Userpilot

MAY 17, 2025

By laying out every app user journey stage, you can: Uncover pain points the moment they appear. Tie design, engineering, and marketing research to real user behavior. First, define your target audience (user personas). Finally, attach KPIs so each leak shows up in the data before it hurts user retention.

Analytic Tools 66

Analytic Tools Research Software Feedback Software Data Visualization 66

Userpilot

MAY 27, 2025

Data-driven decision-making: Strong analytical skills, with the ability to use data to drive decision-making and measure success. Customer-centric approach: Deep understanding of user needs and behaviors, with a passion for creating products that delight users. This role is based in San Francisco, CA.

Analytic Tools 52

Analytic Tools Research Software Feedback Software User Testing 52

Product Innovation Educators

MARCH 4, 2025

But it is changing, with AI tools that are transforming how we uncover and analyze customer needs. The AI Revolution in Voice of the Customer Research Early AI Experiments (2017-2018) AMS began experimenting with artificial intelligence for customer research around 2017-2018.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 158

User Testing Market Research Product Research Research Software 158

The Product Coalition

JANUARY 11, 2023

Leveraging the benefits of combining these two approaches, companies can maximize their insights and make data-driven decisions that are grounded in real-world understanding. Market research focuses on understanding consumer behavior and preferences in order to inform marketing strategies and business decisions.

User Testing 158

User Testing Product Research Data Visualization Customer Feedback 158

Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. They also enable targeted user engagement and improve the effectiveness of marketing campaigns.

User Testing 101

User Testing Research Software Market Research Product Research 101

Userpilot

JUNE 28, 2023

TL;DR Creating an effective customer feedback question is key to understanding your product and how your customers experience it. Good customer feedback questions for market research help you understand how your user found your product and why they chose you over the competition. If yes, please list them.

User Testing 98

User Testing Customer Feedback Customer Satisfaction Feedback Software 98

Intercom, Inc.

NOVEMBER 18, 2020

With customer expectations and conversation volumes on the rise, businesses need a way to effectively deliver on-demand, personal support while maintaining customer satisfaction. With automation, companies are 4x more likely to see improvements in customer satisfaction. A note about methodology.

User Testing 223

User Testing Customer Experience Research Software Product Research 223

Userpilot

JULY 24, 2024

Benefits of a product strategy framework include better alignment between product development and business goals and improved user satisfaction. Conduct market research and analysis to understand the current state of products in your industry. Analyze in-app user satisfaction using tools like NPS and CSAT surveys.

Data Visualization 111

Data Visualization Framework Product Strategy Analytic Tools 111

Userpilot

JULY 29, 2024

This is because they haven’t conducted any customer research to determine whether the product they are building is actually what customers want. To gather the information needed to avoid this, quantitative data is a valuable tool for all startups. It is often shown in bar or pie charts.

Data Visualization 105

Data Visualization User Testing Analytic Tools Feedback Software 105

Userpilot

OCTOBER 6, 2022

What is data product management? Data product management is the discipline of collecting and analyzing data to develop and improve products. Data products are built around advanced data processing, AI, and machine learning. Data products are built around advanced data processing, AI, and machine learning.

Data Visualization 98

Data Visualization Customer Feedback User Testing Analytic Tools 98

Userpilot

MAY 1, 2024

A user needs analysis conducted with product analytics data lets you build products that address user pain points and exceed their expectations. In this article, we dig deeper into what user needs analysis is and how you can get started with it. Analyze user behavior data collected to identify patterns and trends.

User Testing 110

User Testing Feedback Software Analytic Tools Research Software 110

Userpilot

DECEMBER 7, 2023

Data is the backbone of modern marketing. Thus, properly harnessing data-driven insights is key to achieving product growth and business success. This article explores what data-driven insights are and why they are important. To adopt a data-driven approach, you’ll need to first understand your business goals.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

SEPTEMBER 15, 2022

Did you know that customer intelligence (CI) data helps product managers dive deep into the customer journey and truly understand customers ? SaaS companies use CI data to design personalized customer experiences and better customer communications, increasing customer loyalty, retention, and lifetime value.

Feedback Software 98

Feedback Software Research Software Analytic Tools Data Visualization 98

Alchemer Mobile

APRIL 11, 2018

Editor’s note: As a follow up to the article from Ashley Sefferman that was written for the 280 Group blog last month, this month we’ve invited Roger Snyder from 280 Group to discuss how to turn the data these metrics provide into real insights to better manage your product strategy.

Data Visualization 140

Data Visualization Customer Experience Research Software User Testing 140

Product Innovation Educators

AUGUST 5, 2019

Instead, a much better approach is to ask about customer’s experiences. Another misunderstanding is thinking of VOC as any kind of market research. VOC is actually a subset of the entire field of market research. VOC also is treated as a means of measuring customer satisfaction, but that is not its purpose.

User Testing 168

User Testing Product Research Research Software Customer Experience 168

Alchemer Mobile

FEBRUARY 2, 2021

If your targeting criteria is age-specific, for example, market on those networks most popular with your ideal age bracket. Sprout Social has an in-depth guide to demographic data from the most popular social networks of 2020. MONITOR FEEDBACK STREAMS, REVIEWS, AND SOCIAL SIGNALS TO ASSESS CUSTOMER SATISFACTION.

