentation is important to swarming accounts based on COVID-19 impact, scaling a strategy across a segment versus an account supports increased efficiency and time to value.
DISQO
JULY 5, 2018
In short, market research is extraordinarily effective for sensing broad marketplace changes and informing the organization about what markets to enter and what go-to-market strategies to deploy. And finding those are easier when you crowdsource that versus trying to talk to 10 or 20 people.
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Gainsight
MAY 23, 2019
People Maps provides a tool for your company to capture the organizational hierarchy of your customer contacts and crowdsource information on the informal relationships between them. And while organizational charts are helpful (if you can find them) they don’t include a map of who influences whom outside of the formal role hierarchy.
DISQO
JULY 5, 2018
In short, market research is extraordinarily effective for sensing broad marketplace changes and informing the organization about what markets to enter and what go-to-market strategies to deploy. And finding those are easier when you crowdsource that versus trying to talk to 10 or 20 people.
DISQO
JULY 5, 2018
In short, market research is extraordinarily effective for sensing broad marketplace changes and informing the organization about what markets to enter and what go-to-market strategies to deploy. And finding those are easier when you crowdsource that versus trying to talk to 10 or 20 people.
Bain Public
OCTOBER 19, 2021
I know you’re probably wondering: what does this have to do with your product roadmap strategies ? This is why it’s important to have planned actions, keep MOATs front and centre and determine your short-term considerations about how to deploy resources to accomplish a roadmap strategy. new demographic, geographical region, etc.).
Alchemer Mobile
FEBRUARY 2, 2021
The first step of any go-to-market strategy is to lock in a compelling positioning statement: Who is your app intended for? Once your landing page is live, you can start collecting leads, offer a preview of your app press and early adopters, and integrate with an analytics or A/B testing tool to test variations of your messaging strategy.
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