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Why Tools Are Not the Answer

The Product Coalition

It’s no wonder there are many tools that try to resolve this. But tools alone won’t fix anything and can do the opposite. Putting tools in place could make you feel as if you are making progress in the right direction, but if you just add tools you might be treating the symptoms and not the disease. Here’s why.

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Mobile App Ratings Reflect Your Customer Relationships – Here’s How to Improve Them

Alchemer Mobile

The HIPPO, or the Highest Paid Person in the Room, can block you from unlocking customer emotion data in order to improve your ratings and reviews by loudly voicing their personal preference as truth. HIPPOs can derail product progress, throw wrenches in acquisition strategies, and increase churn by overlooking research.

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How to Wow a Customer and Win Their Loyalty [With Examples]

Userpilot

TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future. Fast support, personalized experiences, and feedback collection are all core strategies that can help you wow your customers. Build rapport Customer loyalty is just as emotional as it is transactional.

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In-App Messaging

ProductPlan

In-app messaging is a way of communicating with users within the context of your product, often taking the form of tooltips, banners, or in-app chat. For software products, in-app messaging includes all of the native messages sent to a user while they are using your product. In-app messaging has the added benefit of context.

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How people will find your product

The Product Coalition

This is essential, because you need to know how you’ll communicate with your potential customers and how your marketing and content strategy will look like. But they are all potential customers and you need a strategy of how you’ll get in touch with them. ?? Behaviors: Searching “What are bots?”,

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Insight From Marty Cagan’s Coach the Coaches Workshop (Part 2)

The Product Coalition

In part two of this summary, I am moving to talk about strategy and leadership insights. Today I will focus more on leadership and strategy. Strategy and Focus It almost doesn’t matter what drove a company to work with me originally, at some point we get to strategy. Strategy is so hard to craft and too often overlooked.