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

UX Planet

SEPTEMBER 14, 2024

Discover how to enhance user experiences by leveraging quantitative research, usability testing, and A/B testing to make informed, data-driven design decisions that lead to measurable results. These tools enable you to collect feedback and use that data to refine your product’s design and functionality.

Data Visualization 94

Data Visualization User Testing Product Research Research Software 94

Userpilot

AUGUST 21, 2024

The secret lies in first-party data. We’ll provide practical examples and actionable advice that will inspire you to create personalized user experiences based on data. TL;DR First-party data is information you collect directly from your audience or customers. Greater control and ownership over customer data.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

JULY 3, 2024

Data-driven design has been a hot topic among UX designers for some time now. But why do you really need to focus on adopting a data-driven design process? The short answer is: Because you can’t create a successful product without first knowing what your customers want. Ready to perfect your data-driven design strategy?

Data Visualization 79

Data Visualization User Testing Product Research Customer Feedback 79

Userpilot

JUNE 14, 2023

Product feedback surveys help you understand user needs , identify improvement opportunities, and improve customer satisfaction. The best product feedback survey templates include the following: Likert scale customer product experience survey to assess various aspects of the product experience using a rating scale.

Product Research 98

Product Research Feedback Software User Testing Customer Feedback 98

Intercom, Inc.

APRIL 7, 2020

We also use Custom Bots and Task Bots to gather data about our users, so we can more quickly understand who they are and what their issue is likely related to.”. For B2C teams, customer satisfaction is taking a hit. Taken all together, this decline in customer satisfaction is, in many regards, to be expected.

Customer Experience 217

Customer Experience Reporting Tools Research Software User Testing 217

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. Evaluate the impact of your product and marketing strategies in increasing customer satisfaction.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

SEPTEMBER 7, 2022

How do you collect customer data and identify white space opportunities? White space analysis identifies gaps in existing services on the market or in internal processes and uncovers hidden opportunities. It also gives product teams a better understanding of the market and sparks product innovation.

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

Userpilot

JULY 1, 2024

Product market research is essential for comprehending your customer base, competition, and the prevailing trends within the industry. Conducting effective market research guarantees that your products are aligned with the marketplace and fulfill the needs of customers.

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Alchemer Mobile

OCTOBER 19, 2023

This allows you to save time while you deliver better data to drive decisions. By simply adding a new question and selecting the survey and questions to bring into the report, you can view any feedback in context to find new actionable insights across multiple customer touchpoints. Learn more by viewing our help documentation.

Data Visualization 130

Data Visualization Product Research Customer Feedback User Testing 130

Userpilot

JANUARY 28, 2024

Create user onboarding flows code-free. So, what’s the best time to trigger market research surveys? While the obvious answer is during product development , you can also do it at regular intervals to keep track of customer preferences. Market research survey. What are micro surveys and their benefits?

User Testing 96

User Testing Customer Feedback Product Research Feedback Software 96

Alchemer Mobile

AUGUST 19, 2024

Engage with customers to let them know their input has been heard and valued. Customer-obsessed PMs DON’T: Make Assumptions About the Customer: Avoid relying on gut feelings or internal biases. Decisions should be grounded in actual customer data and feedback.

Product Research 172

Product Research User Testing Customer Feedback User Friction 172

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

JUNE 17, 2024

Understanding how to analyze survey data doesn’t have to be complicated. With the right survey questions, you can gain insights into what your customers like and dislike about your brand, products, and services. TL;DR Survey data analysis is the process of turning raw data into insights that can help you improve your business.

Data Visualization 105

Data Visualization Product Research User Testing Analytic Tools 105

Userpilot

JUNE 12, 2023

TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot. Book a demo to learn more.

Data Visualization 97

Data Visualization Product Research Research Software Analytic Tools 97

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

DECEMBER 5, 2023

A strong product design ensures alignment with user needs and enhances user satisfaction and retention. It also makes the product more competitive and simplifies support and user onboarding. Start the design process with user research to identify their needs and pain points. Market research.

User Testing 95

User Testing Product Research Data Visualization Feedback Software 95

Userpilot

APRIL 18, 2023

What insight do you seek from the survey data you’ll acquire? Choose between qualitative data and quantitative data Next, you want to determine what type of insights you’d love to get – qualitative or quantitative. Research suggests you get the best feedback when you combine both. Why or why not?

Customer Feedback 98

Customer Feedback Data Visualization Product Research User Testing 98

Userpilot

FEBRUARY 23, 2022

Conducting surveys regularly and gathering user sentiment data is one of the best ways to fast-track your business to success. Without online surveys, you can’t generate leads, gather feedback, or collect important customer data. Selection bias – This leads to the creation of unrepresentative and incorrect data.

Product Research 98

Product Research User Testing Customer Experience Customer Feedback 98

Userpilot

JULY 22, 2024

TL;DR Product expansion refers to any step a business takes to expand its market share. A well-executed expansion strategy leads to increased sales and market share, improved customer satisfaction , and better competitive advantage. There are four types of Product Market Expansion strategies.

Research Software 103

Research Software Feedback Software Analytic Tools User Testing 103

Userpilot

MAY 23, 2024

TL;DR Customer experience (CX) refers to all customer interactions with a brand, covering every touchpoint from initial discovery to renewal. Excellent customer experience can differentiate you from competitors and enhance customer satisfaction , loyalty, retention, and advocacy. User persona example.

Customer Experience 52

Customer Experience Feedback Software Analytic Tools Customer Satisfaction 52