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ProductCamp Boston 2018

bpma ProductHub

The World’s Largest Crowdsourced Product Management & Product Marketing Conference. Register today for ProductCamp Once again, the world’s largest product management and product marketing… Register today for ProductCamp Once again, the world’s largest product management and product marketing

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What we learned moving sales and product upmarket together

Intercom, Inc.

The reality is we have to master both if we want to expand our addressable market and retain our existing customers as they grow. We had to look at the problems our new customers needed to solve with fresh eyes and build a healthy partnership with Product to turn these roadblocks in the sales cycle into solutions that customers would love.

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How to Build a Customer Feedback Form [+ Examples and Best Practices]

Userpilot

There are various types: Net promoter score survey : Would your customers recommend your product? Product market fit survey : How customers would feel if they could no longer use your product? This type of customer feedback form helps you crowdsource ideas for new features from your customer base.

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Dear Strategy 106: The Pros and Cons of Crowdfunding

Dear Strategy

On this episode of Dear Strategy, we analyze a story about a company that launched a product through a crowdfunding site but didn’t ultimately deliver the product that they originally promised. Find out when crowdfunding works and when it doesn’t, as we explore this growing trend in product marketing.

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Why You Need to Keep MOATs Front and Center in Your Product Roadmap Strategies

Bain Public

It’s about setting broad goals for your product and defending your company against current or future competitors. The reality is that your challengers are out there, and many will try to make an identical copy of your product to compete for your TAM (Total Addressable Market). They remain unique in the market and hard to catch.

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The Top 7 Product Management Software Systems You Should Know About

Bain Public

Craft: The Ultimate Product Platform?—?Designed Designed by and for Product Managers Craft is a product management platform for planning and managing products. They help you build products that will truly matter. Take a look at their website to learn more 2. Take a look at their website to learn more 4.

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Lessons on building a viral consumer app: The story of Saturn

Lenny Rachitsky

Quick note/disclaimer: No two apps, or growth journeys, are going to be exactly the same—so these lessons won’t be directly interchangeable, but hopefully you can draw from some of them in making your own product and go-to-market decisions. This translated into incredibly fast adoption at schools.