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How productmanagers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software productmanagers.
The productmanager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube TLDR Kimberly Bloomston’s journey from individual contributor to Chief Product Officer at LiveRamp demonstrates the key transitions and skills needed at each level of productmanagement leadership.
Productside | ProductManagement Courses & Training How WellNest Rebooted ProductStrategy (eBook Preview) When product teams get stuck in backlog chaos, stakeholder noise, and reactive shipping, its not a process problem. Its a productstrategy problem. Heather knows something has to change.
A framework for product launch success Watch on YouTube TLDR In this episode of Product Mastery Now, I interview James Whitman, author of LAUNCH Code and founder of Growth Guidepost. James shares insights from his research studying companies that consistently launch successful products.
Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset
You’ve heard of Amazon and Vanguard, two of the most successful customer-focused businesses in the world, but have you heard Jim Collins’ Flywheel Effect? Every step of the product journey is informed by research: what works, what doesn’t, what customers want, what they need. Uncover how to supercharge and expand your Flywheel.
At this months TPG Live , we explored two of the most persistent challenges in product leadership: How do you build trust and alignment between enterprise users and buyers? How do hybrid product teams stay aligned and effective across time zones and work styles?
Taking charge of a productmanagement team can feel like juggling flaming torchesthrilling, but also risky if you dont have the right game plan. Why the First 90 Days Matter When you lead a new product team, your opening move sets the tone. Your productmanagers wonder if youll champion them. Roger : Absolutely.
2] Market Research AI-based tools can discover user and customer trends using predictive analytics. This can help you create a new strategy and evolve an existing one. 4] Product Performance and KPIs AI tools can continuously monitor how much value a product is creating and recommend improvements.
Jack brings 20 years of experience managing innovation projects at companies like Sony Ericsson and Logitech. He shares practical insights from the Product Development and Management Association (PDMA) framework and explains how productmanagers can use these principles to improve their product development process.
As digital transformation advances at a rapid pace, Digital Adoption Platforms (DAPs) have become essential tools for enhancing user experiences and redefining productmanagementstrategies. Register now to save your seat! Register now to save your seat!
Listen to the audio version of this article: [link] A ProductStrategy System The productstrategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific productstrategy approach Ive created. [1]
How productmanagers can move from ideas to action Watch on YouTube TLDR In this episode, I speak with Atif Rafiq about how senior product leaders approach strategy development and execution. In this episode, he shares some insights from that workshop and his experience in product leadership.
You’re gathering customerfeedback, hitting your OKRs, and tracking every metric imaginable. And yet, your product is stuck. Users churn, innovation stalls, and your team feels like theyre running on a never-ending treadmill. Customerfeedback drives iteration. And customers?
However, productmanagers often face even greater challenges when navigating high-stakes situations with senior leadership or dealing with conflicting priorities across departments. These moments can be politically challenging, as they require balancing the immediate demands of stakeholders with long-term product goals.
Success in productmanagement goes beyond delivering great features - it’s about achieving measurable financial outcomes that resonate across the organization. In this webinar, we'll highlight the critical importance of business and financial acumen in productmanagement. Register now to save your seat!
In this post, were exploring the conversation we had in one of our Productside Stories episodes this season with Joeri Devisch , a veteran of product, technology, and transformation work at global companies. Joeri makes it clear: the future of innovation is human-centered, customer-driven, and iterative by design.
Customer support teams hear everything. In this episode of How I PM, Pedro Moreno, head of products at Serasa Experian, shares how productmanagers can create a direct channel to support and use it to drive meaningful improvements.
The productmanager’s path to influence Watch on YouTube TLDR In my recent conversation with Francesca Cortesi, CPO, we explored why the popular phrase “CEO of the product” can be misleading for productmanagers.
Few things are more frustrating than silence—especially when it comes to getting customerfeedback in productmanagement. One of my coaching clients—an experienced product leader at a SaaS startup—found themselves smack in the middle of this. Solid product. Happy users. But real, actionable feedback?
Speaker: Christian Bonilla, VP of Product Management at UserTesting
Every product team wants to build things users love. It’s why breakthrough products rarely happen by accident. Rather, they start with a strong product vision. Getting that vision right is one of the most important responsibilities of the product team. The goal may sound simple, but it’s hard to do.
Raaz was one of the first five employees at Wiz, joining as the first productmanager, and helped the team pivot to what may be the most intense PMF in history. Before Wiz, Raaz led security products at Microsoft, including Azure Sentinel. If you can’t sell the product yourself, it’s unlikely someone else will.
Product analytics refers to the process of gathering and analyzing data on how users interact with a product. It tracks key metrics such as feature usage , user flows, and behavior patterns to explore user preferences and pain points. Why should you have a product analytics strategy?
Productside | ProductManagement Courses & Training Ctrl + Alt + PM: AI-powered ProductManagement Your productmanagement laptop keeps freezing. You’ve heard a few things about AI-powered productmanagement but you thought it might just be a passing fad. Open your calendar.
