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User insights for product decisions by Cris Valerio

Mind the Product

In this #mtpcon Digital Americas session, Cris Valerio, Product Manager at Instacart, shares her thinking on why user insights are important for making product decisions and provides some guidelines for gathering the right user insights.

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Key Best Practices for Using Customer Feedback

Folding Burritos

As Product Managers, we perfectly understand the need to generate and use customer feedback. This led me to reach out to 14 leading Product Managers and talk with them about how they use customer feedback in their own companies and teams. Feedback is only relevant vs. a goal and user context.

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Six guidelines for successful prototype testing

Userzoom

Despite that, some professionals new to UX research expect many insights to validate the design hypothesis based on just a few pages. If you are only ‘validating’ your prototype, maybe it is time to manage your expectations about the feedback you are likely to receive ??. Do users see themselves using the prototype?

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In-Depth Interviews: Guidelines for Generating Insights

Generation Focus

Gathering insights and feedback from end-users before, during, and after the design phase can help facilitate the development of successful products. In-depth interviews (IDIs) is a method utilized to collect detailed, qualitative data from a smaller sample of end-users in a one-on-one setting. Staying on topic.

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In-Depth Interviews: Guidelines for Generating Insights

Generation Focus

Gathering insights and feedback from end-users before, during, and after the design phase can help facilitate the development of successful products. In-depth interviews (IDIs) is a method utilized to collect detailed, qualitative data from a smaller sample of end-users in a one-on-one setting. Staying on topic.

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Defining Guidelines in Product Management

The Product Guy

Becoming a product person seems to be easier with access to clear guidelines. In one of the earlier sessions with my mentor, we spent a lot of time talking through the business model, various groups in the organization, their responsibilities, engagement model and what the customer experience is at the end of the day.

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In-Depth Interviews: Guidelines for Generating Insights

Generation Focus

Gathering insights and feedback from end-users before, during, and after the design phase can help facilitate the development of successful products. In-depth interviews (IDIs) is a method utilized to collect detailed, qualitative data from a smaller sample of end-users in a one-on-one setting.