The key isnt just understanding users but unlocking insights that lead to solutions they cant live without. Product discovery is critical in identifying workflows, pain points, and user goals that shape successful products. Using structured product discovery questions , teams uncover insights critical for success.
Productmanagers and community managers share a common goal: to deliver value to their users. Through in-depth userinsights, a clear productstrategy, and an inspiring roadmap. Building products is a team sport and involves everyone working together to get the right products to market faster.
Introduction: The Rise of the AI-Augmented PM Welcome to the era where productmanagers don’t just manageproducts—they orchestrate intelligent systems . Get ready to become an AI ProductManager. This is similar to being keenly aware of where your product is during the product life cycle (PLC).
But, it’s usually challenging to assess what’s the right way to go about it – how much of iteration should be that from userfeedback versus founder’s vision for the product? And, how do you also tell the difference between what feedback to incorporate?
When your company adopts multiple SaaS solutions to drive productivity, you unknowingly create a perfect storm for data fragmentation. Your customer information lives in Salesforce, while your support tickets are in Zendesk, your product usage data in Mixpanel, and your marketing campaigns in HubSpot. Sound familiar?
Product analytics empowers you to understand gaps in your offering and how users engage with your product. Both embedded analytics and product analytics are designed to help product owners in diverse ways. This guide will explain the following core areas: What is product analytics?
Speaker: Steve Johnson, Founder and CEO, Under10 Playbook
Rather than departmental issues, these are productstrategy issues. Yet many productmanagers and most product owners are too busy with tactical issues that they never come close to addressing these issues. Is productmanagement primarily supporting the tactics of other departments?
You’re Stuckand It’s Because You’re Playing by the Rules In productmanagement, youve been told to follow the rules: stick to the roadmap, build consensus, and hit your OKRs. But what if I told you they’re actually sabotaging your product’s potential? OKRs should serve the strategy, not dictate it.
Brought to you by: • Enterpret —Transform customerfeedback into product growth • BuildBetter —AI for product teams • Wix Studio —The web creation platform built for agencies — Shaun Clowes is the chief product officer at Confluent and former CPO at Salesforce’s MuleSoft and at Metromile.
You can gather all the userfeedback or behavioral data you want or even generate tons of Google Analytics reports. Despite all these efforts, you’re probably still not acting on product analytics correctly. At least that’s what Kevin O’Sullivan, Head of Product Design at Userpilot, has to say — and for good reason.
This week were releasing a double feature on How I PM featuring two product pros sharing methods theyve used to lead with clarity, customer understanding, and momentum. Dont just ask. Thats where the roadmap reveals itself. Thats where the roadmap reveals itself. Bring your whole team into the process.
Building trust with stakeholders isnt just a nice-to-haveits essential to preventing failed product launches due to poor stakeholder management. Without trust, even the most well-thought-out productstrategies can face pushback, leading to misalignment, delays, and increased risks.
How to Conduct a Competitor Analysis: A Practical Guide for ProductManagers By Adrienne Tan A competitor analysis is one of the essential activities you should undertake before launching a new product or business. Importantly, competitor analysis is not the same as a product comparison.
Our Q3 releases have focused on enhancing strategic alignment, improving integrations and introducing new features to streamline your productmanagement workflow. Let’s dive into the highlights and explore how these updates will transform your productmanagement experience.
Achieving and Scaling Product-Market Fit: A Guide for ProductManagers in Mid-to-Large Tech Companies Introduction As productmanagers in mid-to-large technology companies, you’re no stranger to the challenges of maintaining and scaling product-market fit (PMF).
Now, let’s dive in and level up your productmanagement skills! Best metrics for measuring product success Are you measuring what truly matters? Product sense is a blend of art and science covering internal and external factors. Try these metrics we used at SimplePractice, a product-led growth organizations.
Want to advance your career in productmanagement or find top talent for your team? This article shares exciting productmanager roles focused on retention and churn and showcases standout candidates in the field. Recommended productmanager job openings in data-driven companies 1.
In product roadmaps, this approach means taking a step back before diving in. First principles help you focus on the fundamentals — like the value you want to create, the outcomes you’re aiming for, and what your users actually need. It was clear we weren’t delivering a productcustomers loved.
So here are 6 mental models for building an AI productstrategy: 1. Identify the most impactful customer problems or business goals where AI can make a difference and focus there first. Your AI productstrategy needs to actually be strategic! Reimagine the User Experience Think beyond bolt-on features.
Every successful business starts with understanding its customers. Customerinsights and feedback are the key to decoding customer behavior, preferences, and expectations. At the heart of meaningful customerinsights lies the Voice of the Customer… Source
Scaling a product isnt just about selling moreits about refining product-market fit, unlocking the right growth levers, and making sure your go-to-market strategy actually aligns with what your customers need. Rachel shares how shes helped SaaS products scale from $1M to $10M in a year. Dont miss Rachels insights.
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